Li Guangyu was holding a meeting here, and his competitors were not idle, and on New Year's Day, Motorola and Nokia announced the company's first mobile phone on sale at the same time.

On the day of listing, it achieved very good sales, and at the same time, two direct stores of mobile phone companies were established in Xiangjiang, which began to break the monopoly of Phoenix Mobile in Xiangjiang.

In order to seize the market in Xiangjiang, Nokia and Motorola chose to start on the price, Motorola mobile phone price is 26666 Hong Kong dollars, and Nokia is to adjust the price to 25888 Hong Kong dollars, in order to compete with the other two for the market.

The market in Xiangjiang has been developed by Xiangjiang Communications Group, and it is now relatively mature, and the two major mobile phone companies hope to come in and get a piece of the pie.

Of course, Phoenix Mobile Phone Company is not unprepared, when they came to Xiangjiang to set up direct stores, Phoenix Mobile Phone Company also set up direct stores in Chicago and Finland, and went to their market to grab share.

Li Guangyu could not stop the two major mobile phone companies from coming to the Xiangjiang market, nor could he order the Xiangjiang Mobile Communications Company to refuse to allow these two mobile phones to enter the network, and the Xiangjiang government would not allow him to do so.

At present, the world is competing for the market on Motorola, Lokia and Phoenix mobile phones, and the current competitive pressure is not too great, unlike later generations, there are many mobile phones of various brands, and it is time to test mobile phone technology and sales.

This time, after Phoenix Mobile Phone Company became an independent group, the Phoenix Mobile Phone direct store and the office of Xiangjiang Mobile Communications Company were also separated, and they had their own stores, which was more convenient for their own operation.

Of course, if you buy a mobile phone in a Phoenix direct store, you can still access the network, but this aspect is handled by the staff of Phoenix Group, and they will have a commission.

In other regions, in the future, whether it is the treasure island market, the British market and the Southeast Asian market, the two groups will operate separately, if there are multiple local communication companies, Phoenix mobile phone direct stores will also have more customer requirements to access the network.

The same is true for Heung Kong Mobile Communications, which will not only connect various brands of mobile phones to the network, but also sell multiple brands of mobile phones.

After the conclusion of the summary meeting, Li Guangyu was mainly on the side of the Phoenix Group in the past few days to deal with the listing of Nokia and Motorola mobile phones.

In He Jin's office, Li Guangyu said: "Sister Jin, we must ensure their funds for mobile phone research and development, increase the absorption of talents, and promote the early completion of mobile phone miniaturization." ”

At present, whether it is Nokia, Motorola or Phoenix mobile phones, they are very bulky, the talk time is not long, and the standby time is not long, these problems are currently urgently need to be solved.

This requires the efforts of the group's R&D department, as well as the efforts of the Oriental Semiconductor Group, to jointly promote the miniaturization of mobile phones.

After the separation of the two groups, Phoenix Group has a very sufficient financial account, and the income is now enough to meet their expansion in R&D and production.

You must know that the current price of a mobile phone is 28,888 Hong Kong dollars, and in the past two months, the sales of Phoenix mobile phones in Xiangjiang have exceeded 20,000 units, and the profits obtained here are beyond imagination.

In just over two months, the cost of mobile phone manufacturing has been close to 300 million Hong Kong dollars.

However, now that Lokia and Motorola have settled in, they Phoenix mobile phones are unable to maintain such high prices, and now Phoenix mobile phones are considering price reductions, after all, they can't sell mobile phones on this side of Xiangjiang more expensive than in the United States and Finland.

He Jin said: "Li Sheng, we have always attached great importance to the research and development of this area, but some difficulties still need time, I am afraid that there will be no way to produce the second generation of mobile phones in a short time, after all, our group is still shallow, and it will take a period of time to accumulate." ”

Li Guangyu does not have a good way to do this, after all, the mobile phone company has not been established for a long time, the technology is basically an acquisition, and the group's professionals are also digging all over the world, coupled with the financial resources of the Li consortium and the influence of Xiangjiang, so that the Phoenix mobile phone listed in front of Motorola and Nokia, but there are still many gaps between the company and the two companies.

This can only allow the Phoenix Group to catch up in the future, fortunately, the current civilian mobile phone has just started, the Phoenix Group has taken the lead, Li Guangyu is also clear about the future development direction of the mobile phone, so that the Phoenix Group can take less detours and accelerate the development of the group.

Now Nokia has not yet been in the ascendant of the nineties and the beginning of the 20th century, Apple and Samsung have not yet entered the mobile phone industry, and Li Guangyu still has opportunities.

He Jin said: "While you are consolidating the Xiangjiang market, you should also actively explore other regional markets, as long as there is a market area with this market, I hope Phoenix Mobile will be able to enter." At present, your group is not short of expansion funds, and if there is a lack of funds, I will continue to inject capital into the group. ”

Since Li Guangyu's mobile phone technology and mobile communication technology are all from Western Europe, some standards are different from those of the United States, so it is easier for Phoenix mobile phones to adapt in Western Europe. The phones sold in the U.S. need to be adjusted to make it easier for customers to use them locally.

He Jin said happily: "Li Sheng, at present, we have established direct stores in Chicago and Finland, with the construction of American communication companies, we will establish direct stores in major cities in the United States, seize the American market, and at the same time will follow up with Xiangjiang Communications Company, as long as Baodao and British communication companies are put into use, we will also establish direct stores in various local cities." ”

At present, both the United Kingdom and Baodao are stepping up the construction of signal base stations, which are expected to be officially used in July this year.

Of course, this mainly refers to the city, and the countryside below cannot be fully covered in a short period of time, so it can only be operated in the back while improving the construction of signal base stations.

Li Guangyu said to him: "You can arrange this aspect, as for the adjustment plan of the mobile phone in Xiangjiang, I have already seen the price adjustment plan, the price has been adjusted to 24888 Hong Kong dollars, I think it is still too low, after all, our previous price is relatively high, plus the Hong Kong dollar exchange rate has plummeted, we have reduced the price so much so quickly, the impact is not too good." ”

"Li Sheng, it's just that we still maintain this price, but we are afraid that it will not be good for our sales, and we have also started to sell in Chicago and Finland, if we don't reduce the price here, the price will not come down there, and our competitiveness will be greatly reduced, but I am afraid that it will be difficult for us to occupy these regional markets. ”

Li Guangyu still has some ideas about this, he doesn't want to fight a price war with the other two major groups, so that several companies will be damaged, and if the prices of several companies are about the same, it is the most beneficial for them.

Li Guangyu believes that if he Jin's price reduction plan is followed, Nokia and Motorola will choose to reduce the price again, so that their mobile phones can enter the Xiangjiang market.

Once this happens, it will be the beginning of the infinite price war, and it will be very difficult not to make money without losing money.

Now the global mobile phone market is not large, mobile phone companies can only invest in research and development with high profits, otherwise it is almost impossible for mobile phone technology to make breakthroughs.

Li Guangyu said: "You adjust the price to the price range of their two major companies, see their reaction, in deciding the next thing, the current focus is on the development of a new generation of products, this is the focus of the market, relying on the price can not last long." ”

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