After the recording of "Happy Camp", Luo Xun has been on some popular programs one after another, and he has brushed his face enough, and the most useful for this is Luo Xun's fans, after all, Luo Xun is notoriously difficult to do business, he doesn't like to participate in activities very much, and the number of appearances is not much.

End this round of publicity.

It's the end of the month.

Luo Xun began to set his sights on the opponents of the National Day file, which technically has only two opponents, one is the perennial Trinity self-directed and self-starred in the industry's new film "Zodiac".

It's a fierce rival.

The reason why I say this is because Brother Long is famous for action movies, "Zodiac" as his new film, it seems to have achieved quite a good box office in his previous life, although Luo Xun forgot the specific data, but the impression is very powerful anyway, and "Wolf Warrior" happens to be an action movie, there are two action movies in the same period, the audience group overlaps very much, and the competition is the most fierce, which is also what Luo Xun is most worried about.

The other is a foreign cartoon.

The second installment in the Kung Fu Panda series.

As a national treasure in China, the "Kung Fu Panda" series turned out to be a foreign-made cartoon, which has to be said to be a very embarrassing thing, and the even more embarrassing thing is that the popularity of this series in China is very high, and many viewers are very interested in the panda called Bao.

So......

Although there are not many competitors in this National Day file, just these two, the weight of these two is not light, even Luo Xun, who believes in himself, does not know what the final fate of "Wolf Warrior" directed by him is, after all, the first part of the Wolf Warrior series, the box office in the previous life did not explode, and it is weaker than the two opponents in the National Day file, and it can only be said that the overall situation is not bad, so even if he has changed his magic, many things are still uncertain when the plot is similar.

And the opponent was not idle.

Recently, not only Luo Xun is promoting, but the distributors of "Zodiac" and "Kung Fu Panda 2" are also working hard to promote, and in terms of the effect of publicity, the formation of the three films is not much different.

It's an uphill battle!

In order to win this tough battle, you must pay attention to strategy, Luo Xun asked himself that a new director's appeal in the field of action movies cannot be compared with Brother Long, after all, the other party is a super first-line superstar at the same level as Xing Ye, so after discussing with the distributor, he finally decided on a plan:

Screening!

The so-called on-demand screening refers to a way of small-area screening in designated cinemas or even cinemas at designated cinemas or even theaters at a specified time period before the official screening, which is generally before the production is completed and ready for commercial screening.

Luo Xun was very clear.

If "Wolf Warrior" encounters Brother Long's action movie, when the specific quality of the two movies is not clear, the vast majority of action movie lovers will make a conservative choice:

Watch "Zodiac"!

Not to mention ordinary audiences, even Luo Xun will most likely make such a choice, after all, Brother Long is one of the most famous kung fu superstars in China, and Wu Jing in this period can only be regarded as a rising star in the field of action movies, and he can't compare with Brother Long.

It's risky.

In case the word-of-mouth collapses during the screening period, the blow to "Wolf Warrior" may be devastating, but in view of the reaction of the film viewing meeting, Luo Xun and the person in charge of the distributor feel that this kind of attempt is not impossible, and the theater chain is also supportive, after all, the theater chain is also having a headache for the film scheduling, if you can see the general trend of Luo Xun's movie from the screening period, then how to schedule the film will be much clearer.

……

The first screening was in Yanjing, and when there were still ten days before the National Day, the Lumière Cinema in the center of Yanjing opened the first round of screenings, and the producer invited many reporters and film critics, Xu Wenjing, who had interacted with Luo Xun on the Internet, was naturally invited to participate in this screening.

Inside the theater where the screening is held.

Luo Xun and Zhang Suining Xia Yu sat in the first row, and at the same time sat in the first row of the creators of "Wolf Warrior", before the movie started, Luo Xun was already a little nervous, Xia Yu seemed to understand Luo Xun's nervousness, and rarely comforted him a few words, instead of ridiculing and joking as usual, as for Zhang Suining, she sat there quietly, expressing her support for Luo Xun's first movie with her attitude.

In fact.

Luo Xun also arranges the screening for another purpose, which is to let the mystery of "Wolf Warrior" be unveiled in advance, only in this way can the audience choose not to be completely blind, but tend to be accustomed and conservative, after the screening, there will inevitably be evaluations about "Wolf Warrior" on the Internet, and when the time comes, the audience will know in advance what Luo Xun's movie is about, and whether it is worth trying to buy tickets to watch.

In fact, Luo Xun was also depressed.

He would rather the National Day file be full of flowers and big productions, rather than face "Zodiac" alone, which also takes the action movie route, and the director and starring are both big brother Long's movies, but now that he has encountered it, he can only hit it hard, screening is his first move, this trick can definitely help Luo Xun lay a certain advantage, and if it is not done well, it will be completely finished, so many movies do not like to be screened.

This thing is a double-edged sword.

In the back row, film critic Xu Wenjing silently opened the notebook in her hand, this is her habit, when watching a movie, when she encounters some touching plots, she will make some notes and the like, when writing a film review, she can directly relive part of the feelings when watching the movie.

"Here we go. ”

Suddenly, Wu Jing, the assistant director and male number one who was sitting in a row with Luo Xun, suddenly spoke, he didn't come alone today, the person sitting next to him was his wife Xie Nan, after all, he also invested a lot of net worth in this movie, and he went to the military region for two years for this reason, and those two years are equivalent to not working much, and the effort is not much, and it is impossible to say that he can't afford to lose, but he must be under a lot of pressure.

Luo Xun raised his head.

The logos of the production company and the distribution company flashed on the big screen, and the silver-white mark was the first, followed by the introduction of the people behind the film, starring: Wu Jing, Wen Zhang, Ni Dahong, etc., and finally two columns of names side by side.

Screenwriter: Luo Xun

Director: Luo Xun

Seeing his name in the screenwriter column is not new, but seeing his name in the director column, Luo Xun's mood is quite delicate, so suddenly he calmed down, and the previous nervousness and hesitation were inexplicably swept away.

Success or failure.

At least his career as a director has begun on this day when the National Day is approaching.