This turmoil happened suddenly and without warning, but Li Siyue was no longer a submissive and assertive little girl, and took this opportunity to decisively take back economic power.

Liu Yun also decisively gave his cousin a promise, you can solve the family affairs by yourself, and the actor will naturally use all means to block him.

……

After the New Year's holiday, Liu Yun held a management meeting of the group company on the first day after officially going to work.

During the meeting, the first to speak was Zhang Lili, the chief financial officer.

"Throughout 2008, due to the rapid expansion of the company's business, there were many more places to spend money. We also borrowed 5 billion yuan from the bank for the acquisition of Youku, Qiqi Chinese.com, a stake in JD.com, and subsequent operating expenses.

The company's annual profit is only a few hundred million, and the repayment pressure this year is very high. ”

Liu Yun asked again: "Director Zhang, tell me about the financial budget for 2009." ”

Zhang Lili nodded and said: "First of all, the departments that can make a profit are game companies, about 3.6 billion profits; Youyou Technology, about 600 million profits; Youyou Holiday Network about 300 million profits; YOYO milk tea about 50 million, and the starting point Chinese network also has a profit from Weibo, about 2 million, which is insignificant." ”

And then ...... It's gone. ”

Liu Yun thought about it, and it seemed that this was the case, and the company's profit game still accounted for the majority and played a pivotal role.

"Where to spend the money?"

Zhang Lili paused for a moment and continued: "Weibo can basically maintain a balance now, and this is similar to the situation of YOYO voice and starting point Chinese network. Under Times Jiangnan, the big losses are Youku Video and YOYO Music. ”

"Throughout 09 years, the company's investment budget for Youku video is about 600 million yuan, and the budget for YOYO music is 200 million yuan. ”

"The investment of Yoyo Yunsi is roughly 2 billion yuan, and these three are the big heads, which basically put our profits into it. ”

Liu Yun thought for a while and asked, "What about our mobile phone company?" ”

Zhang Lili replied: "Due to the hot sale of the two music mobile phones, the mobile phone company has a certain economic source, and the initial injection of 200 million yuan has not been spent a little. ”

Liu Yun was silent for a moment and said, "With the company's current profits, it can barely support the normal operation of these businesses. ”

Zhang Lili nodded: "Reluctantly, if there is a new investment business, and Yoyo continues not to raise funds, our financial pressure this year is very high." ”

Liu Yun glanced at Wu Qiang silently, at that time, in order to enter the smartphone, he made up his mind to burn three years of money, and as a result, under Wu Qiang's strong suggestion, he successively launched two music mobile phones, and the sales were good, so that the mobile phone company achieved self-sufficiency to a certain extent.

"So be it. After a pause, he continued, "I am going to re-divide some of the subsidiaries, and the starting point Chinese is an independent subsidiary, wholly owned by Yoyo Group of Companies. ”

It is to incubate the cradle of IP, and there is no need for Liu Yun to share it with others. After the opening of the mobile Internet era, the registered users and paying users of the website will continue to rise at a rocket-like speed, and the valuation of the starting point Chinese website itself will also rise.

According to the original trajectory, in another five years, it will be acquired by Tencent for an astronomical sum of 5 billion yuan, and this time Yoyo used the operation right of "Swordsman Love III" as a bargaining chip to reduce the purchase price to less than 200 million, taking a big advantage.

In Liu Yun's view, with its leisurely operational capabilities and promotion channels, the completion of the Chinese Network alone has the potential to become a new unicorn company.

"Manager Wu, I have no profit requirements for the starting point Chinese network in the next few years. Liu Yun turned his head and glanced at him, "Three years, I limit it to three years, from this year to 2012, I inject 20 million yuan into the starting point Chinese network every year." ”

Wu Hui, CEO of the starting point Chinese Network, trembled his eyebrows slightly, revealing a hint of emotion. He is a senior member of the Chinese website at the beginning, and has been with this website for several years.

At the grand time, Chen Tianqiao has always had high profit requirements for the starting point Chinese network, so he has always had to open source and reduce expenses and control the author's manuscript fee expenditure.

Over the past few years, some of the more well-known authors have left the starting point Chinese website and joined other websites.

"My request is very simple, the income of the author at the same level should be higher than that of the author of other websites. Liu Yun said indifferently.

Wu Hui nodded knowingly, 60 million in the past three years, the boss is preparing to turn the online literature market upside down.

"I believe in a saying, as long as the hoe is hard, there is no corner that cannot be dug up. We not only have to retain our authors, but also poach recruitment from other websites, including, but not limited to, Zongheng Chinese, 17K, Chalang, and so on. ”

"You personally come forward to deal with this matter!" After Liu Yun gave his instructions, Wu Hui nodded seriously.

First of all, we will be truly dominant in the online text market on the PC side, and then we will concentrate on the mobile market. This is the plan he made.

Liu Yun continued to preside over the meeting: "Times Jiangnan has three products, namely Youku, YOYO Voice, and YOYO Music. I officially planned to conduct three rounds of financing between 2009 and 2010, and officially went public in the United States around 2011. ”

Times Jiangnan, like Qiqi Chinese, is an independent company. Liu Yun only needs absolute voting power, and the risk cost can be grafted onto those venture capital institutions.

Dong Rongjie asked: "How much financing is Mr. Liu ready for?"

Liu Yun's eyes moved slightly, and he said: "I want to know the valuation of those venture capital institutions for Times Jiangnan first. These three products, in the same category, are all unique, bundled together, account data exchange, not just 1 + 1 + 1 = 3 as simple. ”

Dong Rongjie continued to ask: "What is Mr. Liu's valuation?"

Liu Yun raised his eyebrows lightly and said, "2 billion US dollars, if it is lower than this price, there is no need to talk about it!"

Whew~, the management present took a breath of cool air, this is really a lion's mouth.

Liu Yun continued: "Venture capital institutions that raise funds give priority to those with international backgrounds, especially those that can help us go public in the United States. ”

Venture capital firms are not big people, they need to see returns, and going public is the best way to get returns.

Liu Yun believes that the huge potential of these products is impossible for venture capital companies to ignore.

"Mr. Liu, how much equity was sold in the first round of financing?"

"Between 15%~20%, I hope to get a return of 3~400 million US dollars. This money may only be enough to burn for a little more than 1 year. ”

Internet companies burn money, this is not an empty phrase.

Add domestic servers, start intelligent big data review, and manual team review......

This series of cost operations will have to burn more than 500 million yuan in a year.

As the No. 1 video website in China, Youku's consumption of broadband fees is like a gold-swallowing monster, bottomless.

Then the copyright fees of various TV series, movies, music, the salary of video anchors, promotion and publicity expenses, ground advertising......

This series of moves, that also has to cost money, and it costs a lot of money.

After this wave of financing money is burned, coupled with the development of mobile Internet, the valuation of Times Jiangnan will reach 3 billion, or even 3.5 billion US dollars.

After spending $300 million and raising their valuations by more than $1 billion, these venture capital firms wake up smiling even if they sleep.

"In this way, we have saved more than 800 million in profits, so that the funds will be sufficient. Zhang Lili thought for a moment and came to a conclusion.

When the boss said this, the company's management couldn't help but be secretly happy.

Three rounds of funding, followed by a U.S. IPO, meant that many management were able to get a percentage of the original shares.

Liu Yun knows very well that now is a good time, the Internet has reached saturation in the PC market, and the era of mobile Internet has not really opened.

What does this mean?

The new capital entering this industry is blank and can't find the space to start, because the original market has almost been carved up by the first compatriot.

Youyou, Ali, and Tencent, which are in the first echelon, Baidu, which is slightly weaker, and NetEase who are behind, are like eagles catching prey, with a pair of sharp eyes, staring closely at the four directions, but if there is any newcomer who wants to enter this circle, they will not hesitate to kill them if they make any noise.

In today's PC Internet, it is too difficult for newcomers to get ahead.

Therefore, those venture capital institutions will also think twice before acting, and will not easily invest money in those emerging companies that seem to have no future.

But when they face these giant companies, they are also a little weak and unhappy. Because the amount of financing is not low, and the right to speak is not much.

So the two sides are in a game, that is, cooperation and mutual use.

For example, Liu Yun, with a strong personal style and strong capital, said yes, when those venture capital institutions cooperate with him, they are the role of a good money boy, and they don't expect to get much right to speak.

When he wants to raise money, you can continue to raise money, and when he doesn't want to, you either get out of the way, or continue to wait honestly, there is no third way.

Of course, Shuangma, or Lao Li, is about the same situation.

If in a few years, after the real rise of the mobile Internet, the entire Internet landscape will be truly reshuffled, and many companies will achieve corner overtaking through the mobile terminal, and then those venture capital institutions will be willing to invest in those emerging companies after seeing the market potential here.

Nowadays, it is a very good time, as long as you are willing, there will be many powerful venture capital institutions with sincerity and abundant funds, come to consult.

Soon, Liu Yun also gave the final decision on the general plan of Times Jiangnan.

The meeting continued......

Liu Yun cleared his throat and continued: "Xudong, "Swordsman Love 3" is about to be open beta, right?"

Zhao Xudong said: "Yes, after more than a week, it is almost the day when students start school. ”

Liu Yun said with a smile: "I believe that our declining game share can be stopped." ”

Thinking of this game, he thought of the chubby Ding Sanshi of NetEase.

Liu Yun was able to inject capital into this game and get the right to operate it, which was inseparable from the generous assistance of this person.

At the beginning, NetEase moved the idea of snatching "World of Warcraft", relying on its game "Fantasy Journey to the West" to make more money, and wanted to give Blizzard a more lucrative contract.

Who expected that Yoyo subsequently launched "Demon Domain" and "Zhu Xian", and then flickered the agency of "Dragon Babu" from Sohu, these games are more popular than the other, and the funds are like snowballs, getting bigger and bigger, and Yoyo's strength is getting stronger and stronger.

In less than half a year, the balance of power between the two companies suddenly reversed. At that time, Liu Yun was not polite, staring at NetEase and digging corners.

The market economy is always a big fish eating small fish, and NetEase, which was angry, could only turn its hoe to Jinshan and began to poach people frantically.

The famous game studio Xishanju, because of the serious loss of personnel, the project team of "Sword Network III" was almost disbanded, and at this time, Liu Yun suddenly brought capital into the group, which can be described as a relief in the snow.

The so-called enemy of the enemy is a friend, the two companies hit it off, and Yoyo participated in the opening of "Sword Network III" by mistake, and obtained the right to operate, as well as 65% of the profit dividend.

"Mr. Liu, I have something to report. Zhao Xudong suddenly thought of something and said.

"You say!"

Today, Qiu Bojun, the founder of Jinshan, has almost taken a back seat, and now the real helmsman is Lei Jun. ”

This guy, Liu Yun is too familiar.

Rebus, the founder of Xiaomi mobile phones, is a genius who plays hunger marketing to the fullest.

"Think about it, how many times did this Rebus play a monkey when I grabbed a Xiaomi mobile phone in my previous life?" Liu Yun scolded in his heart. (I was tricked by the monkey again today, and the Xiaomi Mi 9 didn't grab it again, so I must abuse Rebus in the book!)

Mr. Lei Jun hopes to adjust the dividend ratio of "Swordsman Love III". Zhao Xudong said.

"What to adjust, this is the agreement I reached with President Qiu, no way!" Liu Yun said with some dissatisfaction, "When they were poached by NetEase, they cried dad and called their mother, who did it righteously, something without conscience." ”

The three giants of BAT in the previous life, from the PC terminal to the mobile terminal, have a firm position and have not changed, but this Lei Jun can be regarded as an outstanding representative of the sudden emergence and overtaking in corners in the era of mobile Internet.

Almost next year, this guy will found Xiaomi, and now although he is the chairman of Kingsoft, he may not be much concerned about the online game business.

This is an ambitious guy, otherwise he wouldn't let Qiu Bojun retreat into the background, so Liu Yun didn't have the heart to recruit him.

At the beginning, he played some tricks and recruited Zhou Hongyi to Youyou for two years, so that Youyou security guards and antivirus software had enough time to seize the market, but Youyou is no longer what it used to be, and it also has a certain market share of mobile phones.

Zhao Xudong continued: "But that Mr. Lei asked me to pass on the message, and I want to meet you and talk about the future of smart machines. He said...... , has been very concerned about the YOYO series of smart phone research and development. ”

Liu Yun hesitated slightly, showed a playful smile, and said, "Okay, find a time to be with him." ”