Chapter 554: Fame and Fortune
On the evening of the first day, Li Guangyu and Cao Weiqing attended the Xiangjiang 530 Flood Charity Stars Concert co-sponsored by Cao Weiqing Charity Foundation and Jiayi Group.
At the end of last month, there were several days of heavy rain in Hong Kong, which caused the disaster to be more serious, causing hundreds of millions of Hong Kong dollars in economic losses to Hong Kong.
At this time, as the largest group in Heung Kong, Li Guangyu naturally had to take action to show his support for the citizens who suffered from the disaster, so as to show the corporate responsibility of the Li Group and improve the image of the Li Group in Hong Kong.
Today's star concert was held on the Li Stage, and some heads of Chinese families in Xiangjiang came to attend in person, and the comprehensive channel of Jiayi TV broadcast the whole process, and the newly established news channel will also carry out some insertions.
None of the people who came today bought tickets, and the tickets for more than 4,000 positions on the Li Stage were all issued by Li Guangyu to the senior management of the group and his good family, and the people who came today are also the senior executives and family members of the major groups, as well as Li Ka-shing, Zheng Yutong, Lee Shau Kee and others, as well as their group executives and their families.
At the beginning of the charity meeting, Li Guangyu personally took the stage to congratulate him, he said: "For the catastrophic flood in Xiangjiang last month, which caused huge losses to many citizens in Xiangjiang, as the growth of Xiangjiang, I feel very sad about this, and I sincerely hope that the affected citizens can stand up strong and create a better life with their hands." ”
"Disasters are merciless, people are merciful, our Li Group was founded and developed in Xiangjiang, and it is the land of Xiangjiang that has given us such excellent development conditions. At the time of this disaster, as a socially responsible enterprise in Hong Kong, we specially organized this charity gathering to make a contribution to the relief of the affected citizens. ”
At the same time, Li Guangyu specially thanked the guests who came, expressed his gratitude for their charity, and assured them that all the funds from the next party would be used for the affected citizens, and the Cao Weiqing Charity Foundation made a public announcement on the use of each donation.
This time, there is a donation box at the entrance of the stage, and this person has already invested the donation funds in it when he enters the door. However, it was a personal donation, and in the middle of the concert, the major families would donate to the Cao Weiqing Charity Fund on behalf of their own groups, and everyone would be on stage.
In fact, this donation is not too much, and the Li Group only donated 10 million Hong Kong dollars in total, while the Li Group has as many as a dozen.
The reason for this is that the damage caused by this flood is only hundreds of millions of Hong Kong dollars, mainly in the suburbs, and some citizens outside the suburbs are damaged, and these losses cannot be contracted by Li Guangyu and others.
The reason why he wanted to hold such a party this time was to enhance the corporate image of the Li Group, which began to monopolize the retail supermarket market in Heung Kong last month. The discount for several months is gone, and it is inevitable that some citizens will have opinions about it.
This charity concert can also improve the perception of the people of Hong Kong, so that they feel that the Li Group is a responsible company, and the Li Group will provide assistance to the people of Hong Kong when they encounter difficulties.
Originally, these donations did not need to go to great lengths to hold such a party, they could donate within the company, and then hand them over to the Cao Weiqing Charity Foundation. Now it's a concert and a live broadcast on the TV station, just for the sake of the name.
In this life, what you can't see through is fame and fortune, and those who don't seek fame or profit are all saints, and Li Guangyu doesn't think he can do it.
In the face of these disasters, Li Guangyu is also willing to do his part, but he will maximize the benefits of this action. For example, this time, their families have helped, and it has indeed been of great help to these citizens who have been affected by the disaster.
At the same time, this also improves the prestige of these families and groups in the hearts of the people of Xiangjiang, and is more conducive to the development of their group in Xiangjiang.
The most important reason why these family heads are willing to attend is that this event not only reflects their families' sense of responsibility to the Xiangjiang society, but also promotes their group due to the live broadcast of Jiayi TV.
After Lee Kwang Woo's congratulatory speech, the concert officially began.
When Li Guangyu returned to his seat, Guo Desheng next to him said: "Guangyu, this time your side is a little better, our Sun Hung Kai and Zhaoji Group are a little difficult, you also know that your fourth uncle and I have purchased a lot of B land exchange rights and interests, and the farmland acquired is leased to local farmers for cultivation, and this time there is a lot of loss." ”
Li Guangyu himself has not yet started in this regard, he is preparing to vigorously acquire the second type of land exchange rights and interests after the property market crash, and hoard a batch of land plots for the future development of Wheelock and Starlight Real Estate Group.
This time, Zhao Kee and Sun Hung Kai can only admit that they are unlucky, not only will they waive the rent of the tenants, but this time the Cao Weiqing Charity Foundation will also give some assistance to these tenants to help them survive the disaster.
Li Guangyu said: "Uncle Guo, this is a natural disaster, and we have no choice, but fortunately, the loss is not large, and I believe that these places will bring huge benefits to the group in the future." ”
And tonight's charity concert was broadcast live, which also made many citizens who are still in the disaster feel very warm, and there are still so many groups to lend a helping hand when they are facing great difficulties.
In the past few years, the Cao Weiqing Charity Foundation has become one of the most transparent foundations in the use of charitable funds, and even the salaries of their employees do not use the funds of the charitable foundation, all of which are borne by the Li Foundation.
These citizens don't know how much money there is in the donation box in front of the Lee Stage, but these group families donated more than 20 million Hong Kong dollars at this party, and this fund can already help many families get through the current difficulties.
This also made these citizens more and more grateful to the Li Foundation, they knew that the Li Foundation was very profitable, but they never blamed the Li Foundation.
They know that most of the profits of the Li consortium are made from other regions, and the profit margins of many groups in Xiangjiang are not high, especially in terms of public services, the Kowloon Bus Company has not raised prices for five years, which was unimaginable before.
At the same time, they were quite happy about the defeat of the British-funded consortium in Xiangjiang, when the British-funded consortium dominated Xiangjiang in the past, they were not so active in such a situation, and more were indifferent.
The actions of the Lee Consortium and the Chinese family in Heung Kong have made the citizens in the disaster full of hope for the future, and they have regained their confidence and planned for future development.
Li Guangyu took this opportunity to swipe a wave of prestige, which made some group leaders who had not yet reacted regret it, and they watched today's live broadcast to know how much it helped to improve the influence of the Li consortium.
Especially the current British-funded consortium, they are now facing the dilemma of the Li consortium's suppression, and at this time it is very necessary to improve their influence and get the support of the citizens of Xiangjiang.
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