Chapter 1229: Blizzard

Zhao Fusheng didn't expect that on Christmas Eve, Dong Guoxiang would call him.

"Have a plan?"

Asked casually in surprise, Zhao Fusheng was a little surprised: "From your network company?"

He really didn't expect that Dong Guoxiang actually had any plans. You must know that since the sale of Kaixin.com, there are actually no projects on the future network, and Zhao Fusheng is even considering whether to let Dong Guoxiang take someone to develop programs such as anti-virus software. After all, the network will have a group of programmers in the future, and it is not cost-effective to make a video website now, if you can make something, it can be regarded as making up for the loss.

But Zhao Fusheng didn't expect that he didn't have time to tell Dong Guoxiang about this, but he made an unexpected suggestion to himself.

"Well, after we discussed it, we felt that there was an agency for a game, and we could take it down. Dong Guoxiang faced Zhao Fusheng's doubts, and did not hide anything, but said his thoughts directly.

Game Agency?

Zhao Fusheng's face was inexplicable, he really didn't know much about this, in his impression, the company that started by making games seemed to be only Shengda Technology, as for other companies, although Zhu Yushi's "Journey" made him make a lot of money, but after all, Zhu Yushi's main business is to sell health products, Zhao Fusheng was impressed. As for other companies, especially Internet companies, Zhao Fusheng really hasn't heard of any company that has soared by virtue of game agency.

Tengxun doesn't count, the number of users of Penguin Dad is there, whether it's WeChat or a space game, or something like the king pesticide later, such a big foundation is there, and if it is a garbage game, it can also be popular for a few days.

But the plan proposed by Dong Guoxiang, Zhao Fusheng really didn't expect it.

"What game?" frowning, Zhao Fusheng opened his mouth and asked Dong Guoxiang. According to his understanding of Dong Guoxiang, if it is not a very sure or promising project, it is impossible for him to take the initiative to call himself.

After all, Dong Guoxiang is a person, his ability is there, and his merit is that he is loyal, and he is definitely not outstanding. This point, whether it is himself or Zhao Fusheng, is actually very clear.

"It's Blizzard's World of Warcraft. Dong Guoxiang didn't go around in circles, and explained directly to Zhao Fusheng: "I have sent the plan to your mailbox, now you can read it, I have inquired, there are other companies in China that are paying attention to this project, so if we want to intervene, the sooner the better." ”

Obviously, this guy was fully prepared, so he proposed it to Zhao Fusheng.

Blizzard?

Zhao Fusheng frowned, he had naturally heard of the game "World of Warcraft" in his previous life, but the name of Blizzard, to be honest, he really didn't know very well.

Interlaced like a mountain, he is advertising, not a game, naturally he doesn't know Blizzard's name.

After Zhao Fusheng finished reading the plan sent to him by Dong Guoxiang, the expression on his face suddenly became exciting.

Throughout Blizzard's history, in the early nineties, three UCLA graduates Mike Mowymi, Alan Ad Khan, and Frank Pierce met because of a coincidental computer password, and after graduation, the three co-founded Silicon and Neural Bonds.

In the first year of the company's existence, Silicon & Neural Bonds spent $40,000 in development and four months to develop a racing game for Superman, and it made a lot of money.

And the year after that, in '92, Silicon & Neural Bonds launched its first major production released on the Super Mandate platform: The Lost Vikings

In 1994, Superman: Desperate Encounter, which landed on the SFC platform, was the first game to be released under the name Blizzard. And then, they ported StarCraft to Nintendo's N64 console. In 2002, Blizzard announced the launch of StarCraft: Ghost on NGC, PS2, and Xbox.

At the time, it didn't cost a lot of money for a game company to develop a product, but the return was quite good. Therefore, a set of "Warcraft" earned enough reproduction capital for Blizzard. In '95, Blizzard struck while the iron was hot and launched Warcraft II., which was even more successful, with sales exceeding one million.

In 1996, Blizzard's second series, Diablo, was released, selling one million units in 18 days. The following year, Diablo: Hellfire sold nearly three million copies shortly after its release.

By the time of '98, Blizzard had already made a big business and had a lot of money, and it had accumulated a lot of strength for the launch of StarCraft. Before the release of "StarCraft", Blizzard prepared 1 million copies, but as soon as it appeared, players from all over the world who had been waiting for it for a long time were frantically pursued, and 1 million units were sold out in three months, becoming the world's largest selling game that year. The following year, StarCraft became a sensation in South Korea, selling one million copies there, making South Korea the largest user of StarCraft, and even giving rise to the esports industry.

In the global gaming industry, competition has become fierce to the point where you can live or die. In this kind of cruel competition, why do Blizzard's games sell so well when they go public?

To put it simply, Blizzard's development principles can be boiled down to one word: "fun".

In the words of players, Blizzard's games are so deeply replayable that it would be impossible to grasp the essence of them in a few months. "StarCraft" has been played for three months, and generally speaking, you can only get a first glimpse of the door, and there is a lot of room for study. Blizzard released a total of thirteen games (excluding expansions) over a period of ten years, with the Warcraft series being the majority. Strictly speaking, only Blizzard's three most successful series of games are sharpened every three years on average. Blizzard's history is as simple as that.

According to what Dong Guoxiang's plan describes, now in China, the game "Warcraft" has long been all the rage and has become a game that many young people like.

The online game "World of Warcraft", which is based on the stand-alone game "Warcraft", is undoubtedly very potential, and it is even very likely to become a computer game to replace "Legend".

Even if Zhao Fusheng is ignorant, he recalls it, just as Dong Guoxiang expected in this plan, after "Legend", it is really the world of "World of Warcraft".

"For the Alliance!"

"For the Horde!"

"Orcs will never be slaves!"

Although he has not played this kind of game much, Zhao Fusheng remembers it very clearly, more than ten years later, someone even invested in the filming of a "World of Warcraft" movie and went to the world to sell feelings and cheat money, although the North American box office of this movie is not high, but in China, it really makes many people look forward to it, which shows that "World of Warcraft" does have a very strong appeal in China.

As for later games such as "League of Legends", in fact, a large part of them were born out of "Warcraft".

Thinking of this, Zhao Fusheng grabbed the phone and dialed Dong Guoxiang's mobile phone.

"How did you come up with this?" Zhao Fusheng asked Dong Guoxiang straight to the point.

In his opinion, with Dong Guoxiang's level, it is impossible to think of this in any case, Dong Guoxiang's consistent style is to follow orders, and rarely do anything innovative.

Dong Guoxiang did not hide Zhao Fusheng: "It's a department manager below, he likes to play games very much, and he also pays attention to this aspect of things, recently the "World of Warcraft" game was launched in North America, and it is said to be very popular." At that time, he thought, if we can get the agency rights of this game, will we have the opportunity to become the next Shengda Technology?"

After a pause, Dong Guoxiang said: "He told me the plan, I took someone to do some investigations, chairman, I think we can consider competing for the agency of this game, if we can win it, I am confident that the future network will become the second Shengda Technology." ”

With his character, it is absolutely rare to be able to say such things.

Zhao Fusheng didn't say anything for a long time, and after a long time, he suddenly laughed......