"The Longteng Homeland Plan is to build a miniature version of Longteng Homes across the country. Longteng Home is a comprehensive real estate project integrating residential, educational, living, entertainment, office, medical and other functions. ”

Zhang Fan stood up, and the big screen behind him showed TPP.

"It's the same as our Dragon Home. Our upcoming Longteng Group plan is to build a small Longteng home in each city. This Longteng Group is not only a place where residents live, but also the stronghold of our Longteng Group in each city. Here, we want to build a large-scale Longteng shopping mall, Longteng Education will also move in, and our Longteng property will also enter. In short, it is a word, eat, drink and have fun, live and live in one. ”

Zhang Fan began to explain the Longteng Home Plan. The Longteng Home Project is no longer a simple real estate project. It's a comprehensive project.

All the houses are finely decorated, and the products inside are all smart products of Longtengjia. The residential property is the property of Longteng Group, guaranteeing the best property service.

At the same time, Longteng Education moved in, from early education to high school, to ensure the education of Longteng residents. In addition to meeting the needs of shopping, entertainment, catering and other aspects, the large-scale comprehensive shopping mall is also the best experience platform for Longteng Group's self-operated brands. Their franchise stores and experience centers can be built here, so that consumers can truly experience these products.

The integrated office building can not only meet the office needs of other companies, but also serve as the office area of Longteng Group. Longteng Medical can meet the medical problems of some simple diseases, and at the same time, each Longteng home is also a logistics and warehousing center of Longteng Group.

"I'll give us a simple definition of our Longteng homeland. That is where our Longteng home is built, where is the center of the city. ”

Zhang Fan said domineeringly, and everyone felt their blood boiling when they heard this. If a Longteng home is built in every city, then the influence of Longteng Group in this city is not ordinary.

"Chairman, the plan is good. But the amount of money required for this project is huge. We have a ...... of funds."

Xu Huang couldn't help but say that such a large project, each of which requires a lot of capital investment. At present, the state is also very strict in the control of real estate projects, and the speed of real estate funds is not too fast.

"Don't worry about this, I've got a solution. ”

Zhang Fan said mysteriously, which made everyone's face surprised.

"This method is just two words, crowdfunding ......"

Zhang Fan said these two words, which made everyone confused.

"My definition of commercial housing for Longteng Homes is not for sale. Rather, it is rented, and we can crowdfund according to the specific situation of each place. Only those who participate in the crowdfunding are eligible to rent here. And the crowdfunding funds they pay are directly used for rent and other expenses such as housing deposits and strata fees......"

Zhang Fan directly said his thoughts. Crowdfunding, using crowdfunding, to solve a part of the funds. And all the houses are only rented and not sold.

If you pay crowdfunding, you're eligible to rent an apartment here. Wait for the house to come down and you can live directly in it. Crowdfunding proceeds are directly offset against rent, etc.

"Also, this crowdfunding is not something that everyone is eligible to raise. We must fundamentally put an end to speculative tenants and second-hand landlords. These houses are meant to be inhabited, and they are meant to be lived in by those who urgently need to be addressed. If there is a real estate under the name, it will be directly rejected and strictly supervised, and if it is found that someone is a second-hand landlord or changed to other uses, it will be directly expelled and included in the blacklist of Longteng Group......"

Zhang Fan said seriously.

"Chairman, just rent, don't buy. Is this easy to rent? You know, many houses nowadays have a rent that is not much different from the monthly payment. ”

A high-level executive couldn't help but say.

"You've got to the point. The rent and monthly payment for joining us are about the same, so naturally no one has subscribed to it. But when you add our rent, it's only a third or less of the market rent. This problem is not difficult to solve, it is a question of whether it is worth it or not. If you rent a house so that your children can go to school, you can make everyone live comfortably. I think there are still a lot of people who are willing to rent a house. We don't make money from rent. Our goal is their usual food, clothing, shelter and transportation. ”

Zhang Fan's words made everyone laugh, he didn't make money from rent. The rent is definitely low. You can't make money from rent, but you can make money from other things. You live in Longteng Homeland, and it costs money to eat, drink and be merry.

And these things are all from Longteng Group. Turning around, your money is still coaxed by the Longteng Group. This is like selling a car, sometimes the car can be sold to you without making money or losing money, and what you earn is your maintenance costs in the future.

"In the early stage, our target was not to be in first- and second-tier cities. It is a third, fourth, fifth, and sixth-tier city. In these cities, on the one hand, land prices are relatively low. On the other hand, the local government urgently needs to improve the image of the city. It should be easier to implement......"

Zhang Fan talked about his strategy, and Zhang Fan's strategy is to surround the city from the countryside. In the early stage, it was not exaggerated to the big cities at all. Rather, it targets small cities.

Although the population of small cities is not as advantageous as that of large cities, the land price is cheap, and the local government is willing to improve the image of the city, and will definitely welcome the settlement of Longteng Homes.

The entry of Longteng Group not only brought Longteng Group in. I also brought in a lot of big brands. In this way, it is more in line with the positioning of Longteng Home.

The place where Longteng Home is located is the center of the city. Not only that, the model of Longteng Group may directly affect the housing prices in some cities.

This house price is not pulling up, but down. The model of Longteng Homeland is destined to be not too small. After all, all the facilities inside are complete.

Such a large scale of check-in, and it is this mode of check-in. If the rent is more suitable, there are definitely many renters.

These people are all people who just need it, once they have a house to live in, who will sell the house in the hands of the speculators? I can only play my own game, and it is not certain who will cry when the time comes.

"Chairman, where do we start?"

Wang Ning, chairman of Longteng Real Estate, couldn't help but ask.

"Choose from the third and fourth-tier cities, and pick the city with the highest housing price bubble. In the early stage, we first selected ten cities as pilots, and then slowly radiated the entire surrounding area. ”

Zhang Fan's words made Wang Ning nod, and the heads of other companies also had expectations in their eyes. Once this plan is implemented, the income is not a subsidiary, but the entire Longteng Group. The implementation of the whole plan cannot be completed by one subsidiary, and what he needs is the cooperation of all companies to make this plan well.