Chapter 620: Double 11 Promotion

Three days later.

Kong Shuang informed Luo Xun that he had signed Zhu Yilong to become the third artist of the company in accordance with the process, but because the other party was filming, there was no need to arrange any work for the time being, but Luo Xun was here, Kong Shuang helped him take over the Double 11 event-

Singles' Day?

Luo Xun was stunned for a moment when he first heard this thing, and only after Kong Shuang explained did he roughly understand the situation, it turned out that because of the close to Double Eleven, all major domestic businesses are gearing up to do a lot of work, and if they want to do publicity, the blessing of celebrities is indispensable.

This surprised Luo Xun.

Of course, he knows what the so-called "Double Eleven" is, isn't it the large-scale shopping promotion carnival that arose nationwide represented by e-commerce in the previous life, but the emergence of this concept in this life is a little bit earlier, and it seems that it is a deviation from the parallel world-

And in the selection of merchants.

Luo Xun, a big viewer in the TV circle, attracted the attention of one of the platforms, and this platform is the famous Treasure Tmall, so he received an invitation to this Double 11 event.

"It's simple. ”

Kong Shuang said with a smile: "If you have nothing to do, just forward some Tmall's product advertisements, now there is a new term called the ability to bring goods, it is said to see the appeal of a star, as long as you look at whether his same style is sold or not, you can know that the newcomers who are popular in the entertainment industry seem to be very popular in this regard, so I took over this activity for you, and by the way, I will also see if you have the potential in this regard." ”

Luo Xun: "......"

The ability to bring goods has come out, it seems that the entertainment circle I am in, with the continuous passage of time, is really more and more like the circle in my previous life, the rapid development of the Internet and the continuous emergence of people's new ideas have made capital pour into the entertainment industry on a large scale, but this can't be said to be a completely bad thing, the influx of capital has made the stars have a little more resources to fight for every year, unlike in the previous year, there were only a few big dramas in the national resource circle, and how many people fought for their heads?

So......

Collect the money and get to work.

Luo Xun began to forward the promotion of some products on Weibo, but Luo Xun has always cherished feathers, so he will confirm the reputation and quality of the product before reposting an advertisement, he doesn't know how well he can carry goods, but he knows that there is a trace of fans who will choose the brand's products because of his publicity, so this sense of responsibility still needs to be had.

Furthermore.

The linkage of Luo Xun's endorsement brand is also close behind, and its Chinese-made brand Ethereal directly launched the latest version of the ring before Double 11, and directly gave Luo Xun and Zhang Suining one each in the form of a gift, and the requirement is that Luo Xun should wear this ring as much as possible on various occasions.

Old friends.

has been a spokesperson for Ethereal for several years, and the two parties have not considered terminating the contract, Luo Xun is naturally willing to support the endorsement brand, so he also wore the latest ring according to Ethereal's requirements.

Followed by.

Speaking of the Armani brand, at the end of last year, in the latest endorsement renewal between the two parties, Luo Xun's Armani endorsement level has been officially upgraded to Armani's top GA series.

This is the Armani main line product!

Armani's series is spread all over the world, and Luo Xun's photos are also hung high in stores in Europe and the United States, but considering that the two sides have been cooperating for many years, the audience may be aesthetically fatigued, and Luo Xun doesn't know how long he can continue to cooperate with Armani, but he still meets Armani's business requirements during the cooperation period......

That's it.

A few days after starting work, Kong Shuang suddenly found Luo Xun with a happy face, and brought him a good news: "The product promotion effect of your Weibo seems to be good, I haven't got the specific data yet, anyway, Tmall decided to add money and let you help push a few more brands." ”

"You've pushed a lot, haven't you?"

"Not much, there are only six at present, three of which are still your own endorsement brands, you look at the other artists that Tmall cooperates, who has not pushed seven or eight brands, there is still a period of time before Double Eleven, and most people's indicators during this time are pushed according to twenty brands. ”

"Twenty is too many. ”

Luo Xun directly refused: "With my own endorsement, I only push ten brands, and I must let the studio investigate the reputation and quality, no matter how much it is, it is useless to add money, although this kind of promotion is not an endorsement, but the nature is almost the same." ”

"Okay. ”

Kong Shuang said helplessly: "Others can't wait to do promotion all day long, after all, this money is taken for nothing, as long as you move your fingers on Weibo to forward some ads, there will be commissions, you are good, you will die ten." ”

"Scarcity is expensive. ”

Luo Xun said with a smile, he set ten because the studio has limited energy, and can only investigate the advantages and disadvantages of several brands, if there are more brands, the studio can't investigate them at all, so who is responsible for accidentally recommending inferior products.

"Makes sense!"

Kong Shuang's eyes suddenly lit up: "Your idea can be expanded to personal endorsements, and when I look back, I will say that you will only keep ten endorsements on your body at the same time in the future, how about not accepting more?" I believe that many brands will compete for these ten places, after all, you are still very popular in the endorsement market, and the number of endorsements on your body has not been much, and you will firmly follow the route of taking rare things as expensive. ”

"I'm only a few ...... now"

"You don't have to worry about this, after the beginning of the year, I will guarantee that you have ten endorsements, less will not be less, but more will not be more, you have to slowly change your thinking, after all, now is not as good as at the beginning, more and more top big names have settled in our Huaxia, everyone has enough choice in terms of endorsements, and we are no longer in Phantom Moon, in the future, you must not only consider your own development, but also think about the studio behind you is still waiting for you to feed it. ”

Luo Xun shrugged.

The situation is indeed different, so he did not refuse Kong Shuang's proposal again this time, but he also had his own thoughts: "If you can, a domestic brand like Ethereal, even if it is a little less famous, as long as there is sincerity, we can accept it." ”

"Support domestic production?"

Kong Shuang looked at Luo Xun teasingly.

Luo Xun confessed: "I have this thought, mainly because the brand of blue tea has inspired me in this regard, I think now I don't need to use top brands to flaunt my worth and coffee position." ”