(To note, this chapter will bring a little personal emotion, and will write about a basketball player that I personally admire and like, who is conscientious, hard-working, and has spent fifteen years on the national team, and ten years of time is one person carrying the national team.) If you have a book friend who usually pays attention to this sport, you should be able to guess who it is. Of course, writing about him is also related to an important business layout of the protagonist, because this is Guangdong Province, a major economic province in China. ）

"Where have we been?" asked Liu Yueru, who was following Liu Yun.

Liu Yun stopped a taxi and replied, "Find someone and ask him to be the spokesperson of our yoyo milk tea." ”

Liu Yueru understood what he meant, and after the two got in the car, Liu Yueru started a girl's unique gossip and asked: "Is this star singing or acting, I remember that there are no particularly popular stars in Guancheng." ”

Speaking of this, she suddenly thought of something, her face turned pale, and said: "We have limited funds, and we can't afford too popular stars." ”

Liu Yun's eyes moved slightly, and he said with a smile: "He is neither a singer nor an actor, but an athlete, an athlete who has not yet become famous, I thought of him when I came to Guancheng." ”

In the basketball match a few days ago, Zhang Kaikai, who was just taken by the CBA youth team, was dragged to the sky, and this trip to Guancheng connected the two clues.

Basketball, Guancheng, and a name that will appear in a few years, the city of basketball.

Liu Yun understands that starting next year, the Guangdong Hongyuan men's basketball team will officially dominate the Chinese basketball world, and after that, they will start a very strong Hongyuan dynasty. Fortunately, the peak of the Guangdong men's basketball team overlapped with the peak of Yao Ming, who played in the NBA, and together constituted the strongest years of the Chinese men's basketball team.

Although when Liu Yun was reborn, the Chinese men's basketball team had suffered ten consecutive defeats in the Olympic Games, but you must know that in the history of Olympic men's basketball, only the Chinese men's basketball team in Asia has won and entered the top 8, and other Asian teams can only be slaughtered.

Liu Yun came this time for a basketball boy who is not yet eighteen years old (based on the official age), he is Yi Jianlian, who has just been promoted to the first team of Hongyuan.

At the time of Liu Yun's rebirth in 2018, Yi Jianlian still carried the national team on his shoulders alone, and his fifteen-year national team career was even rarer in the history of Chinese basketball, and he was the second person in the history of Chinese basketball.

What really made Liu Yun appreciate this man was because of three more important competitions, the 2012 London Olympics, the 2015 Men's Asian Basketball Championships, and the 2016 Rio Olympics.

In the 2012 London Olympics, the first Olympic trip of the Chinese men's basketball team in the post-Yao Ming era, he lost all five games, and he was the only one who carried the national team forward with difficulty, and his personal performance can be said to be very shining.

In the 2015 Men's Basketball Asian Championships, the battle of redemption, Yi Jianlian led a group of young men to let the Chinese men's basketball team regain the Asian championship.

In the 2016 Rio Olympics, a group of young people stepped on the stage of the Olympic Games, at a loss, only Yi Jianlian fought bravely to kill the enemy, he scored 25 points against the United States men's basketball team alone, he is one of the best players in the men's basketball game of this Olympic Games.

Liu Yun retracted those memories of his past life, and the taxi had already driven to the door of the Hongyuan Training Hall.

The two met the person in charge of the Hongyuan basketball team, expressed their intentions, and showed relevant identification certificates.

Subsequently, the person in charge of the team brought Yi Jianlian to them.

The person in charge of the Hongyuan basketball team was also a little surprised, he originally thought that the two would find several national team players in the team to discuss product endorsements, but he didn't expect to choose Yi Jianlian, the youngest who had just been promoted from the youth team this year.

"Xiao Yi is shy and introverted, he is like our own child in the team, he is still young and knows little about commercial endorsements, so as the person in charge of the team, I will participate in this negotiation throughout the process, and I hope that Liu will understand. Chen Tao, the general manager of the team, said.

Liu Yun nodded and said, "It should be so." "He came with sincerity, but from another point of view, too many unscrupulous businessmen are doing tricks in contracts to harm those young people who are not deeply involved in the world, and such things are often reported.

He could see that the general manager did treat Yi Jianlian as his own child. He remembered a news evaluation from his previous life, this team has always had a family-like atmosphere, and all the players can be united, which may be the reason why they can dominate the Chinese basketball world.

The general manager of the team took Liu Yun and Yi Jianlian to his office. The four of them sat opposite each other, with some tea on the table.

On the way, Liu Yun has been carefully observing Yi Jianlian, who is not yet eighteen years old, his face is green, his delicate face and ignorant eyes show a helpless look, introverted, and he has never spoken.

He remembered that even after more than ten years, the man in front of him was still a master who didn't like to talk and was a little puzzled.

After the two sides sat down, Liu Yueru opened a document and put forward the requirements here. YOYO Milk Tea hopes that Yi Jianlian can become the spokesperson of this brand.

The contract conditions they gave were endorsements of 500,000 yuan a year, and set two terms, if they were selected for the official 12-man squad of the national team, the contract amount would be automatically adjusted to 1 million yuan a year, and if they participated in the NBA draft in the future, were selected by the NBA team and officially signed a work contract, the contract amount was directly adjusted to 5 million yuan a year.

Such a contract is very sincere, and it also made the team's general manager Chen Tao check it again and again, for fear of missing the trap in the contract.

Personally, Liu Yun doesn't like the protagonists of some urban rebirth novels to sign in advance those future stars who will become famous in the future with cheap contracts, and then set dozens of times the high liquidated damages.

He was reluctant to make such a calculation, and he also understood that Huaxia's law stipulates that liquidated damages will not exceed 30% of the amount of losses, and those liquidated damages that are often set several times, or even dozens of times, are simply untenable in law.

The commercial endorsement contract should be consensual, and if the price cannot be negotiated, then it is good to get together and disperse.

The endorsement contract given by Liu Yun is a flexible contract, and you can get as much as you can achieve in the future.

He knew that although Yi Jianlian entered the NBA as the No. 6 pick, his career in the NBA was full of ups and downs, and he changed four teams in five years, which was far from Yao Ming.

During that time, he remembered that a certain editor of Sina.com took the lead in mocking, using various exaggerations such as "smiling" with various exaggerations such as "slight smiles" to attract the clicks and attention of netizens, and almost ridiculed.

But in any case, it still can't change that Yi Jianlian is an epoch-making athlete for sports in Guangdong Province, and Liu Yun takes a fancy to this.

Guangdong Province is the most economically developed province in China, but Yi Jianlian was born in Shencheng, Special Administrative Region.

Shencheng belongs to Guangdong Province, but it does not belong to Guangdong Province, the people of this city come from all over the world, and they identify and love Shencheng more in their hearts, rather than Guangdong Province.

And Guangdong Province is a province with a very strong sense of locality, and some netizens once joked in the previous life that in the eyes of Guangdong people, all the places that go out of Guangdong Province are in the north.

Yi Jianlian is an exception, and he has great popularity in Shencheng and Guangdong Province. As a player from Shencheng, he once led the Guangdong Provincial Men's Basketball Team to play away against Shencheng, but the fans in Shencheng turned against each other, which is what Liu Yun values the most.

The first-tier cities in China are Beijing, Shanghai, Guangzhou and Shenzhen, and as long as Yoyo Milk Tea signs Yi Jianlian, it can occupy the market share of the two first-tier cities of Yangcheng and Shenzhen.

Even if Yi Jianlian can't get a contract in the NBA ten years later and returns to the CBA in China, he is still the darling of these two cities, and these two first-tier cities will bring Liu Yun far more than 5 million in return. What's more, in addition to these two cities, other cities in Guangdong Province are also very economically developed and have strong spending power.

Cantonese people have a strong sense of locality, so that most of the fans who support Yi Jianlian have always been in Guangdong Province. In a few years, COCO will enter the mainland market, and the geographical location of Guangdong Province in the layout of Liuyun is the bridgehead to block COCO.

When the pace of time comes to 2007, when COCO is ready to enter the mainland market, it will find that the markets in Jiangsu, Zhejiang, Shanghai and Guangdong Province have been under the monopoly of YOYO milk tea, which is unbreakable.