Chapter 050: Painting Cakes

After eating, it was a lunch break.

Everyone found a place to rest, but Chen Yilan, who had been busy, was still busy.

In the morning, she picked not only mushrooms, but also some wild succulents and other flowers.

She found some bottles and cans and carefully planted them.

After planting, she sat down in front of the sewing machine again, ready to make clothes, Liang Xin felt like a wind-up machine, and she didn't know what rest was.

Compared to her, 996 is simply weak.

Liang Xin didn't let her continue to work, but called everyone in the team over and watched back the first video.

The content of this video revolves around Guanyin tofu.

Guanyin tofu is a summer cool spot made from the leaves of the turtledove tree, similar to tofu.

It is a snack that is unique to this season.

At that time, Chen Yilan's team came up with more than 30 video themes, and finally voted on this one.

The whole video is more than 20 minutes long, and in the interval of watching, Liang Xin said: "I think the content of this video is very good."

There are no big problems, but there are quite a few small ones.

The most important one is that it gives people a visual impression, which is not artistic enough, and the shooting is too natural and simple. ”

Not artistic enough?

When Jiang Shuo heard this, he looked at each other.

They were all a little surprised by Liang Xin's words.

Isn't it natural and simple to have a local theme?

What the hell is not enough art.

Liang Xin's words are a little conflicting with their ideas.

Liang Xin continued: "I know that you want to restore a more real rural life.

But the starting point for my investment in this project is different from what you think now.

In my mind, the countryside is just the subject matter.

But in terms of expression, I don't want it to be really vernacular.

Rather, you have to have the feeling of 'picking chrysanthemums under the east fence and leisurely appearing in Nanshan', and enjoying life in seclusion.

You've all seen documentaries, many documentaries about nature, although they are realistic, but the form of expression is very artistic.

Whether it is copywriting or pictures, they are very delicate and beautiful.

Each frame can be captured as a screensaver.

I hope that the video content you come out with will feel that way.

The beginning of your video is very good at the beginning of the scene where the clouds and mist are in the valley.

But when I switched to Chen Yilan's part later, it was handled a little rough and too realistic. ”

"You mean, we want to use the way of literary films to make videos?" Jiang Shuo interjected.

"Yes. Liang Xin nodded, "There are too many realistic local themes on the market now, if we follow the same path and are indistinguishable from others, it is impossible to get good results."

I hope that you will put aside the word "rural" in the future and shoot and make videos with the concept of 'exquisite and beautiful rural life'.

It's like filming farm work.

You all know that farm work is actually very boring and tiring, and you can't talk about whether it's good or not, right?

But we must not shoot the feeling of boredom and hard work.

It's a little more poetic, and after people see it, their body and mind are relaxed, and their hearts are yearning.

You have to make them think, 'Oh, it's easy, I can do it, I can try it.'"

It's not like 'too tedious' or 'too hard'.

Like the last video, Chen Yilan sweats, this kind of picture should never appear again in the future. ”

"I see, you mean, we have to live a little lighter, instead of really working in the countryside, ploughing at sunrise and returning at sunset. ”

"Yes, to put it bluntly, it is necessary to shoot with an artistic mood.

What we want to convey is not only the content, but also the culture.

After all, our core audience is foreigners.

If we don't add the filter of art and culture to the material of the countryside, it will be difficult to attract their attention.

It's also hard to keep them.

You should also know that we are not the only local video master who wants to go to sea now, there are many people doing it.

But so far, no one has succeeded, and I think the main reason is that they are too realistic, and they only convey the content, not the culture.

In other words, their things have no spiritual core, they are only suitable for tasting, not for immersion.

And if we want to surpass and distinguish them, we must shoot a unique cultural core. ”

"Understood. Jiang Shuo thought thoughtfully.

He originally thought that Liang Xin wanted to follow the trend and incubate a local type of Internet celebrity.

can be seen now, what Liang Xin wants is deeper than what he thinks.

Liang Xin continued: "In addition to the art of expression, we also have to innovate in terms of content.

The content of the current local theme video is actually very simple, no matter what you shoot, the core is not only eating, but still eating.

But the four major things in life, food, clothing, housing and transportation, are not only about eating, we can open up our ideas.

In my opinion, as long as something that is not available abroad belongs to the category of traditional culture for us, then even if it is not local content, we can try to shoot as long as we have the conditions.

Like Chen Yilan, he has a specialty in sewing.

Then we can shoot the process of clothing from cotton and linen to printing and dyeing, and then to the finished product.

On the way in the morning, I saw a lot of reeds by the river, and I don't know if they were reeds, but they were very similar, so we could also shoot reeds made into brooms and other objects.

There are also traditional skills such as weaving bamboo, and even papermaking and playing cotton, which we have no other traditional skills, we can all shoot.

There's a lot going on here, and I hope you'll plan for it as early as possible.

For example, playing cotton, planting in spring, harvesting in autumn and weaving in winter are contents that require a long time of material accumulation to complete.

Like this, we have to do it with the attitude of making a documentary. ”

"Chen Yilan. Liang Xin looked at Chen Yilan.

"In. Chen Yilan, who listened carefully, hurriedly responded.

"It's going to be hard work, and you're going to study more. Of course, don't be in a hurry, now that it's just beginning, let's take it one step at a time.

You've got enough things to do right now, and if you're free, you'll learn them when you're free. ”

"Hmm. The speaker has a heart, and the listener also has an intention, Chen Yilan completely listened to Liang Xin's words into his ears.

She felt that Liang Xin was right.

They can try to do something that no one else does, in terms of traditional skills.

Like Liang Xin said, making clothes and playing cotton, she is quite interested.

She also liked another sentence that Liang Xin said: What we want to convey is not only the content, but also the culture.

It's just a little ashamed that her cultural level is not high.

However, her grades were quite good when she was in school, but because of her special family background, she could only go out to work early.

Liang Xin looked at the others: "It's not just Chen Yilan who wants to learn, but everyone is the same."

I hope that everyone can be a little more persistent and patient, and try to take a long-term view and a bigger picture.

As for me, I'm more vulgar, and I don't have anything else to support you except money.

Let's just tell you, as long as you do a good job of the content, I will definitely let your efforts be rewarded.

This reward is nothing else, just money.

Just set a small goal, two years, I will let all of you drive a BMW.

In five years, everyone bought their own house.

Don't doubt my words, because I'm really rich. ”

One of the capitalists' specialty: painting cakes.

Let's not talk about anything else, cake, let's draw it first!

Originally, Liang Xin wanted to take out the black card and give these people a chicken blood.

However, before he could make a move, Jiang Shuo took the lead and said, "I believe this, the watch you brought is Wanguo, right?"

He noticed the watch Liang Xin was carrying very early.

The brand is very big, it is IWC IWC.

And the series is Portugal that starts with half a million.

According to Liang Xin's judgment, at least two million!

It was before that he was a little suspicious that it was fake.

But now, he feels like it's probably true.

"Yes. Liang Xin took off the watch, "This watch is six million, as long as you do well enough, the money of this watch is your year-end bonus." ”

It rained in the morning, but the sun had been shining for a long time, and the air was hot and dry.

At this moment, they all fell on the watch that Liang Xin took off, and Jiang Shuo's eyes and hearts were also hot.