"This year, a new term appeared on the Internet, pan-entertainment. ”

It refers to the symbiosis of multiple fields based on the Internet and mobile Internet to create a fan economy of celebrities. ”

"At its core, it's IP, which can be a story, a character, or anything else that a lot of users love. ”

"The way is to use the same star IP to produce a variety of cultural and creative product experiences. ”

"Originally, this was a gluttonous feast on the Internet, but once I had a whim, in this gluttonous feast, can we also take a share of the toy production field?"

"In the past, our toy manufacturers mainly used to introduce existing star anime characters, or well-known character images, in the licensing area, not only need to spend a huge price, but also have a lot of restrictions, often subject to others. ”

"So after seeing the word pan-entertainment, I wondered if we toy companies could take the initiative to create 'star animation characters', which is the IP in pan-entertainment. ”

"Of course, it's difficult or too big an investment to create a strong enough IP entirely on our own. ”

"However, the concept of pan-entertainment is extremely broad, games, literature, animation, film and television, and drama are almost all-encompassing, and we can unite companies in these fields, and everyone will contribute money and efforts to jointly create a core IP, each taking what they need and getting what they get. ”

"In this way, we can save a lot of money in this area, and completely get rid of the passive situation of being controlled by others. ”

Of course, there are some flaws in this approach, or there are certain risks, for example, whether Chuangzai's IP can become a star IP, if it fails, then the invested funds may be wasted....... ”

Opposite Zhang Kun, Rong Xingsheng talked eloquently, at first, Zhang Kun just looked at Rong Xingsheng with very concerned eyes, and seemed to listen very carefully, but as Rong Xingsheng said more and more carefully, Zhang Kun gradually became in a trance, as if he was completely engaged in what Rong Xingsheng said.

This said that it was nearly twenty minutes, and his mouth was dry, and Rong Xingsheng stopped talking, and then looked at Zhang Kun with a hint of expectation.

In fact, the idea that Rong Xingsheng said today is not the first time that Rong Xingsheng has talked about it to people.

When he first came up with this plan, he almost immediately found the boss of his current company, and then excitedly said his idea. Because if this idea can be realized, it is very likely that it will become a key player in another development turning point in the field of toys.

Not to mention that he is famous in history, but from now on, who in the field of toys will not know that he is prosperous?

But when he excitedly finished talking about his idea, all he got was the sentence "I know, I will think about it", and then this consideration was half a year, until now, he still has not got any results.

Rong Xingsheng knew that this plan was shelved, or vetoed by the boss, but it was just because of his face and he didn't say it directly.

So, since then, Rong Xingsheng has never been mentioned again.

It's just that seeing Zhang Kun today, seeing Zhang Kun's youth, Rong Xingsheng suddenly thought that the young man's mind was more active, and it was possible for him to accept his plan.

Almost after thinking about it for a while, Rong Xingsheng decided to say it.

He decided to take a gamble that if Zhang Kun could accept his idea, or idea, then he would join the new company.

And if Zhang Kun, like his current boss, vetoes, then he will not have anything to lose.

But at the same time, it is impossible for him to change jobs, because now he has been working there for eight years in this company, and has developed with the company since the early days of the business, from a small company with an investment of less than two million at the beginning, to now the company's assets are more than two hundred million, with an annual turnover of nearly 100 million, and he also has feelings for the company, if he does not have any benefits, then why should he leave?

And now deciding whether he will leave or stay depends on Zhang Kun's result.

At this time, after Rong Xingsheng finished speaking, Zhang Kun almost came back to his senses after a few seconds, and he looked at Rong Xingsheng opposite in surprise.

Is this China's high-level talent? Sure enough, it deserves the word "senior"?

Zhang Kun couldn't say how he felt about Rong Xingsheng's plan, because he didn't know enough about the field of toys after all, he just instinctively felt that Rong Xingsheng's idea seemed to be very remarkable.

Zhang Kun didn't know what to say, and suddenly, he looked up at the sky on the left, where a translucent figure floated quietly, *Kui.

Not only *Kui, all the four spirits are here today, although the interview is ostensibly Zhang Kun is going on, but it is the four of them who really decide everything.

Zhang Kun knows that he has a few catties and a few taels, and professional things still have to be done by professional people.

And *Kui in mid-air also looked slightly surprised, obviously shocked by what Rong Xingsheng said, and didn't seem to notice Zhang Kun's gaze until a while.

At Zhang Kun's gaze, *Kui pondered for a while, and then spit out two deeply: "Talent!"

Hearing this, a trace of surprise flashed in Zhang Kun's eyes, what kind of person is *Kui, who has single-handedly created a huge toy empire, and has controlled tens of billions of funds, how many ups and downs he has seen, how many amazing talents, in his mouth, he can say the word talent, which is precious.

After Zhang Kun was shocked, he came back to his senses, looked at Rong Xingsheng again, and saw the slightly expectant look in his eyes, Zhang Kun took a deep breath, then slowly stood up and stretched out his right hand towards Rong Xingsheng.

"Mr. Rong, on behalf of the new company that is about to be established, I solemnly extend an invitation to you, hoping that you can join us and serve as CEO!"

A hint of surprise flashed in Rong Xingsheng's eyes, but he still suppressed the excitement in his heart and said in a deep voice: "I am very grateful to Mr. Zhang for your invitation, but I want to know, how do you feel about the idea I just said?"

Zhang Kun smiled: "If you are willing to join, then you need to make a new investment plan for me, well, based on the idea you just said." ”

"Really?" Rong Xingsheng stood up violently, with a look of disbelief on his face, but after finishing speaking, Rong Xingsheng seemed to notice his gaffe, coughed hurriedly, and then turned straight: "I mean, there is a certain risk in this idea, do you really want to believe me?"

Zhang Kun chuckled: "Any investment has risks, Mr. Rong, if you have any investment projects that are 100% profitable without risk, you must introduce them to me!"

laughed at Rong Xingsheng, and then Zhang Kun's face was straight, he looked at Rong Xingsheng and said softly: "Mr. Rong, it's not so much that I want to believe in you, but I prefer to believe in myself, I see business opportunities from your idea, so, Mr. Rong, do you have a chance to work together, give me a word!"

After listening to Zhang Kun's words, Rong Xingsheng stayed for a long time, and it wasn't until a long time that he came back to his senses.

took a deep breath, forcibly suppressed the excitement in his heart, and then gently held Zhang Kun's outstretched hand, revealing a chuckle: "Mr. Zhang, I will rely on you to eat in the future!"