Different from the in-depth development in the TV industry over the years, the current Luo Yuan is still in the initial stage of the film industry, although he has the aura of one of the seven directors of the young generation of China, but his film works are only two, "Crazy Stone" and "Human Removal Plan" , if you change to a director in the film industry who only has two works, most of them are little-known figures, but because of Luo Yuan's own influence in the TV circle, coupled with the fact that these two movies are typical low-cost and high-box office returns, Luo Yuan can be on the list of young directors.

For the film industry......

Luo Yuan, who has two works as the foundation, is still in a newcomer stage, including for many movie audiences, Luo Yuan's movies are still full of freshness, and when it comes to Luo Yuan's movies, most of the emotions that everyone can have are still looking forward to it, so after the news of Luo Yuan's new movie was revealed on the crimson official Weibo, the relevant discussion on the Internet came up all of a sudden.

"Luo Yuan's new movie?"

"I've only watched "Crazy Stone", and I remember the laughter in the entire cinema at that time, but I wasn't interested in "Human Removal Project", not that Luo Yuan's filming was problematic, it was purely that the subject matter did not suit my appetite, I hope this time it will be a more interesting theme......

"I'll go to see it no matter what the subject is. ”

"I really like "Human Removal Project", and when I watched it, I was amazed by the creativity of the movie, so I will definitely support Luo Yuan's new movie!"

“......”

There was a lot of discussion on the Internet, and at this time, someone suddenly said: "No, October 1st, this day seems to be released on the same day as Guan Yunteng's "Biochemical Technology", right?"

"Hey, it seems to be really ......"

"In other words, Guan Yunteng, who ranks fifth in the list of young directors in China, and Luo Yuan, who is currently ranked sixth, are going to have a head-to-head confrontation?

“......”

During the filming of "A Chinese Ghost Story", assistant director Qiao An once analyzed the schedule with Luo Yuan, and at that time, Luo Yuan was ready to collide with Guan Yunteng's schedule, but the result was not unexpected.

The schedule really hit.

Even ordinary netizens are aware of the collision of movie schedules, and the major domestic media are naturally not stupid, and all kinds of related news were freshly released on the same day.

[Luo Yuan vs Guan Yunteng!]

[Two of the seven directors of the young generation in China collide head-on, who will die in the end?]

[The Spring Festival has not yet arrived, and the war has started in advance!]

[Guan Yunteng brings the new movie "Biochemical Technology" to this program: This will be a very innovative horror series of movies!]

[Luo Yuanguan Yunteng, head-to-head?]

Every time the schedules of domestic big-name directors collide, it will trigger a similar news effect, which has become the norm in the media circle in China, and netizens are also happy to participate in this competition, and various analyses speculate on the advantages and disadvantages of both sides......

For this movie, Guan Yunteng is full of firepower.

A month ago, he had already led the crew to start a national tour-style high-profile publicity in advance, and he himself was one of the seven directors of the young generation in China, plus several actors selected in the movie were relatively first-line existences, so it caused a lot of sensation, and in some magazine surveys, the public expectation index of the movie "Biochemical Technology" has been high.

Naturally, the publicity effect is very good.

In contrast, the rash announcement of the upcoming "A Chinese Ghost Story" is a bit unsatisfactory in terms of publicity, and it seems that the low publicity power of each of Luo Yuan's movies is very average.

"Boss. ”

announced the news of the release of the movie on October 1st through the official WeChat, and Gu Lang brought a piece of information to Luo Yuan: "This is the movie synopsis of "Biochemical Technology", which should be announced to the public tonight, I got it from a friend." ”

"Oh?"

Luo Yuan took the information.

He just glanced at him casually, and his expression immediately changed drastically.

What a surprise!

Although there are only a few lines in this movie, Luo Yuan smells a familiar smell from it: "The story takes place in the future in a factory that secretly conducts biochemical research, because the experiment failed and the terrifying virus spread throughout the city, all human beings have become walking corpses who crave flesh and blood and only know how to kill, and the scientist Chen Feng was not infected because of the natural antibodies in his body, and he once thought that he became the only survivor of the entire city." ”

Biochemical research!

Zombies are raging!

Virus spreads!

Even as a traveler who has countless literary and artistic knowledge wealth on the earth, Luo Yuan was also shocked by this Guan Yunteng, he has had an accurate investigation of the movie categories in this world, and it can be determined that there are no zombie movies in the world so far-

Guan Yunteng is the first!

After reading the introduction in his hand, which was not too many words, Luo Yuan suddenly turned his head to look at Gu Lang: "What do you think of this movie?"

"I don't know. ”

Gu Lang touched his head: "You know that I am not interested in movies such as ghosts and horror movies, but through the evaluation of some industry insiders who have seen the finished film, this movie seems to be very innovative, and the film critics invited at that time had mixed reviews for this movie." ”

Luo Yuan affirmed: "It must be a fierce rival!"

To be honest, although Luo Yuan didn't mean to underestimate Guan Yunteng before, he still thought that he would be better after all, but after seeing the zombie creativity of Guan Yunteng's movie, he suddenly became less confident.

"If it's a strong rival......"

Gu Lang shrugged his head: "Then our propaganda war can be said to be a fiasco, leaving us too little time to prepare." ”

"They're doing a good job of publicity?"

"Of course, a month in advance, the crew has worked tirelessly to promote the whole country, just like what you did for the "Human Eradication Plan", or even more......"

"Seems ambitious. ”

Luo Yuan's eyes flashed with a glimmer of light, not only was he not annoyed because he was going to meet a strong opponent, but he was looking forward to the next collision in his heart, so he didn't mind using some ingenious propaganda methods!

"Let the company's publicity minister find me tomorrow. ”

Luo Yuan instructed Gu Lang: "In addition, I want some big V to help, you are responsible for contacting, I will do this publicity in person, and the media will ......"

"The media can't wait. ”

Gu Lang used his mobile phone to casually tune up some news about the collision of Luo Yuan and Guan Yunteng's schedules, which made Luo Yuan understand that the media was already indirectly helping him promote the new movie......

What's next?

The corners of Luo Yuan's mouth hooked, since the publicity period is very short, and the other party started early, then the conventional propaganda methods will definitely not work, just learn the film marketing method invented by Hollywood in the previous life.