Chapter 409: Seoul Broadcasting
"Chihara, what is the matter with Chief Furuya?" As soon as Rin Chihara got into the car, Iori Murakami asked with concern.
Rumi Nishijima, who helped Rin Chihara open the car door and sit in again, was also concerned, looking at him with blazing eyes, and Rin Chihara first motioned for Hitomi Konoe to drive, and then replied, "It's for the sake of Seoul broadcasting." ”
"Seoul broadcasting?"
Murakami and Nishijima had never heard of this name, and they seemed a little confused for a while. Rin Chihara had just figured it out and explained to them, "A large commercial TV station in South Korea was just established last year, and they want to cooperate with us. ”
It should be the predecessor of "Seoul Broadcasting", but now Seoul has not changed its name, the word "Seoul" has not been hardened, and it has naturally not changed, and this TV station Chihara Rin remembers that it is the only large private TV station in South Korea at this stage, and in the 21st century, this TV station has a bad reputation, and often engages in some cats, dogs, and four annoying things, which can very well reflect the national character of the stick.
Murakami and Nishijima were suddenly disappointed, they thought that there was something earth-shattering for a senior bureaucrat like the cabinet chief to find Rin Chihara, maybe it would be of great benefit to their own TV station, but they didn't expect to be a lobbyist for others, so it wouldn't be interesting. However, the cabinet chief is also a very important figure in the government, and how a newly established Korean television station can let him come forward to ask for it, which makes them a little curious.
Iori Murakami asked out loud, "Why would Chief Furuya care about such a thing?"
"It's complicated to say. Rin Chihara groaned, "This is related to the economic strategy that the government is preparing to implement......
He took advantage of the time of the ride to explain it to his companions and subordinates.
Everyone knows that the economic situation is very bad right now. First, the real estate bubble burst, and then the United States wanted to suck blood, and it was uncomfortable, but it was sanctioned, and then it encountered the Asian financial crisis, and the bad debts of banks broke out collectively.
In short, after such a toss-up, the economy is really not working, and the financial and manufacturing industries have been severely hit.
To this end, the government began to consider economic transformation, and put forward a "new economic growth strategy" - through the export of this culture, such as cartoons, games, movies, TV series, songs, etc., to promote the development of popular culture, in order to promote the export of cultural goods and light industrial products, by the way, to form a travel boom to Japan, increase the income of clothing, food, housing, transportation, fashion and other related industries, so as to alleviate the extremely embarrassing situation of the economic situation.
In terms of specific operation, it is planned to adopt the integrated policy of "government and private cooperation".
The government intends to increase subsidies for the production of anime, movies, TV shows, and songs, so that these products can be subtitled or dubbed from other countries, and by the way, there will also be a certain degree of tax relief, and the tax exemption will be gradually increased;
The Tokyo Metropolitan Government is also preparing to establish the Tokyo International Cultural Festival, which will focus on elements such as anime, video games, movies, fashion and TV dramas – in fact, it is a cultural supermarket.
At the same time, the venture fund is also under preparation, and is ready to gather funds to support related works. Of course, it is not a casual support, and the government is also short of money, so it will only invest in excellent creators with cultural charm, guaranteed rate of return and social influence.
In addition, the government will also pay for the purchase of time slots in other countries, and even establish official broadcast channels, so that there is a fixed time for foreign audiences to watch the TV program, enjoy the beautiful scenery of the book, feel the folk customs of the book, and arouse the desire to be slippery.
The government is even preparing to enter an existence similar to the Nobel Prize in Literature, that is, the government will come forward to escort and give enough support to strive to let a certain family win one or more world-class literary awards, so that the book can become famous around the world.
There are many tricks prepared by the government, and even the draft of the "Overseas Support Organization for Cultural Industries" has come out and is about to be submitted to the Congress for approval, and the task of the "people" is to produce as good cultural products as possible to help promote and implement this economic strategy, so that in the short term, it can boost the economy and complete the industrial transformation, and in the long term, it is best to become the world's largest cultural exporter surpassing the United States.
From the perspective of the "prophet" of Rin Chihara, it was said that Ben did this, and the effect was good, and the impact on future generations was also quite far-reaching.
For example, before he crossed over, he remembered that websites such as DD station bought a large number of anime copyrights, which made netizens very excited, and even called DD really rich, but in fact the price was quite cheap, most of which was paid by the government - not to earn that royalty money, but for cultural promotion, so as to sell related peripherals and fool more tourists to Japan.
In the short term, it is said that the government is at a loss, but in the long run, it may not be.
It is because of this overall economic strategy that the company has developed from an industrial country to a tourist country, and the proportion of the tertiary industry economy has increased year after year, and the animation, film and television and game industries have accounted for the majority of it.
Murakami Iori didn't expect that there would be so many twists and turns behind the Seoul broadcast, and it even involved the national policy, so she felt very eye-opening, and asked in a deep voice: "Then the reason why the chief of Furuya came forward for Seoul broadcast is because he wants this TV station to have two hours a week to cooperate with the implementation of the economic strategy?"
Rin Chihara nodded slightly: "He seems to be very important, probably South Korea is relatively wealthy, close to Tomoto, and it is one of the key areas." ”
And Rumi Nishijima listened to it for a while, and asked strangely: "Why did Seoul Broadcasting ask us to cooperate with Taiwan? NHK should be more well-known overseas, right?"
Rin Chihara smiled and drew a circle on the heads of the three people in the back seat, "They are not only looking for joint cooperation in the Kanto region, but also looking for us." Seoul Broadcasting is a newly established commercial television station, lacking experience, and the production capacity is relatively weak at present, the situation is a bit similar to the time when the Kanto United was first established, in addition to wanting to get a batch of good programs, they also want us to help improve the production capacity. ”
Nishijima Rumi understands that four years ago, the Kanto United was pressed on the ground and rubbed by the four seniors all day long, and it was impossible to open the situation at all, and it is estimated that the situation in Seoul is similar now, and the two major South Koreans have also been pressed on the ground to rub enough this year, and it just happened that the government came to the door again, so he took the opportunity to want a foreign aid - it turned out that most of the cooperation was for Chihara Rin, and he had the experience of leading the team to fight a bloody way in the vicious competition among his peers, and he might be able to ask him to kick the feet of his Korean counterparts.
Of course, there should also be a reason why Rin Chihara took the Kanto United Production Bureau to produce a large number of good programs during this time, which formed a lot of social influence.
Konoe Hitomi also understood, but she didn't care about this kind of brain-wrenching thing, she just desperately squeezed her eyebrows in the rearview mirror - Master, you didn't draw that circle to me, I should also be a part of "us", right?
We are family, and in the future, our disciples will give you a pension and send you to the end of your life, you can't exclude me!
But no one paid attention to her, and Iori Murakami thought about the gains and losses for a while there, and asked, "Chihara, did you agree?"
Rin Chihara nodded directly and said, "I agreed." ”
"What benefits did they give?" asked Iori Murakami immediately.
If the cooperation between the two TV stations, that is, the sale of copyrights and the sale of program production forms, in fact, it does not matter, Kanto United has five large local franchise stations, more than a dozen small local franchise stations, and the daily broadcast of Kanto United's programs is more or less a matter of money, but if you want to bring with Chihara Rin himself to help, it is another matter - this matter can not only be solved by money, the country's economic strategy is not their business, and the other party will definitely not be able to spend time to help them if they do not give enough benefits.
She still knows Chihara Rin very well, and Chihara Rin really smiled: "What's good, now the ratings of Seoul people are all supported by sports programs." They now have two professional sports channels. One is a golf professional commentary channel, which can broadcast PGA and LPGA high-level events, and also produces a large number of golf-related entertainment and lecture programs. The other is a public sports channel, which has the rights to broadcast Korean professional baseball, European football, American football, and even has ......"
As he spoke, Iori Murakami was already excited, interrupting him and asking, "Are they willing to help us get the broadcast rights too?"
If there are any shortcomings in the Kanto United now, that is, in terms of sports events, this Chihara Rin can't solve it no matter how big his ability is, and he can't organize the game by himself, and the broadcast of sports events has a natural and huge viewing group, and sometimes no matter how good the program is, it can't compete - professional baseball game time, generally big productions will try to stagger as much as possible, otherwise the ratings will drop sharply if more than ninety percent of the ratings will plummet.
It's really a beautiful thing to sit and wait for the ratings to fall from the sky, otherwise Sakurajima and other commercial TV stations will not always be stuck in the Kanto Union, and there will be all kinds of obstructions if there is nothing to do, and everyone is behind the newspaper group, really fighting for network resources, and the Kanto United really can't get it with one enemy and four.
If it can make up for this shortcoming, it can be said that it is like a tiger with wings, and the certainty of going back and suppressing the Big Four will be greater, and maybe it will be able to further compete with NHK.
Chihara smiled and nodded: "That's right, if the two sides can start a formal cooperation, they promise to make efforts in this regard, and I haven't finished what I said just now, they still have the broadcasting rights of the Japanese professional baseball, which is the most important thing." With this kind of weight, I really couldn't refuse, so I just agreed. ”
"The professional baseball?" Iori Murakami was stunned, "How can they have the broadcast rights of the professional baseball?"
"Seoul Minfang is nominally controlled by a large real estate company, but in fact there are several large chaebols in South Korea behind it, and the nature is not pure. "Chihara Rin knows this in his heart, the Japanese professional league is actually controlled by a consortium, and each team can be said to represent a local consortium, and these consortiums have various in-depth cooperation with the Korean chaebol, in fact, the relationship is very close, so it is normal for the people of Seoul to get the broadcast rights.
Even speaking of the truth, the reason why the Seoul Minfang was established was also due to the infighting in South Korea. South Korea's chaebols also want to turn South Korea into a chaebol South Korea, so naturally they need to have a public opinion position, and the traditional newspaper industry is in decline, so it is naturally necessary to set up a commercial television station, otherwise there is no mouthpiece, public opinion cannot be swayed, and the people's will has always been towards the government, and there is no need to mention other things.
He gave Murakami Iori and Nishijima Rumi a brief science about the chaotic situation in South Korea, but Murakami Iori and Nishijima Rumi didn't care about what was going on in South Korea, even if they played the dog's brain, they were just excited about the possibility of getting the broadcast rights of the Japanese professional baseball - not to mention golf or something, although there are also a large number of golf enthusiasts in Benben, but just by virtue of the possibility of getting the broadcasting rights of the Japanese professional baseball, it is worth the hard work.
This is a treasure that has been coveted by the Kanto Union for a long time but is difficult to get its hands on, as long as you can get it, it is definitely a huge achievement, and the Qianyuan faction will inevitably have a great increase in its right to speak!