Pengcheng, in a small restaurant not far from the TX office.

Ma Huateng held a glass of coconut water from Coconut Island and looked at Zhao Shanhe, who was sitting opposite him: "Shanhe, I'm sorry, I have to go to work in the afternoon, so I'll drink at this time." I'll make amends for you when I get off work in the evening. ”

Zhao Shanhe also raised the coconut water in his hand: "Understand, understand." I don't drink when I go to work, come, drink. ”

After speaking, the two of them each drank the coconut water in the cup.

If it is changed to liquor, it is estimated that it will be difficult for two people to be so refreshing.

"Brother Ma, I just heard you say that TX hasn't tried to find a profit model that suits him yet?" After putting down the cup, Zhao Shanhe looked at Ma Huateng opposite.

Ma Huateng nodded: "Yes, if you want to make a profit, it's very troublesome." It is not so easy to find because it has to take into account the product's own positioning and meet the needs of the public. Online advertising is still in a state of savage in China, and few companies will be willing to try it. I've tried it before, and I've basically died on the beach. ”

"Haven't you thought about it from other aspects?" asked Zhao Shanhe.

Ma Huateng shook his head: "I thought about it, but after some investigation, it was not suitable." ”

Zhao Shanhe immediately showed a thoughtful look: "Brother Ma, have you considered making a portal?"

Yesterday afternoon, after making up for the relevant information on the Internet, Zhao Shanhe clearly understood the current situation of the domestic Internet market.

Of the four listed domestic Internet companies, the first and the second echoed the listing expectations, while the other two were not good. Many people in China are saying that the portal market is saturated, and whoever goes into the portal market will definitely hit their heads and break their blood.

However, after considering the current number of users of Penguin, Zhao Shanhe feels that Penguin is definitely promising as a portal.

At least in terms of traffic, there is definitely no need to worry.

As for ways to monetize traffic, there will always be. If it's not a policy influence, it's not a human influence.

In the previous life, these giants didn't burn money at the beginning, and they only made profits later.

And in his previous life, TX made a portal, of course, Zhao Shanhe doesn't know when he did it, but it is certain that even if Ma Huateng does not have this mind now, he will have it later.

Ma Huateng heard what Zhao Shanhe said, and looked at Zhao Shanhe in surprise: "I've thought about it, but I've been hesitating to do it." As you know, Sohu was just listed a few days ago, and the listing results are not good. With the current number of users of Penguin, I am not worried about traffic. The portal is not difficult to do, as long as the server can block a large number of visits. The most important thing is because of the profit model. Those companies have no specific way to make money so far, which is the most worrying. ”

To build a new website, capital investment is a must.

With the current number of users of Penguin, one or two servers will certainly not be able to support the intensity of access to the portal.

Then, you have to spend a lot of money to buy servers, equipment, and so on.

TX's current funds are not very sufficient, and if he spends too much money on this, Ma Huateng is really worried about how to run the company.

Last year, it was because he didn't have enough money to add servers and maintain equipment that he thought about selling TX.

As a result, the price was as low as 600,000, and no one wanted to buy it.

In the end, through his father's relationship, he was able to attract investment.

Ma Huateng knew very well in his heart that the investment he had pulled was entirely based on his father's face. If you were an ordinary person, no one would invest in TX at all.

Perhaps by this time, TX has become another history of Internet companies because they do not have enough funds to increase servers and maintain equipment.

"I think it can be done, those four can rely on the portal to go public, and TX can too. With the penguin's user base, as long as the website is not bad, plus promotion, not to mention more than those four, at least it is no problem to go hand in hand with them. In that case, it shouldn't be difficult to pull some more investment. At the very least, there should be no big problem with pulling enough investment to maintain the portal. ”

Zhao Shanhe paused, and then said: "Brother Ma, you also know that the current traffic of hao123 is not low, and the cost of servers and equipment is still supported by me." The reason why I am in a hurry to attract investment now is because I have a new project ready to be developed, and the new project will require a large amount of funds, otherwise, I am not in a hurry. ”

Ma Huateng listened and nodded approvingly, originally he had been struggling with whether to make a portal or not.

The old guys around him, some agree and some negative, and everyone can give reasons. In addition, the listing of NetEase and Sohu is not very optimistic, and Ma Huateng can't make up his mind whether to do it.

Now after listening to Zhao Shanhe's analysis, Ma Huateng feels quite reasonable.

With the support of Penguin's user base, TX has developed a new portal, and there is really no need to worry about traffic.

There is no reason why those four can attract investment, and TX's portal will not be able to attract investment.

Although the profitability of those four portals is like that today, many organizations are lamenting the loss of portals.

Institutional investment is inherently risky.

If NetEase were as pragmatic as Sohu, the listing would definitely not be so miserable.

I don't have much ambition either, I just want to continue to increase the number of users of penguins.

Portals and penguins go hand in hand, and stepping into this line is nothing.

Zhao Shanhe looked at Ma Huateng as if he was tempted, and continued: "Brother Ma, if you make the portal, I can also help you drain the traffic." hao123 does this kind of thing, and when the time comes, put your portal in the first place, and it will definitely be able to increase a lot of traffic. ”

Zhao Shanhe finally said his main purpose, and suggested that Ma Huateng make a portal, in fact, it was all for this last paragraph.

If Ma Huateng didn't have this idea, Zhao Shanhe wouldn't have said so much. Now that Ma Huateng is tempted, Zhao Shanhe naturally said his heart unabashedly.

There is no such thing as a free lunch in this world, and when the time comes, TX will definitely have to give money if it wants to get the best link slot on hao123.

Unless it's a company, there's no such thing as a good thing.

If there are two companies, one boss, they have to play a left-handed to right-handed trick to attract outside targets, let alone two unrelated companies.

Ma Huateng's business acumen is definitely not bad, and when Zhao Shanhe said the last paragraph, he also reflected Zhao Shanhe's purpose.

However, what Zhao Shanhe said did go to his heart.

"You, you're really going to plan. I'll think about it and come back to it. Ma Huateng shook his head with a smile and didn't say anything more.