"Crazy Stone" is finally offline.

In the nearly half month since it was launched nationwide, the total box office was 240 million, ranking second, and the first place was the American blockbuster "Deep Sea".

The total investment is only more than 3 million, creating a box office of more than 200 million, and this terrifying return on investment instantly makes Zhou Bu become a sweet spot in the eyes of many investors.

filmed TV series, TV series set a record;

produced variety shows, which caused a ratings frenzy;

More than 3 million, a movie project that is like child's play in the eyes of others, has actually succeeded, and it has become so popular that "Crazy Stone" has suddenly become the object of analysis and imitation by everyone.

As for "Romance of the Deep"? Forget it, the production cost of tens of millions of dollars, the total global box office is only more than 100 million, and the heart of selling white powder, or Zhou Otherwise, this kind of small deal of three million is more exciting.

According to the National Dialect Association, Crazy Stone was successful because of the large number of dialects used;

The National Screenwriters Guild believes that the success of this movie lies in having an excellent script! and also helps everyone analyze one, two, three, four, five, what is good;

The National Directors Guild is also repeating the importance of directing in this film over and over again!

In just half a month in early January, the fat brother in the entertainment news saw at least five movies with the word "crazy" and appeared in front of the media, what crazy aliens, crazy mobile phones, crazy bicycles......

Not only does the name have to imitate the crazy stone, but even the cast and small cost are well learned, but it's a pity that the script is not half a bit.

"Otherwise, let's make another film next time!"

The few people who tasted the sweetness were excitedly counting the banknotes, and at the same time wondering when there would be such a good thing next time.

"Let's talk about it after the Spring Festival, but next time I will definitely not make this type of film, will you still vote?"

"Vote! My daughter-in-law said, let me follow in your footsteps!"

As soon as Qi Siyuan heard that there was a play, he immediately came to his senses, and the others followed suit.

"Then you wait for my news!"

There are too many movies that the fat brother can make, and he has to take his time when he is empty.

After sending Qi Siyuan and a few people, the fat brother rushed to negotiate with the sponsors of the second season of "Where Are You Going, Dad" like a rush, which is a task that must be completed before the year.

In the early part of the first season, because there was no popularity, there was no sponsorship, and after it became popular, those sponsors and fat brothers looked down on it, or the price could not be negotiated.

This time with the first season of Zhuyu, it will be different, the fat brother will definitely slash them, the most important thing is that advertising and sponsorship will be the entire source of income for the second season, and they will give the show to Pengcheng Satellite TV for nothing.

............

After sending away the representatives of a company called Gymboree's main infant milk powder, Dai Zhiyang and Gu Pan were very excited, the title of 100 million, the other party agreed without much struggle, plus some product placement advertisements in the program, as well as TV commercials on satellite TV, we are going to send it!

But the fat brother was a little unhappy, pinching the business card in his hand and thinking about something, and only after a while did he slowly speak: "Gu Pan, you go to the market to buy two cans of Gymboree's milk powder and send them for testing." ”

Gu Pan was stunned when he heard this: "Fat brother, what are you doing to test their milk powder?"

"If we don't do anything, we have to be responsible for the audience. ”

The fat brother put away his business card and said lightly, he still remembers the poisoned milk powder incident in his previous life.

Originally, today's meeting made him really excited, but when he saw that the other party was completely insensitive to price, a trace of bad feeling flashed in his heart, no matter what product he did, as long as it was not a monopoly industry and some industries in the gray area, it was impossible to be completely indifferent to the price.

Don't talk to me about brand image, corporate positioning and other nonsense, I just want to know if they spend 100 million yuan to advertise, how many cans do they have to sell to make it back?

It may be that everyone wants to hurry up and go home for the New Year, and everyone is very efficient in the next time, and in more than a week, the fat brothers talked about the title sponsor of the second season, the car sponsor, the advertisements in the opening and ending films, and the advertising space placed in the background of the feature film.

"Boss, is this advertisement too much?"

After looking at the trailer inserted into the advertising space, Gu Pan asked with a slightly ugly face.

"What's more, it's too much, I'm too little!"

It is worth mentioning that the Gymboree milk powder that I talked to with Fat Brother before saw that Fat Brother was grinding here, and immediately flew to "Dad is Back" jointly created by Yihui Xinghui, which made the crew over there crazy.

And the title sponsor on Fat Brother's side is a children's products company called Pumpkin Boat, and after Fat Brother quoted a high price, the vice president of their company was so frightened that he almost fell to the ground.

Their family wants to advertise, but their budget is only 40 million, and they will have to take out a loan if they have more!

In the end, the vice president of the pumpkin boat gagmed, and almost cried, made trouble, and hanged himself, and finally won the naming rights of this season at a price of 60 million.

"Boss, are you stupid, we have to sell 40 million for a large-screen advertising space in the film, and we will sell the title for 60 million, and what should other sponsors do if they know. ”

After the vice president of the pumpkin boat left, Gu Pancai said with an incredible face.

"Old Dai, you explain to her. ”

The fat brother shook his head when he heard this.

"Watermelon ship is the most reliable and safest product quality among all the company products that come to talk about cooperation. ”

Dai Zhiyang said with a smile, maybe he has been with Zhou Bu for a long time, and slowly he also began to value the "sense of social responsibility" that Zhou Bu said.

When the fat brother was sweeping the gifts with Han Yuyun, he received a call from director Liu Jianmin.

"You kid, if I don't call you, you can't plan to come!"

The fat brother frowned and took the telephone receiver away from his ears, wondering if Liu Jianmin had a bad ear before he got old, why did he have such a loud voice!

"Director Liu, you can just go over, I was about to get hurt when I participated in the Golden Melody Awards a while ago. ”

Fat brother is not a serious screenwriter, and "Bright Sword" was also copied by him with a golden finger, so I don't know how much the screenwriters in the circle value this award, it can be said that in this part of the country, the certification of the Flying Eagle Award represents the top strength, great glory and aura!

"I said a long time ago that you should film well and learn what songs others sing, it's smoky!"

When the Golden Melody Awards happened, Liu Jianmin supported the fat brother a lot, but after all, he was just a director, and he didn't have a lot of weight in music.

"And I'm going to see my father-in-law and mother-in-law in the capital soon, I don't have time, Director Liu!"

The fat brother doesn't care if Han Yuyun's family agrees, anyway, he called it first, and his tone was slowly proud and proud, see no, my brother is also a person with a daughter-in-law!

"I'm now sure you don't know anything about the Eagle Awards, do you know where the Eagle Awards ceremony is?"

Liu Jianmin on the other end of the phone was going to be angry.

"Where?Pengcheng?Demon Capital?Beijing?"

"It's in the capital! You roll over in a hurry, and see how I clean you up!"

The fat brother hung up the phone helplessly, thinking that Wang was unreasonable, but he didn't want to meet someone who was even more unreasonable.

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