Qian Youliang got the call of the boss and hurried to the school.

Because it was late and the cafeteria was closed, Gu Kun missed the meal again, so he told him to go to a barbecue restaurant at the school gate and asked for a small box, and the two talked about things while masturbating.

In order to prevent being recognized and causing harassment, Gu Kun went out and specially wore a mask and a baseball cap.

"Boss, congratulations, now you are a world-famous world superstar. ”

Qian Youliang ordered 10 skewers of oily kidneys and dozens of skewers of grilled large intestines, hundreds of skewers of various meat skewers, as well as leek eggplant enoki mushrooms, and asked for a piece of beer and a few bottles of white. When he saw Gu Kun coming in, he politely stood up and complimented him.

"Sit, everyone's own people, don't be like this. Gu Kun gestured with the cigar in his mouth, and then sat down first, "Don't you know me, the world championship doesn't mean anything to me at all, it's all for my business." ”

Qian Youliang gave Gu Kunman liquor: "Then your goal has definitely been achieved, according to my observation, the country that knows the 'Lanfang Islands' can account for at least more than 80% of the total population, which is not easy." ”

These are the words of people in the media circle, and they know how difficult it is to instill a piece of news into the minds of the people.

The most senior media people all know a truth: in Huaxia, no matter how well-known you think, there are at least 100 million people who don't know.

This has eliminated all the infants and young children who are vegetative, mentally retarded, senile dementia, and have no cognitive ability. Among normal people, there are at least 100 million people who don't know.

And under normal circumstances, most things are unknown to 1 billion people.

In addition to Oceania, Germany, France, and Rilu, there are more than 100 million normal people in China who have not heard of it.

Lanfang is a country that can now have 80% popularity, and Gu Kun is already very satisfied. At least the potential target customers he wants to cover are absolutely 100% known, and the rest of the hyper-occlusive people know it and there is no value.

However, since Gu Kun hired Qian Youliang to preside over the publicity work for him, he must have higher requirements: "I am not satisfied with the current effect - what I am pursuing is not absolute popularity, but a higher level of reputation." The society's perception of Lan Fang is not positive enough, and it is not enough to understand Lan Fang's high forcing style. ”

"Forced ...... What is that?" Qian Youliang was a little caught off guard and couldn't understand the boss's new vocabulary.

"Pretending to be in style. Gu Kun explained indifferently, "What I want is that the people feel that everything from Lanfang is high-end and high-grade, and going to Lanfang to travel, consume and buy things is a decent and uplifting thing - now it seems that you have not fully and comprehensively used the propaganda elements I created." ”

"What specific instructions do you have? If I have any negligence, I will do it immediately. "Qian Youliang has a very good attitude.

Gu Kun was also polite: "I have happened to those little girls from the top hotel industry celebrity families in Oceania, why hasn't it been reported in China?"

"This ...... Isn't that a good thing? I'm afraid it will damage your reputation. Qian Youliang didn't realize that he had done something wrong.

"It's still too shameful, you, it's CCTV disease, other professional qualities are really good, but it's not shameless enough. Gu Kun sighed,

"This kind of thing, when it comes to the environment of talking about it in the streets, it is all for the Chinese people to give a long face! How many years have passed, who has ever seen a Chinese who casually plays with wealthy and famous ladies in Europe and the United States? You must be good at arousing the attention of the nation!"

In the Internet atmosphere of the late 90s, the national attention mood was still relatively easy to mobilize, and at that time it was permeated with the obscenity of "slaughtering the United States and destroying the sun".

Including the early online literature industry at the beginning of the 21st century, it is also like this, dreaming of becoming bigger. These emotions that Gu Kun hopes to mobilize, as long as the operation is passable, it must be easy to do.

Qian Youliang's professional quality, there is definitely no problem with the reports and pictures that are required to be concocted, what he is worried about is only the problem of exposure channels:

"However, after we get the material and interpretation, what channel should we use to spread it? CCTV will definitely not broadcast this kind of thing, and now CCTV cherishes your feathers too much.

Your posture in the domestic media is that of a pure and lofty national hero, and you will never allow what they think is negative news to appear. As for the other media that I used to have friends with, I guess it's quite difficult. ”

"You can first look for those roadside entertainment magazines that you despised in the past, of course, you have to contribute anonymously, and don't expose that we voluntarily leaked them. ”

Gu Kun said confidently, and after taking a string of big oil kidneys, he added, "In addition, the new website that was just launched this year can also be contacted anonymously."

For example, there is a link integration website called Sohu recently, which has just been launched, right? There is also a new wolf called Xinwolf, which will also be launched in the fourth quarter, and you can build a personal website for them to crawl, or it can be more direct. ”

There is now the first portal in China to integrate network information through external links to other personal stations, which is Sohu, which has had several ups and downs in later generations. He can now be regarded as the first brother of the domestic Internet.

It's just that the term "portal" hasn't appeared yet, it's just called "external link integration website".

Although the Internet coverage is still very small, it is estimated that 50,000 people will be online this year, and it will reach about 200,000 next year.

But this 5~200,000 is definitely the social elite, the high-end class with the most consumption potential.

"I knew what to do, and I was going to arrange it right away. Qian Youliang agreed forbiddenly, and finally drank two glasses with Gu Kun, and went back to work overnight.

Anyway, the materials are all true, as long as you get relevant reports from foreign media, translate and screen them.

In the following week, Gu Kun took care of all the internship procedures in the school, participated in various local social activities, and arranged for hundreds of classmates and alumni to go to various companies and businesses under his name for "internships".

With his popularity, of course, he has to be invited by various organizations to give speeches, introduce life experiences, and have various activities.

Not only did he have a local in Hujiang, but he even invited him to go to the capital, and he had a two-day schedule.

However, Gu Kun's own business is also relatively busy, so he plans to concentrate his days in the capital for the last two days before returning to Lanfang.

Qian Youliang worked there with all the news of the major entertainment and sports media in Oceania and Europe, filtered and edited it, and then disseminated it through various channels.

The results are surprisingly good.

Just a few days after the news spread, several major foreign-related travel agencies, including Youth Hostels and International Travel Service, received Lanfang tourism inquiries, which skyrocketed several times.

The circulation of travel magazines, geography books, and literary and artistic publications about Lanfang has also skyrocketed several times again.

"I'll you! Gu Kun is so awesome? Isn't that Hilton the top luxury hotel tycoon in Oceania? The daughters of their family come and go casually?

It's too man, no wonder I heard that there are many girls in Lanfang. In the future, for the same amount of money, instead of going to Thailand to see RY and Malaysia to play CJ, it is better to go to Lanfang to ride a Yanpo. ”

It is naturally difficult for these buzzes to quickly translate into sales and turnover. However, it is only a few months of buffer time at most, and it can subtly play a practical role.

......

At the same time, the capital.

Late at night on Teacher's Day, Ma Feng, who has been in business for a year and a half, left an office building in Zhongguancun like a walking corpse.

Ma Feng's "Huaxia Yellow Pages" was established and registered in Fangzhou City, the provincial capital of Donghai Province, in April last year, but so far, the main place of business has been set up in the capital.

Ma Feng's daily task is also to borrow the original connections to run business and pull demand from relevant business departments.

Ten minutes ago, he just received a phone call that Zhang Chaoyang, the bigwig in the circle, was having fun at a place in Sanlitun Bar Street, calling the brothers to come over and have a good time, and he had a treat.

Now Zhang Chaoyang's status in the domestic Internet industry is unparalleled, although Ma Feng opened the company a few months earlier than him, but after all, he is not from a professional class, and his grades and popularity are far inferior to the other party, so he can only lower his stature and make friends.

He has had this experience of being called around several times. Every time it was around ten o'clock in the evening, after Zhang Chaoyang had played the first wave of excitement, he began to call his friends, and Ma Feng would go to cheer.

But basically he arrives at 11 o'clock in the evening, toasts a few glasses of wine, plays until 12 o'clock, and then goes back to the company to do things, and then goes to bed at two o'clock.

But today, he was in a slightly unhappy mood, because he found that Zhang Chaoyang actually started to show celebrity lace news in order to attract attention to his website, and he was also suspected of fake news.

The point is that the victim of the lace news, or the brother who once borrowed his money when he started his business, it seems a little unrighteous to sit idly by.

After taking the bus for more than half an hour, Sanlitun Bar Street soon arrived.

Sanlitun is close to the embassy area, and it was built to receive foreign guests for leisure. Ma Feng worked in the Ministry of Foreign Trade and Economics, and used to often receive foreign guests, so he is very familiar with this place.

"Old horse, slow down, don't talk about traffic jams at night, I called you a long time ago! ”

As soon as he saw Ma Feng enter the door, Zhang Chaoyang, who was already drunk, said unceremoniously and directly in a commanding tone.

Ma Feng's expression flashed a hint of embarrassment, but he still safely punished himself three cups first.

This scene is absolutely not half fictional, because Zhang Chaoyang said so when he recalled it in later generations.

People with beautiful academic qualifications, young and successful careers are indeed easy to drift and arrogant.

In contrast, people with lower educational qualifications may not have as much ability and acuity as those with higher education, but they tend to be more down-to-earth and have a strong number.

Zhang Chaoyang is a top student of Tsinghua University, and was sent to Oceania for graduate studies at public expense with the top 50 grades in the country, and graduated from MIT with a doctorate. He was the first person on the Internet in China at that time, and this kind of resume was easy to hallucinate.

In his own later words, that was when Sohu had just succeeded, he really felt that he was the chosen one, the son of destiny, all success should be, inevitable, and would continue to move from one victory to another, and he could continue to win every day while lying in the bar.

Seeing a guy like Ma Feng who came out to drink two glasses of wine and had to go back to work, he just felt pitiful in his heart: success is not hard work!

After Ma Feng finished drinking, he accompanied the smiling face and praised Zhang Chaoyang's business a few words, congratulating him on the recent increase in Sohu's portal traffic. Then, after thinking about it for a while, he reminded euphemistically:

"Brother Chao, there is one thing, maybe you don't know, let me remind you: on the homepage of your portal, the recommended content that has been screened recently seems to be a bit biased, and I have seen several lace news. I'm afraid that you will get into a lawsuit over the right to reputation, although the state doesn't care about it on the Internet, you can't just fabricate it......"

"Fabrication? What is fabrication? Oh, I understand, you said the news about Gu Kun, that's not called fabrication, this is at most a public privacy.

Making something out of nothing is called fabrication. Real people and real things, but people don't want to make it public, we help him make it public, how can it be called fabrication, this is called public privacy. Old Ma, you need to learn more about law. ”

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