Shift places!

Luo Xun can fully understand the hesitation of major sponsors, hundreds of millions of sponsorship fees, it is not wrong to be conservative, after all, others are not like Luo Xun who can see through the future!

But it didn't work out......

Blue Tea, which was still small at the beginning, dared to invest in "Singer" with all its might, and now it is taking on the title risk of hundreds of millions, and wants to make the biggest advertisement on Luo Xun's new show!

Not only Luo Xun didn't expect it.

The representatives or bosses of the major brands around them didn't expect it, so everyone looked at this man with surprise in their eyes at this moment, this should be a big gamble, right?

Luo Xun knew.

The naming fee for his "The Masked Singer" is not high, and it can even be said that he is very conscientious, after all, this is the second time he has engaged in this kind of investment promotion activity with great fanfare, so whoever takes the naming right is destined to take advantage of it!

Smile.

Luo Xun didn't care about the idea of other sponsorships around him, and directly invited the original blue tea, which is now the person in charge of the blue drink, to an independent office to talk about sponsorship, and Luo Xun's public asking price was 99.99 million.

Win a good prize.

In fact, it's only 100 million.

After entering the door, the person in charge of the blue drink introduced himself: "The contemptible Zhou Wenda, the founder of blue tea, after the successful title of "Singer" made our market bigger, we are no longer limited to tea drinks, and have developed a series of blue drinks, from soda to cola and other beverage types, we are trying to do it, and I don't know if Luo Dong knows, we have called your agent before and want to invite you to be our spokesperson." ”

This man is also a bit of a crepe.

Luo Xun nodded with a smile: "I know about the endorsement, but my endorsement with Coca-Cola has not expired, so I have not agreed, and I only accept one drink endorsement during the same period." ”

"That's ......"

Zhou Wenda said with a smile: "Then my sincerity remains the same, if Mr. Luo Xun's Coca-Cola endorsement expires, I must ask Mr. Luo Xun to accept the endorsement invitation of our blue drink, and we are willing to pay more than the market price......"

Luo Xun's endorsements are all premium!

Because Luo Xun's endorsements are too few.

With Luo Xun's worth, there are at least dozens of endorsements on his body in exchange for another person, but Luo Xun is very dead, and it is only this year that Kong Shuang gave an ultimatum, so he relented and expressed his willingness to accept endorsements within ten.

"Let's not talk about that yet. ”

Luo Xun said: "I need to investigate your brand's reputation and sales to decide whether to accept your endorsement, and I will quickly tell the people in the studio to do it, and then wait for the Coca-Cola endorsement to expire before replying, first talk about the title, I don't plan to discount the price, this point still has to be informed in advance." ”

"No problem. ”

Zhou Wenda smiled and said: "I still have to thank the original "Singer" for making our initial brand blue tea series sell very hot, so that the birth of today's blue drink series brand is born, I am willing to accept this sponsorship according to the price, I have been talking to you recently, in fact, I am selfishly thinking about the endorsement in person......"

Luo Xun nodded.

He is quiet on the surface, but he is still quite satisfied in his heart, he knows that after "Singer" became popular, the blue tea series sold well, and if the reputation was not good, it was estimated that it would not sell so well, but at that time, the other party's volume was too small, and the current rhythm seemed to be mixed well, so Luo Xun could really consider taking the endorsement of Blue Drink-

Advertising is powerful.

In the past life, many national brands really rose by advertising, such as a certain mobile phone, like a certain yogurt, etc., the brand named after the Hunan TV variety show "Singer" in this life is blue tea, which has changed the historical trajectory of the blue tea drink in a sense, at least in the previous life, there was no such drink that became popular, and if things only went there, Luo Xun might not care, but he never expected it.

I came to Suzhou Satellite TV.

When I was doing "The Masked Singer", I was taken by Blue Tea, which is now called Blue Drink, will this become another opportunity for the brand Blue Drink to grow?

Two chances.

Luo Xun has played an important role, and in this case, even Luo Xun feels that he really should accept the endorsement of Blue Drink, and see how far this domestic brand can go!

There was no broken promise.

After Luo Xun had relevant thoughts, as soon as he ended the negotiation of the title, he turned his head and asked the people below to do the brand investigation of the blue drink, he has a certain standard for endorsement, if the blue drink meets this standard, then when the endorsement of Coca-Cola expires, he will immediately turn to blue tea to help this domestic brand, not only has the intention of supporting domestic production, but also has a certain selfishness -

In case this brand gets bigger!

Then Luo Xun will be the star with the highest gold content in domestic endorsement, because so far I have not heard of any star who can make a brand rise to become the backbone of a domestic brand with his own strength, and Luo Xun wants to make such an attempt in his heart, if he succeeds, he is a superstar with terrifying influence, there is no so-called ability to bring goods, it is stronger than this!

Then again.

An important reason why Blue Drink insists on finding Luo Xun's endorsement is also related to Luo Xun's endorsement of Coca-Cola, a person who has just endorsed Coca-Cola turned his head to endorse Blue Tea, does this mean that Blue Tea and Coca-Cola are also comparable beverage brands?

This kind of thinking association.

Actually, it's very normal.

But this kind of careful thinking is not a big deal, so Luo Xun doesn't care about it, after the initial preparations for "The Masked Singer" are almost done, he directly became the shopkeeper, and the rest of the things should be done by the staff and the staff of Suzhou Provincial Satellite TV, after all, what to do Luo Xun has planned clearly, and others just need to do it according to his established framework.

At the right time.

Jay Chou contacted Luo Xun and told him that he had chosen a song suitable for the two to sing on the stage of the Spring Festival Gala, Luo Xun asked curiously, which brother song was it, Jay Chou let out a burst of laughter: ""Thousands of Miles Away"!"

"This one?"

Luo Xun said: "Okay." ”

Jay Chou said: "This song is the song I sang with Fei Yuqing before, and it is one of the few songs that I am suitable for singing on stage, if you are asked to choose, what song do you think is appropriate?"

"Snails. ”

"Then this one. ”

Luo Xun was stunned: "What?"

Jay Chou smiled: "I said "Snail", "Thousands of Miles Away" is too unpleasant, the song "Snail" is different, and it also has a special meaning for me, but I didn't expect you to like it too." ”

Luo Xun: "......"

This song called "Snail" was created by Jay Chou when his career was at a low ebb, when Jay Chou had not officially debuted, and he was helping other people write songs all day long, and he was in a very bad mood, so he decided to write a song to encourage himself, and at the same time, in order to encourage young people to climb forward step by step for their goals like snails.

Afterwards.

Xu Ruyun listened to Jay Chou's works for others, and felt very special, so he contacted the company to invite Jay Chou to sing, so Jay Chou finally called this song "Snail" 's song was sung by Xu Ruyun, but in his previous life, Luo Xun still liked Jay Chou's version, he could feel a kind of encouragement from this song, what I want to say here is that Luo Xun in his previous life was not successful, so Luo Xun deeply remembered that he had a sleepless night, he listened to this song repeatedly before falling asleep, at that time, he never thought that he would one day sing on the stage of the Spring Festival Gala with the original of this song:

I'm going to climb up one step at a time

Wait for the sun to look at its face quietly

Small days have big dreams

Wrapped in a heavy shell, he looked up gently......