After the New Year, some media people also noticed that something was wrong in the entertainment industry.

"The sky-high salaries of celebrities are becoming increasingly exaggerated, the salary of a TV series starring in a drama exceeds 100 million, the start-up projects of major film companies are tightening, and the small-cost TV drama market and variety show market are booming. ”

It is rumored that the state intends to control the ticket subsidy market, and the development prospects of online ticketing software such as Panda Ticket Purchase and Ticket Buying Gang are a mystery. ”

"Kang Cheng and Bao Qiang joined Gao Mei and directed the start-up "Saw 2", director Shao Bing entered the Golden Lion to serve as a deputy to Hollywood's first-line director Salman, and young Chinese directors began to move to Hollywood. ”

"Medal Media made a big move after the year, creating a publicity and distribution department and a variety show department, which is suspected of being involved in the film publicity and variety show production industry. ”

The problem of sky-high remuneration began to erupt after the star studio system.

Coupled with the catalysis of the post-traffic era, the value of some celebrities has directly risen to a very exaggerated level, and the traffic market is even more unbelievable than in previous years, and the entire industry has been stirred up with miasma.

But it is also an indispensable part of the development of the Chinese film and television industry.

Because only when the film and television winter arrives, the flow of fooling the audience will fall batch after batch, the capital market will lose money and go bankrupt when it is cold, and the industry will become increasingly severe, so that the capital party who is waving banknotes and wants to make quick money will calm down and realize a simple but unintelligible problem that they couldn't understand before.

The audience is not easy to fool.

The capital side that tries to fool the audience will end up fooling itself.

When this false prosperity is shattered and the film and television winter is over, it is the time when the Chinese film and television industry begins to transform. The traffic that eats with your face can still survive in the market, but in the future, the era when you can get on the top of the entertainment industry just by relying on your face and can stand at the top of the entertainment industry to stir up the wind and rain will be gone forever.

This is also the real reason why the film industry began to tighten in advance before the arrival of the film and television winter, and major companies did not dare to spend money at will.

Because the film industry has entered the 'boutique era' ahead of schedule in recent years, under the catalysis of Wei Xun.

Invest in projects at will to fool the audience and make money, and you will only lose all your money.

But just when various film companies were trembling and planning to take the high-quality route and invest cautiously, Medal Media suddenly released an earth-shattering thunder in the film industry, which stunned the entire film industry.

Soon after the start of construction, the media department of Jutong Film and Television and the media department of Medal Media jointly issued such a film project planning announcement.

"Medal Media and Jutong Film and Television (a subsidiary of Jutong Holdings) plan to jointly invest 600 million Huaxia coins to prepare for the sci-fi movie "The Wandering Earth". The film is directed by Wei Xun and produced by Zou Min, and is now recruiting suitable actors for the entire film industry. ”

As soon as this joint investment statement came out, it immediately detonated the entire entertainment industry.

600 million investment!

Big Sci-Fi!

In recent years, the Chinese film market has swelled very much, and the recycling ratio has become more and more amazing, but there is really no film and television company that dares to spend 600 million to make movies!

It's no wonder that Medal Media, which has always been an investment before, will pull Jutong Film and Television together as a joint venture this time. Because the liquidity of 600 million Huaxia coins was smashed out at one time, even if it was Medal Media, it was a little unbearable.

But in any case, the project "The Wandering Earth", with this investment of 600 million yuan, became an instant hit.

"Wei Xun once again played an amazing amount of money, and invested 600 million yuan to prepare for the filming of Chinese science fiction films!"

"Medal and Jutong are two big capitals jointly shooting, and the big director of commercial films Wei Xun is in charge, can they save Chinese science fiction?"

"The Wandering Earth" has been filed with the Film Bureau, and the official response said: Investors in the film industry are encouraged to prepare for industrial special effects blockbusters, and corresponding policy support will be given. ”

The media is going crazy.

At the same time, the film industry began to be agitated.

Including actors' studios, photography, lighting, editing, and even special effects, costumes and other companies, all those with strength are eyeing this super sci-fi blockbuster of Medal Media.

This is the catalytic effect of a blockbuster film on the entire industry.

It is no exaggeration to say that a film project with an investment of 600 million yuan can feed thousands of people in the film industry.

Now that the film industry is tightening in investment, the announcement of the preparation of "The Wandering Earth" is undoubtedly very exciting news, and even companies such as Dynasty, Huaying, and Tianguang have also put their ideas in the field of science fiction films.

As we all know, Wei Xun's films don't lose money.

And maybe after the release of "The Wandering Earth", Chinese science fiction films will be taken up by him to turn the tide, and now follow the preparations in advance, maybe you can still eat meat when the time comes......

At the beginning of this year, Medal Media's science fiction movie "The Wandering Earth" with an investment of 600 million yuan became the new favorite of media headlines.

And in May, the eyes of the whole of China, from the public to the media, were locked on Cannes.

In the new year, one of the three major film festivals in Europe, the Cannes Film Festival in France is about to start judging and awarding awards. This year, Chinese director Wei Xun's work "Infernal Affairs" is a high-profile hit, which was personally recommended by Jean-Besson, President of Cannes, and entered the selection of the "Main Competition" exhibition.

The film "Infernal Affairs", which was released throughout Asia and grossed more than 5 billion worldwide, has won a high award.

In addition, Wei Xun, the director of "Infernal Affairs", has also filmed such a hit work as "Chainsaw", which amazes the world, so at this year's Cannes Film Festival, Wei Xun is definitely the core protagonist.

On 5.10, in the farewell of a group of media and fans, Wei Xun, Bai Qianqi, Zeng Wei, Huang Qiuheng, and the entire "Infernal Affairs" crew flew to France.

Next, they will spend about two weeks in Cannes, France, participating in exhibitions from May 12 to May 23, and finally attending the Cannes Film Festival Awards Ceremony on May 24 to select this year's awards.

According to statistics, more than 200 countries around the world, tens of thousands of filmmakers, and thousands of films will be screened at the Cannes exhibition during these two weeks, as well as trade to buy rights.

As a finalist for this year's main competition unit, "Infernal Affairs" will compete with the other 19 works for the highest award in Cannes.

When Wei Xun and his entourage boarded the plane to Cannes, the media and netizens sent blessings to Huaxia.

"Director Wei come on, win a best director, and completely enter the ranks of international directors. ”

"In fact, it is not bad to win the Cannes Best Actor, Chen Yongren and Liu Jianming are both worthy of a Cannes Best Actor trophy. ”

"Can you have a little talent, since we are the favorites to win the championship, then give me hard milk, the goal of "Infernal Affairs" is the Palme d'Or!"

"Hahaha It's too much upstairs, no one has won the Palme d'Or in Cannes in the past few decades, you really dare to think about it. ”