0180 Sky-high royalties

admonished Yuan Bingqing to have many friends, but Yuan Bingqing refused to admit defeat, and basically sold everything that could be sold at home, and her "toys" naturally "could not escape doom". The membership card of Wuqian Gym was handled by her friend, saying that it was for her to relax, and it was the two lace ladies who lived diagonally opposite Wuqian Villa in No. 1 Manor.

Yuan Bingqing's popularity is not bad, although she looks very cold, but as a beautiful programmer, she is straightforward. There are many friends who are willing to help her, but they don't take much, after all, no one is a fool, it's one thing to be willing to help, it's another thing to be not optimistic, and the people who help don't expect Yuan Bingqing to pay back the money at all, so this 30,000 and that 50,000 don't get together much.

To put it sadly, I can't even afford the copyright of a low-cost online TV series for so much money, so I can't compete with wool. The most important thing about a video website is content, and without content there is no click-through rate.

Wu Qian didn't know much about the operation of video websites, but he knew that this industry was very money-burning, and he asked: "Then how much money do you think will be needed if you want to get through the difficulties and develop the website?"

Wu Qian's culture made Yuan Bingqing's eyes light up, as if a dawn light was shining on her body.

"30 million, only 30 million, I am confident that I can make the website live again, I found two good online dramas, which are the debut films filmed by the newly established crew, the production cost is not very high, but the subject matter is good, the actors are also very dedicated, and if they win the copyright and do a good job of promotion, they will definitely have good results.

I don't dare to say that the website reached its previous peak, but it can definitely be maintained, and then there is advertising revenue, and it will take some time to expand the channel, and it will be no problem to return to about 20. Yuan Bingqing already had a relevant plan in his heart, and what he lacked was money.

There is no money, even if you negotiate with the copyright owner to share the broadcast, no one wants to do it, because there is no guarantee.

Wu Qian shook his head, very dissatisfied with Yuan Bingqing's words, he said: "Let me ask you, do you want to make money from video sites, or can't you bear to watch the website you have worked so die like this?"

"What do you mean?" Yuan Bingqing asked, she didn't understand the meaning of Wu Qian's words, a beautiful programmer is still a programmer, and her emotional intelligence doesn't seem to be good.

Wu Qian smiled, what he wanted was not a half-dead video website, which was too far from the ideal expectation in his heart.

"If you're bent on holding a company, being a big boss, and then making money through video sites, then I'm sorry, I can't help you. But for Huang Xingyuan's sake, there is no problem in subsidizing you with 180,000 yuan, and you don't have to pay it back.

If you treat this website as a sapling that you have watered with your own painstaking efforts, you can't bear to see it die, and you are willing to continue to pay for its growth. Then you sell all the shares of the website company to me, and you work for me in the future, and I will let the website live. ”

Although Wu Qian's voice was not loud, it sounded clearly in Yuan Bingqing's ears, like a lightning bolt in the night sky, hitting her mind. Yuan Bingqing didn't calm down for a while, Huang Xingyuan looked stunned, he didn't care about Yuan Bingqing sitting aside, he stood up and pulled Wu Qian aside.

"Wu Qian, this matter is not a joke. I said you...... Is your kid in love with someone, even if you like her, you won't do it. According to my rough estimate, Yuan Bingqing's company is valued at hundreds of millions, and you won't really make hundreds of millions of dollars just to be refreshed, what are you coaxing like this, it's irrational!"

Huang Xingyuan, as the prince of an advertising media company, although Xingzhihuo Company does not operate a video website, but because of advertising and other businesses, he will always have dealings with various video website companies, and he knows much more about this than Wu Qian.

From Huang Xingyuan's point of view, Wu Qian's acquisition of Yuan Bingqing's video website is simply a joke.

If a video website wants to develop, it is really faster than burning money with fire, and the copyright of TV series, movies, online dramas, cartoons, variety shows, etc., is not a bargain. There is also the development of channels, the construction of server equipment, promotion, and marketing, and the money will be gone.

The most important thing is that now the established pattern of the video website of the Celestial Empire has been formed, the three giants are standing on their feet, YouTube and Station B are eyeing each other, and it is not easy to mix it up, but I don't know how many small websites below are struggling to support.

Huang Xingyuan decided that Wu Qian had a crush on Yuan Bingqing, otherwise there was no reason to do so, this was not charity!

Wu Qian could see that Huang Xingyuan was really anxious for him, he patted Huang Xingyuan's shoulder and sighed lightly: "There are some things you don't know." Do you remember Jiang Boda, that guy signed a contract with the top ten video websites with clicks, which probably means that his variety shows must be broadcast exclusively, and programs of the same type are not allowed to land on those website platforms during the contract period.

Do you think I'm relieving Yuan Da Beauty? No, I really need a video site of my own right now. Those Big Macs can't make up their minds, and they can't shake them, but Yuan Bingqing's incident gave me a new idea. Don't worry, I'm not one of those stupid idiots, I wouldn't do that kind of thing. But what if she ...... Haha, not bad either. ”

Huang Xingyuan's mind spun fast, he instantly understood some of Wu Qian's thoughts, whether he liked Yuan Bingqing or not was a secondary issue, incidental to it, the key was that her family's video website was the key!

", the surname Jiang is so vicious? Angkor, your enemy this time is a bit strong, if there is a place where I can help, just say it. If you can help me, I'll help, if you can't help, I'll just say it, your relationship between us, you know me. Huang Xing said from afar.

Wu Qian nodded in understanding. He had no intention of competing with Jiang Boda for anything, but the other party regarded himself as an imaginary enemy and chased after him vigorously. In that case, let's fight.

Yuan Bingqing looked at Huang Xingyuan and Wu Qian, who were talking in the distance, with a complicated expression, and fifteen buckets of water in his heart. Yuan Bingqing knew that Huang Xingyuan was reminding Wu Qian, she didn't hate Huang Xingyuan, anyone would be cautious about this kind of thing, and it would be better to make it clear.

She figured out Wu Qian's words, and the thoughts in her heart were said by Wu Qian, she really just wants to watch the website she established survive, whether she can make money or not is secondary, and her hard work does not want to be in vain, this is her consciousness and persistence.

Seeing Wu Qian and Huang Xingyuan walking back, Yuan Bingqing quickly stood up, the outline of the abdominal muscles can be seen on the flat lower abdomen, and the figure is really good, where is the shape of a person who often sits on a chair and types the code in front of the computer.

"Wu Qian, did you still count what you said just now?" Yuan Bingqing asked nervously, she didn't know if Wu Qian would change his attention after the two talked. This is not a gentleman's verbal agreement, just say it.

Huang Xingyuan picked up the juice on the table and drank half a cup in one go, and then said, "Brother Ang, you talk, I'm going to work out." Yuan Da Beauty, you have met a nobleman, whether you can grasp it depends on yourself. ”

After that, Huang Xingyuan left, he knew that what Wu Qian and Yuan Bingqing were going to talk about next would be relatively confidential, and it was not suitable for him to listen here.

Wu Qian nodded to Huang Xingyuan with a smile, and then said to Yuan Bingqing: "Let's talk in a different place, come with me." With that, Wu Qian led Yuan Bing to the second floor of the Qing Dynasty.

The senior management of the gym didn't know that Wu was coming, and the deputy general manager was startled when he saw Wu Qian.

"Hello, chairman, I didn't know you were here, this ...... Hello, hello. The deputy general manager looked at Wu Qian excitedly, it was the first time he spoke to Wu Qian, and he had never had this honor before.

Looking at the hot beauties following behind Wu Qian, the deputy general manager was envious in his heart, rich people are different.

"You go out first, I'll use your office to talk about something. Wu Qian waved his hand to let the deputy general manager leave first.

"Okay, chairman, you're busy. The deputy general manager nodded and left, and did not forget to close the door when he went out, with a wonderful expression on his face.

"The chairman's habit is a bit powerful, why don't you bring it to your own office in the office building, talk about things in my office, oops......" Thinking in his heart, the deputy general manager walked towards the cleaning room, he felt that it was better than saying hello to the cleaning room in advance, and he would definitely need to clean up after a while.

Yuan Bingqing followed Wu Qian into the closed office with a complicated mood, feeling a little sad in her heart, she and the deputy general manager thought of going together, and felt that Wu Qian should do something to her.

Wu Qian did feel that Yuan Bingqing was hot and sexy, but he really didn't have those thoughts at the moment, he stayed in the orphanage for a while at noon, and his heart was very calm, not to mention that this would be a serious matter, how could he come nonsense.

"Sit down. In other words, beautiful programmers are really rare. Wu Qian pointed to the hospitality sofa and said, he naturally went to the boss's chair.

Yuan Bingqing saw that Wu Qian didn't make those requests for the time being, her heart relaxed a little, and said: "Leah Calff and Tracy Zhou are all beautiful programmers, and even Victoria's Secret contract model Carlie Krauss are all programmers, and women can also be programmers." ”

Wu Qian looked at Yuan Bingqing and said with a smile: "Do you know what the beautiful programmer made me think of?"

Yuan Bingqing didn't know how Wu Qian chatted with her, but the other party was the father of the gold lord and had to be served, so he continued: "What?"

"The whole world thinks that coding is done by men, but there are still women who are very good at it. Just like the whole world thinks that makeup is what women are best at, but the world's top makeup artists are men. So I agree that occupations cannot be defined by gender. Wu Qiandao.

Yuan Bingqing smiled, her smile was very inconsistent with her temperament, and she actually felt a little shy, probably because she rarely smiled in front of men.

"Let's talk about your video website, what do you think of what I said before?" Wu Qiandao, he didn't continue to chat, the business was important.

Yuan Bingqing looked at Wu Qian, thought about it in his mind, and asked, "Wu Qian, thank you for being willing to help me, but before that, I want to ask, do you know anything about the development and operation of video websites?"

Wu Qian shook his head and said, "I probably know that I have to buy all kinds of copyrights, otherwise there is no content on the website, there is no way to attract people, and I don't understand other aspects." ”

Yuan Bingqing smiled secretly in her heart, this man was a little silly, she felt that it was better to talk about things in front, she didn't want to do things that tricked people to pull investment, if the other party didn't understand, resulting in a loss of money later, she felt ashamed, and the risk notification must be done well.

"That's right, it's crucial, and one of the most expensive aspects is buying copyrights. Just like last year, the copyright budgets of the three giant video website companies were 30 billion, 25 billion and 10 billion respectively. Of course, I'm just giving you an example to give you an idea, not that my website needs that much budget too.

Now is the era when copyright is king, grabbing the first broadcast, exclusive broadcasting, used to attract traffic, and some companies will also fund their own variety shows or TV series and the like, all to increase unique resources, in the final analysis, it is still copyright.

The second is the additional project of developing the website, such as games, various live broadcasts, etc., which is also an open source means, but there are also a lot of related costs and things. The second is the arrangement and strategy of promotion and marketing, which I don't know too much, and my father and someone are in charge of the company. ”

Wu Qian understood, and he asked: "In the final analysis, it is the competition of copyright, and I have no concept of copyright fees. Can you give us a few examples of this?"

Yuan Bingqing nodded, probably because the air conditioner was a little cold, she sat up straight and covered her exposed abdomen with her hands, and said: "In the current environment, the awareness of the protection of intellectual property rights is getting stronger and stronger, the relevant laws and regulations are becoming more and more sound, and the awareness of the majority of netizens is also improving.

In recent years, the copyright fee of TV dramas has soared year by year, and when I first founded the website 4 years ago, the copyright fee of a domestic large-scale TV series was only tens of millions, and rarely exceeded 100 million.

Now it has soared to one or two million per episode, which is not the price of exclusive broadcasting, like "Flowers Bloom That Year" two years ago, the copyright fee for Penguin's exclusive broadcast will cost 4.45 million per episode, a total of 74 episodes, and the entire drama will be more than 300 million, and last year, the exclusive broadcast fee for a single episode of popular dramas has been as high as more than 6 million.

So in many cases, even a few giants can't bear to broadcast exclusively, and they will work together to win the copyright. However, judging from the format of this year, solo broadcasting will be a major trend in the future. In addition, there are also copyright fees for variety shows and introduction fees for movies......"

Speaking of the back, Yuan Bingqing himself felt that he was lacking in confidence, and he didn't give any more detailed examples, thousands of words were combined into one word, money.

Wu Qian touched his chin, saw Yuan Bingqing, who was dressed super cool, and said, "Turn the air conditioner up two degrees, see you're quite cold." Domestic dramas are so expensive, why do you keep staring at them, in recent years, I have watched foreign dramas very popular, how about the price?"

Yuan Bingqing walked to the door and turned on the air conditioner a little higher, turned his head to Wu Qian and said: "Foreign dramas are very cheap, a few years ago, Penguin bought a lot of dramas from HBO at one time, including the popular "Game of Thrones" during this time, etc., and the cost of each episode is only about 30,000 dollars. But first of all, the review of foreign dramas is very troublesome, and then the price of not being able to watch an episode is still a lot of money overall. ”

Wu Qian was shocked when he heard Yuan Bingqing's words, he is a loyal fan of "Game of Thrones", it is a real big-budget TV series, although it is a TV series, the production cost is super high, no less than a movie, each episode looks like an epic movie, and it is extremely exciting in all aspects. Such an awesome drama only costs 30,000 dollars per episode of the copyright fee? It's the same as cabbage!

"Why is it so cheap, isn't the final season of Game of Thrones claiming to cost more than $15 million per episode to produce?

Yuan Bingqing shook his head and said: "Because I bought a lot of episodes at one time, the price given by the other party is very low." Moreover, that drama is broadcast to the world, not only for the Celestial Empire market.

You're right, the final season of "Game of Thrones" cost $15 million per episode, but they have already made a profit in their home country. The copyright of TV dramas in the Celestial Empire is expensive, mainly because a large part of the money goes into the pockets of celebrities. ”

"Co-authoring is to use celebrities to pull traffic clicks, how to put aside the quality of the drama itself, let's not talk about it?, are the prices of those facial paralyzed stars so high?" Wu Qian was very disgusted with this kind of upside-down attitude towards doing things.

Like some movies, which claim to invest 100 million yuan, but 80 million goes into the pocket of stars, Wu Qian never watches them, and the acting skills are embarrassing and the special effects are embarrassing everywhere, which is a waste of time.

Yuan Bingqing nodded helplessly and said, "That's it now." In fact, netizens also want to watch movies and TV series with rich plots and solid acting skills, but the output is indeed too small, and they have become fast-moving consumer goods, and they almost lose their value if they contribute a round of calories, and there are too few domestic dramas that are worth two or three brushes.

Like "Langya", which is known as the Game of Thrones of the Celestial Empire, is a very good work, the online copyright was sold for 80 million that year, and now it has been exported to overseas markets, but how many classic dramas can there be like that, and many pairs of eyes are staring, and they can't compete at all.

So I used to focus on small-cost online dramas, those online dramas don't look at the lack of big-name actors, but the actors are more dedicated and more able to endure hardships, the production cost is not much, and they can't afford to use high-end special effects, but they are very careful in the arrangement of the plot and the design of the scene, and there are very few goofs, which can really dig out the conscience works.

The copyright fee of an online drama is tens of millions at most, and the low is only a few million, and sometimes it can be shared. Doing a good job in promotion and operation can also have good results. According to the revenue ratio, it is no worse than the TV series of big-name stars. ”

Wu Qian had a similar idea in his heart, he didn't talk about this issue again, this can be discussed after the acquisition, after all, these contents already belong to the category of later strategic deployment, which will say that it is still too early.

"Let's not talk about this for now, I won't send food to those traffic stars. Let's talk about acquiring your website. Wu Qian paused, and then said: "As I said before, I plan to buy all the shares of your video website company, is there a problem?"