Chapter 713 - You Must Use Your Hole Cards!

WeChat has been online for a month, although it is still difficult to shake the status of Youxin, but it is still a successful product, and has received a good market response.

Thanks to Tencent's unremitting promotion and QQ's friend import function, its registered users have exceeded 15 million, while Youxin's registered users have reached 120 million, and the gap between the two is still very obvious.

However, Xiao Ma is still very satisfied with the results achieved by WeChat in just one month.

After all, Youxin is strong, and the Youyou behind it has launched wave after wave of public opinion warfare on many social media, including Weibo, but fortunately, Penguin and its WeChat have withstood this wave of pressure, and the number of registered users continues to grow.

Brother Xiaoma, who was in a good mood, also deliberately wrapped a big red envelope for the employees of the WeChat project team before the Chinese New Year, which is said to be as high as 6 figures!

Just after the New Year, everyone has not recovered from the Spring Festival holiday, and they still look lazy when they go to work.

Brother Pony felt that his eyelids were constantly jumping, as if something bad was going to happen.

Shaking his head, he stood up and poured a cup of tea, trying to calm himself down.

WeChat is on fire, but it is still a money-burning project, which is the biggest gap between it and Uxin.

Nowadays, WeChat is based on a relatively pure chat software, adding a mobile version of red envelopes.

Are there many QQ red envelope users?

But its value, compared with another payment software, Ali's Alipay, has a huge gap, which is on the PC side.

Nowadays, on the mobile side, red envelopes are much the same, and the biggest use is to pay for Tencent's value-added products, especially various games.

In this way, the functions of QQ red envelopes and WeChat red envelopes overlap a bit.

But Ali and Yoyo are different, their financial systems, Yoyo Wallet and Alipay, have opened up the data of the PC and mobile terminals, maintaining the unity of the two.

The reason why Brother Xiao Ma is reluctant to do this is because Tencent already has a giant social software like QQ on the PC side, so on the mobile side, he needs a product to get rid of the influence of QQ and develop independently, and QQ red envelopes have been closely tied to QQ, so they must find another way.

Today's current situation of WeChat, which seems optimistic, is really crisis-ridden.

Ordinary employees don't realize it, but Xiao Ma, who is at the helm of the penguin, has already noticed it with his always keen sense of smell.

He is worried that the WeChat red envelope will be suppressed by Alipay and Youxin red envelopes, so the situation may be worse than that on the PC side, after all, only Alipay can suppress himself over there.

Brother Pony understands that payment and socialization are the key lifeblood of this type of product.

The drainage effect of QQ friends cannot be said to be none, but it is not very useful at this point in time.

If Youxin and WeChat are launched at the same time, Tencent may also rely on QQ drainage to take the lead.

But at that time, Liu Yun's strategy, high-profile development of Weibo, low-key development of Youxin, attracted all Tencent's attention to Weibo. Two years later, when they returned, they found that the low-key development of Youxin had established an absolute advantage.

They are scanned through the mobile phone address book,Basically meet the needs of the user's friends,Then the drainage of QQ friends seems to be a snake to add to the snake,The social aspect of Youxin has been very perfect,Circle of friends、People nearby,Shake and other functions are already available。

There is also the payment aspect, Youxin first introduced Jingdong.com, and then introduced Tmall.com. The two largest e-commerce websites have been opened up to payment channels by Yoyo.

The bad situation does not stop there, the mobile intelligent terminal has also been taken by Youxin.

He counted it carefully, YOYO, OPPO, VIVO, and Xiaomi, the four major Android mobile phone manufacturers, all came with Youxin when they left the factory.

It's a net.

So although WeChat has gained a firm foothold, its vitality is still fragile.

"The first thing is to open up payment channels other than Tencent. Brother Xiao Ma sat on the sofa and took a sip of tea gently, thinking in his heart.

But this step, it's hard, it's very difficult.

10,000, while the number of active users is at most 6 million. Among these 5 million users, most of them also have Youxin.

There is a cruel fact that these people may send more than 20 Youxin messages a day, as well as a few WeChat messages.

So the capital in Xiao Ma's hands is not enough.

He approached Liu Qidong of JD.com and expressed his willingness to introduce JD.com into WeChat's third-party service program, just like Youxin did.

Brother Xiao Ma was optimistic that Brother Dong would definitely agree, after all, he was angry on Liu Yun's side, and the other party must also hope that there would be a product that could compete with Youxin.

Unexpectedly, Liu Qidong asked about the number of registered users, and after getting a reply of 15 million, he said that he needed to go back and think about it.

He is not good to be dissatisfied with Liu Yun, but in business, all of Liu Qidong's actions are based on the interests of the company.

If I let the data from JD.com be imported into WeChat's third-party service, will you cheapen me, or will I cheapen you?

As for Tmall.com, Brother Xiao Ma doesn't have to think about it. There will most likely be an exclusivity agreement between Yoyo and Ali.

The most important thing is that he can't give Liu Yun a bargaining chip.

He made YOYO, VIVO, and OPPO all carry Alipay and Tmall with the factory settings of the three mobile phones.

"I knew that I was going to buy a domestic mobile phone company. Little Brother Ma sighed helplessly.

Knock knock~

A knock on the door brought his thoughts back.

"Please come in. ”

It was Huang Ming who came in, who was also the deputy leader of the WeChat project team.

"What's the matter?"

"Mr. Ma!" Huang Ming took a deep breath and calmed down his tone and said, "There is an announcement over there from Yoyo, which I think is very bad for our WeChat." It's likely that we're going to start giving Q in advance. ”

Could it be that this is the reason for the inexplicable uneasiness just now?

Brother Xiao Ma stood up and asked, "Tell me quickly, what policy is it that makes you so flustered." ”

Huang Ming replied: "Yoyo has reached an agreement with the Bank of Communications that in the future, you can repay your credit card through U-Credit Red Envelopes without charging any handling fees! ”

Brother Pony was stunned for a while, muttering to himself: "This step...... , so unexpected. Originally, if you want to waive the fee, you can only go to the bank counter. Now, this has reduced the pressure on the counter staff. Also, this welfare preferential policy is much stronger than our 7-day QQ membership card. For netizens, they can repay their credit cards without leaving home and without handling fees. ”

Huang Ming smiled bitterly: "Mr. Ma, this way." As long as there are netizens with credit cards, they will become loyal users of Uxin. ”

This time, it is not possible to use the hole card of Q coin.

However, if you use it, you may not gain more than you lose, after all, it is too tempting to repay the credit card and waive the handling fee. Although the handling fee is only a few cents, ranging from 2 yuan, the amount is not large, but you have to think about so many users, the sum of the amount will definitely not be less.

"By the way, didn't they say how long it would take to waive the commission?"

"Nope!"

"It's boring!" Brother Xiao Ma immediately reacted, "This kind of policy should be temporary in order to attract users." ”