213, two choices (read books and add more to the alliance leader's nest at home!)

In April, Chen Dongcheng spent a rare month in school.

Not only Lu Bai was surprised, but even the teacher praised Chen Dongcheng several times.

Shenzhen University has changed a lot in the past two years, and Chen Dongcheng can be regarded as catching up with the wind.

From Chen Qingquan, the president of the university, to Lu Hongbin, the vice president in charge of the management institute, they emphasized to the teachers many times that academics are not the main focus of Chen Dongcheng, but should pay more attention to his entrepreneurial talents.

Chen Dongcheng is noncommittal about this privilege, and he likes this kind of calm and leisurely university life.

When he was reborn, he no longer needed to study hard and compete with other students for valuable graduate school places.

In the final analysis, continuing to study is still for the sake of self-development.

On campus, Chen Dongcheng is well aware of Cao Cao's progress.

In April, the consumption rebate was hanging, plus a part of the step conversion, Chen Dongcheng collected 50 million and injected Cao Cao Suda again.

When he watched Didi and Kuai's money burning before, Chen Dongcheng didn't feel anything.

Even if tens of millions are burned in a week, it is just a string of numbers in his eyes.

But when Cao Cao Suda promoted it, Chen Dongcheng was really painful.

For every city taken, the cost will not be less than two million.

This is still a case of hungry matchmaking, some businesses are exclusively signed by the magnesium group, and they have to rely on pushing personnel to grind and soak.

Fortunately, relying on the mature and replicable local push model, the number of delivery staff is increasing day by day.

Some economically developed second-tier cities, such as Hangzhou and Jianye, may have more than 5,000 delivery workers.

In second-tier cities with poor economies, the number of delivery workers may be about two or three thousand.

By the end of April, the cumulative number of registered riders of Cao Cao Speed officially exceeded 200,000.

The comprehensive layout in the first and second-tier cities across the country has been basically completed.

Zhou Shaohua and Lv Guangyu met in Zhengzhou, and then Zhou Shaohua flew back to the magic capital to sit down, and Lv Guangyu came to Chen Dongcheng to report.

"Chairman Chen, fortunately, I am not dishonored, and Mr. Zhou and I can be considered to be able to deal with you. ”

Lu Guangyu was very desperate during this time, with some old subordinates gnawing on the family, he really played hard to prove himself this time.

This time, Cao Cao's speed can be promoted so smoothly, which is inseparable from the credit of Lu Guangyu's old subordinates.

They are all experienced local promotion elites, and they are nothing more than a change of funders for promotion.

Cao Cao's promotion has not stopped, but the speed has slowed down, and the merchants in the first and second-tier cities are mainly digested.

"Guangyu, you came out of Ahri, and now the formation of the e-commerce team over there in Xiaolanshu is very laborious, do you have a suitable candidate?"

Lu Guangyu was a little surprised, he didn't expect Chen Dongcheng to trust him so much.

Lu Guangyu thought for a while: "I can help Chairman Chen contact a few people who are interested in changing jobs, and you will make a decision when you see it." ”

Chen Dongcheng patted Lu Guangyu on the shoulder with satisfaction: "Okay, you have been tired a lot recently, I will grant you two days off, go back to rest first." ”

Lv Guangyu is extremely efficient, and recommended several elites in the e-commerce field to Chen Dongcheng that night.

Lv Guangyu recommended a total of five people, who happened to be in charge of operations, design, logistics, customer service, and a senior vice president of the e-commerce division.

Chen Dongcheng made appointments separately, and everyone's ability was stronger than those interviewed by Zeng Yiming before.

Sent them to the magic capital, Zeng Yiming was like a treasure, hospitable and arranged accommodation.

This period of time can make him worried, and many people may think that e-commerce should be very simple.

Isn't it just to add a link to the APP, let the user place an order, and it's over.

But in fact, the process of e-commerce is very complex, and one link is one after another.

From product design, website merchant maintenance, logistics information tracking, and after-sales customer service processing, all need professional talents to complete.

Before and after, Zeng Yiming also recruited thirty or forty talents in e-commerce.

There are only a few core backbones needed to support this team.

Especially for He Qian, the vice president of the e-commerce business department who was poached by Chen Dongcheng with a lot of money, he was directly promoted to the No. 2 employee of Xiaolanshu, only ranked below Zeng Yiming.

The hustle and bustle of the world is for profit, and the hustle and bustle of the world is for profit.

As long as you are willing to spend money, there is no talent that cannot be tapped.

……

In addition to Cao Cao's speed, the development of Keep also made Chen Dongcheng smile.

The advertisements produced by Karma are really high-quality, and Tengxun, as a shareholder, of course, supports Keep, one of its own companies.

Tengxun video gives keep corresponding exposure on the homepage.

The slogan "Self-discipline gives me freedom" appeared in subways, bus shelters and building advertisements.

Coupled with online Weibo, the joint keep launched a new round of hype.

The whole people are looking for the most beautiful keeper plan, and the effect is no worse than last time.

The reward of three half a million cars, extremely attractive.

The number of fans on Shangdong Technology's official Weibo skyrocketed, and when the list of winners was announced, Weibo almost went down again.

invested no less than 30 million before and after, and the results made Peng Zhijian a little surprised and embarrassed.

At first, he didn't approve of Chen Dongcheng's risk, and put half of the funds raised into advertising.

Who let Chen Dongcheng have more shares and has absolute control.

Facts have proved that Chen Dongcheng's decision was correct.

Keep is nicknamed by many people as a small white traffic harvester.

Keep is taking the path of online traffic, and the original 30 million registered users have doubled through this event.

Stimulated by the good news, Peng Zhijian took the initiative to contact Chen Dongcheng, intending to let Chen Dongcheng start Series B financing as soon as possible.

"Mr. Chen, we are firmly on your side, and many Internet fitness startups have approached us recently, but I have rejected them. ”

Peng Zhijian tasted the tea lightly and held Chen Dongcheng without subtlety.

"In them, I don't see the potential to surpass Mr. Chen, I won't lose Mr. Chen's big watermelon and pick up other small sesame seeds. ”

"Mr. Peng has won the award, but the fact that Keep is the leader of online traffic will not change, and other competitors can only choose the small track of offline gyms. ”

Chen Dongcheng and Peng Zhijian chatted casually, and suddenly remembered the super orangutan.

Since he saw Hopping in Sun Ying's coffee shop, Chen Dongcheng has also contacted him a few times.

Jumping didn't plan to take out too many shares so early, and worked with a few partners to work on the store in Bao'an.

Chen Dongcheng doesn't remember the specific reason for the failure very clearly, it seems to be a problem with rent and property.

The failure of the Super Orangutan first store nearly brought their founding team to a crush.

In front of Peng Zhijian, Chen Dongcheng will definitely not talk about offline gyms, but there is actually a lot to do.

"Mr. Chen, you should have spent a lot of money in the A round, it's time to start the B round of financing. ”

Peng Zhijian brought another surprise to Chen Dongcheng: "In addition to us, an investment institution entrusted us to express our recognition of Mr. Chen. ”

"Which one?"

"CEFC Industrial Fund. ”

Chen Dongcheng raised his eyebrows, extremely surprised: "Will they be interested in Shangdong Technology?"

Peng Zhijian smiled and nodded: "They generally only invest in unicorn companies with potential in the technology circle, and it just so happens that Shangdong Technology has entered their eyes." ”

Peng Zhijian is quite familiar with CEFC, and simply analyzed CEFC's investment strategy with Chen Dongcheng.

Since last year, CEFC Industrial Fund has begun to deploy holding investment, forming a holding investment in core industries such as industrial environmental protection, medical services, tourism and leisure business services.

The investment strategy is supplemented by minority equity investment in emerging industries such as technology, Internet, and biotechnology.

Buy a company, restructure it and do all kinds of operations such as mergers and acquisitions, and then the market value of the company rises.

This kind of investment method is called controlling investment, and it is a high-level style of play in the field of private equity investment.

It can be said that investing in Internet companies is a side business of CEFC Industrial Fund.

As long as you make money, don't force control.

Didi almost accepted the investment of CEFC Industry before, but was cut off by Chen Dongcheng.

I didn't expect that this time it was my turn to be invested by CEFC, and it was really feng shui in turn.

After a little thought, Chen Dongcheng agreed to CEFC's joining.

First of all, CEFC's background is undoubted, and secondly, people are rich.

A fund that can play a controlling investment style is a strange thing that it lacks money.

"Then I would like to congratulate Mr. Chen in advance, if CEFC leads this round of bidding, we will continue to follow suit. ”

Peng Zhijian is very optimistic about Chen Dongcheng, in his opinion, there is no other opponent who can compare with Keep in the track of Internet fitness.

"Thank you Mr. Peng for his recognition, I plan to bring in $30 million in Series B, and the valuation after investment is $200 million, what does Mr. Peng think?"

Peng Zhijian didn't hesitate, and nodded briskly: "No problem, within the range we can accept." ”

"What about CEFC?"

"They were the ones who entered the game later, and Mr. Liu from CEFC is also very optimistic about Shangdong Technology, and this valuation is acceptable to everyone. ”

Chen Dongcheng and Peng Zhijian discussed the specific share division in the office, and the final result was that CEFC led the investment and invested 15 million US dollars.

Tengxun followed with an investment of $10 million, and Xu Fatzi contributed $5 million.

The financing amount is not very large, Peng Zhijian said that Tengxun will receive the funds as soon as possible after the review.

Sending Peng Zhijian away, Chen Dongcheng came to Bao'an District.

Stop in front of the Super Gorilla store and sit in your Bentley and observe the store.

After sitting in the car for almost half an hour, there was no deviation from Chen Dongcheng's memory, and there was indeed a problem with this store.

"Grass, why didn't the grandson say in advance, what should we do now, we spent so much money on renovation, and we will move out now?"

As soon as I entered the door, I heard a man complaining loudly.

Jumping just wanted to persuade the other party, when he heard the bell hanging at the door, he hurriedly looked over, and looked a little surprised: "Mr. Chen?"

"Is it convenient to talk?"

"Yes, you come with me. ”

Jumping sighed and led the way in front: "Keqi, you go and pour a glass of water for Mr. Chen." ”

"Oh. ”

Keqi wears a vest and has a lot of training on his body, and he loves fitness at first glance.

"Give. ”

Keqi handed the water cup to Chen Dongcheng.

Chen Dongcheng politely thanked him and sat on the sofa in the rest area.

Only the faint sound of running could be heard not far away, and the whole gym was quiet.

Quiet is not a good adjective for a gym.

The more lively it is, the more money the gym makes, and quiet means that death is not far away.

"Mr. Chen, you are smiling, are you here this time?"

"Are you not going to accept my investment yet?"

Chen Dongcheng was a little anxious, but his face did not show the slightest: "You have a lot of problems in this store, I heard some at the door just now, and the rent has not been negotiated?"

"That grandson lied to us, he was a second landlord, and now the real owner has come back from abroad and asked us to vacate the house immediately, and they didn't plan to let us open a gym at all. ”

Keqi muttered in an angry tone, but revealed a key piece of information to Chen Dongcheng.

Jumping glared at Keqi: "Just you talk a lot." ”

"With all due respect, you guys have fallen on your heels twice in a row, and you don't have much money in your hands, right?"

Jumping nodded with a wry smile: "The money taken by the angel wheel has run out, and several of our partners have also used up all the money they have made." ”

"Now I have two options for you, one is $1 million and 40% of the shares and the other is $3 million and 60% of the shares. ”

Keqi was a little surprised, but he didn't expect that there were still people who were so persistent and willing to give them money at this time.

"Hop, choose three million dollars, the shares are not worth much. ”

Keqi's voice was a little hurried, he was really scared.

All the money I have saved over the years has been invested in the super orangutan, and now I haven't seen any return.

Now that Chen Dongcheng is willing to take money, according to Keqi's idea, the more he can take, the better.

Jumping looked at Chen Dongcheng with a complicated expression, she also knew that Chen Dongcheng was so persistent, and he must be very optimistic about the development of super orangutans.

No matter how reluctant she is, she has to accept capital investment.

In the Internet era, it is not something that ordinary people can play.

Only with the money of capital can we develop rapidly and form a considerable business model.

"Mr. Chen, please wait a few minutes, let's go to a meeting and study it. ”

After Hopping finished saying this, he looked at Chen Dongcheng nervously, afraid that he would be dissatisfied.

"Please. ”

Chen Dongcheng nodded, he knew that no matter which one they chosen, he would be the biggest winner.

……

In a small conference room.

To be precise, it should be the coach's lounge.

The six founders of the Super Gorilla got together and Hop Hop told several other people about Chen's two options.

Keqi saw that everyone was silent, and took the lead in speaking: "If you want me to say, we have invested so much, the most important thing is to get more money at this time, three million US dollars, how many stores do we have to open?"

"But if we take out 60% of the shares now, will the Super Orangutan still be ours?"

"Isn't it that important, you see that so many founding teams don't have as many shares as ours, don't you still manage the company well?"

Everyone talked about it, and in the end they all looked at Hop Hop, and the most convincing thing for all of them was Hop Hop.

Jumping frowned, hesitated for a long time, and sighed: "Then the second option, I hope this Mr. Chen is a not strong investor." ”

As my friends said, a million dollars is not enough for anything.

If you open two stores, you will be gone, and you will have to ask Chen Dongcheng for money when the time comes, and it is better to get three million dollars at a time.

Jumping thought that three million dollars was almost enough to open ten stores.

As long as the super orangutan makes a name for itself, it will definitely gain more capital.

Chen Dongcheng, who was sitting in the rest area, listened to the hurried footsteps, and knew that he would not return home disappointed today.

"Mr. Chen, let's choose the second option. ”

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