Chapter 7: Heat
"It's on fire! It's on fire!"
Mr. Guo looked at Yang Zhu opposite with excitement, holding his hand with both hands and shaking it.
"In just over half a month, our store's business has skyrocketed to the level of being able to ship more than 100 pieces a day. ”
"Thank you so much Mr. Yang! Now many young people have come to our store to buy bracelets, and by the way, they have sold a lot of other things like Ping An cards, earrings and the like, and now, all the big and small people in our village have been saved!"
Yang Zhu pouted, where is this? As far as the speed of network transmission in this world is concerned, it will take at least another one to two months before the effect can be truly reflected.
That's right, Yang Zhu used the viral network spread of another world's rotten streets.
First make an advertising video that can earn people's tears, and then spend money to invite a few influential bloggers to post a few in-depth articles of the "Amazing Word Department", spread it to their fans and familiar bloggers, and then recommend them for the second and third times, with the help of the water army, as long as the video quality does not have too much to hack, the effect can still be guaranteed.
However, some surprises are that the netizens in this world are inevitably a little too simple, and the phenomenon of "peer black" or "marketing blackmail" that I thought would appear did not appear, and many of my hands were prepared in vain!
Turning his head, he looked at Wan Jing, who was silly while swiping his mobile phone, and teased: "Kind girl, how does it feel to be a little famous?"
"Kind girl" is what netizens call Wan Jingqi, because she played the girlfriend of the takeaway brother in the advertisement, and was named after the sentence "You are the world's greatest kindness to me".
Wan Jing was a little embarrassed, she was repeatedly tossed and collapsed into a dog when she was filming, but now it seems that everything is worth it.
Not only has she gained some fame, but she will be able to take orders in the future, but after being repeatedly tortured by Yang Zhu, she has now begun to touch the door of "acting".
"Huh~!?"
Wan Jing was startled for a moment, and then handed the phone to Yang Zhu.
"This comment is kind of interesting. ”
Yang Zhu took the phone and looked at it, this was written by a blogger named "Comments want a poisonous tongue", and the information showed that she was still a woman.
The comment was titled "Well, about the use of compassion, the old lady put up with it!"
"Yesterday, under the strong recommendation of my fans, my mother watched the video [The rest of my life, please advise]. ”
"That's right, it's the jade advertisement that is very popular on the Internet now!"
"I'm not afraid of being embarrassed, when I saw this advertisement, I cried when I saw it for the first time, and then I watched it again and again no less than ten times. ”
"After ten times, the old lady had to give the director a hard thumb of her middle finger - you are ruthless enough, shameless enough!"
"Remove the poor scenery, the lack of clarity and other hard wounds, well, this is probably not enough budget; ”
"This is simply a micro-film made under the cloak of advertising!"
"Why is it a microfilm? Because it's only one and a half minutes long, it can't really be considered a movie, but it has most of the core points of the movie. Story lines, conflicts, humanity, reversals, all of them. ”
"First of all, the story is very simple, it is two young men and women who have a hard life in the city, but they still come together. This is a consistent routine in many movies, needless to say. ”
"Let's talk about the conflicts, there are many conflicts, including the inhumane management of the takeaway group, the moral lack of the car owner, the [God] mentality of consumers, and the perfunctory construction management;"
"But the most important thing to say is that the director is very bold, and he even dares to shoot the matter of migrant workers asking for wages in arrears, but fortunately this is on the Internet, and the country currently has no relevant management system, otherwise there is a great possibility that it will be harmonized. ”
"But it's these many well-known conflicts that everyone will inevitably sympathize with the male protagonists, because these conflicts are so real, so real that you don't allow yourself to deceive yourself. ”
"Next, let's talk about human nature, I have to say that the director is very talented, if the protagonists' encounters are just pictures, in fact, they won't make people so teary-eyed, but the director uses words in the form of text + narration, which is particularly sensational;
"Real and unfortunate images + desperate and talented words + [nothing to do with me] indifferent narration, the three create an extremely depressing atmosphere in the first 1 minute and 11 seconds of the picture, deliberately bringing the audience to a cold and desperate mood. ”
However, the reversal of the last ten seconds can be called the finishing touch, it turns out that the takeaway brother's girlfriend used the last 100 yuan on his body to buy his birthday cake, and he only used one yuan of change to buy a steamed bun for himself to eat; ”
It can be said that after the foreshadowing, five points of kindness can achieve a very effective effect at this moment, and under the effect of this [warmth in despair], coupled with the last two sentences of extremely lethal copywriting, it is not surprising that the audience is teary-eyed. ”
"Throughout the video, the director used the audience's sympathy for the weak extremely sinisterly, and then through the suppression and rebound of emotional pressure, the audience was easily moved, and by the way, he remembered the little-known brand of [Yinjiu Jade Fang], and gave the brand emotional meanings such as "Seeing the truth in adversity" and "never giving up", I have to say that this business has made a lot of money!"
"Finally, I want to say, the director is so talented, why don't you make a movie? If it's just a commercial, it's too condescending!"
After reading the comments, Yang Zhu was dumbfounded: I am so talented, why don't I know? It seems that there will be a "surplus of interpretation" anywhere.
I took the moment to glance at the number in my eye:
Mission Progress (2/5): Within 30 days, get your female artists to reach 500 (310/500)
Time remaining: 13 days, 23 hours and 27 minutes
Yang Zhu couldn't help but have a toothache, and he didn't know how the exposure rate of the system was calculated, how could such a video that was popular on the Internet have hundreds of thousands of views, right?
Although I feel that it is unlikely that I will not be able to complete the task, after all, looking at this sign, this video is far from reaching the peak of transmission, not to mention that there is another advertisement, Xiangrui Technology is negotiating with several TV stations on the schedule, and the broadcast will only be a matter of the past few days.
However, out of the importance of small lives, Yang Zhu still thinks that it is better to have a few more insurances, so he should no longer shoot an advertisement and broadcast it on the Internet?
After thinking about it, I dialed the phone number of the prince, and I was only willing to invest the minimum standard of 100W start-up capital, and I refused to introduce any resources.
It's time to put some bait and squeeze some oil out of this thing......