After the New Year, it is almost the New Year, and it is getting closer and closer to the first day of the first month, which is the beginning of the Spring Festival, and all kinds of films are released and fighting.

Due to the rise of online platforms, movies are now generally purchased online, and pre-sale films can show the strength of a movie in a certain aspect.

The date is getting closer, and the pre-sale is getting hotter and hotter.

The best results are, of course, "The Great Entertainer" and "Ancient Mythology", which have been firmly in the top two positions since the day the pre-sale began, and with the promotion of the two films themselves, it is the turn to sit in the top spot.

used to be in third place was that cartoon, and with its previous good reputation and subject matter, it left the other three behind.

Due to the occurrence of the Su Zhou incident, "Classic" slowly came up, and later occupied the third position. It's just that the gap with the top two is still not small.

During the Chinese New Year, the audience still likes to watch family comedies or eye-catching blockbusters, and they have never been very interested in self-pity literary films. "Classic" can get this ranking, which is already a very good result.

The days go by day by day, and there are two days before the New Year, although the taste of the New Year is insufficient, but the taste is indeed very content.

"The Great Entertainer" is only the last stop in Yanjing, which is called the New Year of the Stars, and it is said that many stars and the main creators will be invited to attend the last roadshow.

"Ancient Mythology" is still mainly for advertising, and there is no other action, but what is strange is that as the release approaches, the pre-sale box office has unconsciously pulled "The Great Entertainer" away for a while. There seem to be signs of standing out.

"Classic" still has no action, and it is steadily rising.

At the headquarters of Lingtian Industry in Jinling City, Zhao Fan chatted with Lingyun, and this secretary stayed by the master's side almost all the time in the company.

"Mr. Ling, it doesn't make sense, our movie has been promoting, and now that it has entered the most popular period, how can it be so far away from ancient mythology?"

He was referring to the box office pre-sale, and he didn't understand the current situation.

Ling Yun fiddled with the tea ceremony, slowly poured a glass of water, and said with a smile: "Don't understand?"

Zhao Fan shook his head and looked at Ling Yun, who was smiling very strangely, puzzled, like a student who humbly asked for advice.

Ling Yun was in a good mood and put the glass of water in front of Zhao Fan, the big secretary was sincerely frightened, and took the cup with both hands.

"Have you ever heard of the term water injection?" Ling Yun asked.

Zhao Fan frowned at first, then gradually unfolded as if he had realized, curled the corners of his mouth and said, "Young Master means to buy tickets by himself?"

Ling Yun raised his thumb and said: "It is worthy of Uncle Fan, a little bit is thorough, and now the ways of marketing videos are really endless, and there is a saying of water injection in it." Investors buy their own tickets to hype up the momentum of the film, creating an unstoppable appearance, and letting the audience follow the trend to watch the movie!"

"How much does this cost?" Zhao Fan frowned and sighed.

Ling Yun said with a smile: "It depends on the way of irrigation, some in the early stage and some in the later stage, and some are injecting water throughout the whole process, as for whether the cost can be recovered, it depends on the quality of the film after all." tricks the audience into the theater, whether you can gain more audiences, it depends on word of mouth!"

Zhao Fan's eyes lit up and said, "Young Master, then should we also inject some water?"

Ling Yun waved his hand and said, "No need, I don't care if I get the first or the second, in short, I can overwhelm Ling Luo, our opponent has never been an ancient myth, let him jump by himself!"

Zhao Fan thought for a while and said, "Young master, don't forget that the investment in our film is much more than that of the classics, it is not a level, and it seems to be ...... compared to him It's lowering our value!"

Ling Yun smiled: "I don't care about this, what I care about is not money, if anyone has money, how can he Ling Luo compare with me?" I just want to enjoy the pleasure of defeating him!"

"Young master, you can't be careless, after Su Zhou's incident came out, it made the film popular for a while!" Zhao Fan reminded.

Ling Yun shook his head and said, "It's different, it's easy for you to let netizens say a few words on the Internet." If they are willing to go to the cinema because of that incident, it will not be easy, and they will have to spend money! No matter how much money is paid, once it comes to money, everyone will be cautious!"

Ling Yun has a very thorough analysis of netizens' hearts, and he feels that it is very difficult to make people spend money to enter the cinema with Su Zhou's popularity.

Everyone has an account in their hearts, and when they spend this money to do this, they will consider whether it is worth it or not.

A literary film is released on the Chinese New Year, even if the protagonist is hot and beautiful, it is difficult to arouse people's interest.

"Young Master, are you going to Yanjing on the first day of junior high school?" Zhao Fan asked with concern.

Ling Yun's face was a little solemn, nodded and said, "Go, he is in the dark and I am in the dark, I don't expect anything to happen, I can't hide all the time!"

……

It is rare for Ling Luo to have such a free time, he has not done anything since he was a child, and he is still concerned about the development of the situation.

Sometimes I fight the landlord with Cheng Ying and Chen Liang in the rental house, and the brothers come to stick notes, and they are also having fun.

Sometimes I go to the moat with Mr. Wu for winter fishing, mainly responsible for the ice chiseling, and the two of them are shivering but very happy.

Sometimes I go to Linlin's house and accompany the family to go shopping, and I am very generous.

These days, he wants to be with his friends and enjoy the happiness that friendship brings him.

In this way, the Chinese New Year's Eve was ushered in, although Yanjing is a big city, this year is really insufficient, standing on the street, you can't see the difference from usual, the traffic is busy, and the pedestrians are in a hurry.

Early in the morning, Wu Tian took the old man Xiaomei to the countryside, and he was the only one in the empty villa, which was indeed very lonely.

After a while, Chen Linlin's family arrived, and Wang Xiaofei also came with his father. It was discussed before, and we will spend this year together.

Each person made a dish, and without cooking much, Ling Luo took out the good wine and drank it with the two old men.

A large family eats happily.

After eating and chatting for a while, the two families left the Wu family's villa, even if they rented a house in Yanjing, they had to spend the New Year there.

Ling Luo was left alone, a little bored, turned on the TV and watched carelessly, feeling the breath of the New Year.

I didn't prepare anything in the evening, I warmed up the lunch meal, and drank a bottle of beer even if it was a Chinese New Year's Eve dinner.

Then Ling Luo turned on all the lights in the villa and sat in the living room watching the Spring Festival Gala, although it was not interesting, he could pass the time.

Approaching New Year's Eve, Ling Luo began to send text messages, and each friend sent them, saying different things. That's how sincerity can be shown.

He doesn't like group posting and takes everyone seriously.

Then the phone rang non-stop, some made calls and some texted, and chatted until late.

This year, that's it, and the next is the first day of the new year, and the film will be released!

The Spring Festival battle has officially begun!