Chapter 15 After several twists and turns

"It is rumored that Gree wants to sell himself at a low price?"

"Why are national brands keen to climb Yangqin, and Gree Air Conditioner is about to change its surname to the United States?"

……

The domestic media soon reported on a large scale the news that Gree was about to be sold at a low price, which aroused strong public opinion.

It is not impossible for the local government to sell Gree, but the price is only 900 million yuan, is it too cheap? In addition, without discussion by the board of directors, the major shareholder arbitrarily decided to sell the company to Carrier of the United States, is this an infringement of the rights and interests of small and medium-sized shareholders? Why is the target of the sale limited to Americans, and domestic enterprises are willing to pay a higher price but cannot get admission tickets?

The series of questioning did put the Haizhu city government in a fire, but they learned ostrich tactics and remained silent, not responding to any requests for interviews.

Originally, I wanted to sign an agreement with Carrier of the United States and then announce it to the public, but I didn't expect the news to leak before the door, attracting the attention of the national media, which made the Haizhu municipal government very annoyed.

This woman surnamed Dong is really hard to mess with, she is using any way she can find to fight against the sale of Gree, especially daring to sue the provincial government, which makes the Haizhu municipal government feel very passive.

Indifference to the media, but it does not mean that you do not pay attention to your superiors.

In order to respond to possible inquiries from the province, Haizhu City has prepared a report in advance, listing the reasons for the sale of Gree one by one. All in all, partnering with Carrier, the world's No. 1 refrigeration company, can bring capital and new technology to help Gree reach the next level.

The matter was big, and Gree suddenly became the focus of national public opinion.

In the past, there was a practice of marrying beautiful women first, but with the passage of time, this practice of ignoring the company's own development intentions in order to attract investment began to attract many criticisms. Many companies that were originally thriving were sold to the outside world, and domestic brands were mothballed, and foreign brands eliminated their competitors in China through acquisitions. In fact, this went against the will of state-owned enterprises to marry at that time, but instead helped to help foreign capital clear the obstacles to enter the Chinese market. There are also many companies that face bankruptcy after being sold, and Xinfei refrigerator is a typical example. The dazzling halo on the heads of foreign capital is constantly fading, and people of insight are increasingly putting forward their own voices of reflection.

In the war of public opinion, in addition to the discussion of the loss of state-owned assets, the concept of Chinese brands was brought up again.

Are foreign or joint venture brands produced and sold in the Chinese market considered Chinese brands, and do we still need national brands that do not need to be controlled independently?

Some people have suggested that in the context of internationalization, as long as it is produced, sold in China and taxed by the government in accordance with the law, it is a Chinese brand.

Opponents believe that this is just a vest for foreign brands in China, and only brands with independent technology research and development and intellectual property rights are truly Chinese brands.

It is a very irresponsible attitude to allow foreign brands to conquer cities in China, and to give up the domestic market to foreign capital, China may become an economic colony in the future for the export and dumping of foreign goods.

Reform is to cross the river by feeling the stones, and now there is no reference for China's development, and it can only rely on itself to explore step by step. This kind of open debate in the media is generally good for the country, after all, the more the truth is debated, the clearer it becomes.

At the peak of the controversy, Han Hao's visit to Gree Group has increased the heat of this debate, and as an entrepreneur leader who cannot be ignored in China, his every move has attracted much attention.

Dong Qizhen personally acted as a docent, led Han Hao to visit the Gree factory, and took him to visit the Gree R&D institution, which has always been mysterious.

There is indeed a project team that is researching and tackling automotive air conditioners, hoping to transfer household air conditioning technology to automobiles.

"There are more than 300 million households in China, and there may be a demand for more than 300 million cars in the future. We are considering entering the field of automotive air conditioning now, and we are also considering it for the future. It is not a problem for an air conditioner to take 10 years, but a car may be replaced in 6 years, and the car air conditioning market has a lot to offer. ”

When talking about why he is optimistic about car air conditioning, Dong Qizhen expressed his opinion.

The domestic automotive air conditioning market is basically in the hands of foreign brands, Valeo, Delphi, Denso, Sanden and other giants have almost monopolized the market, and most of the automotive air conditioners of Zhonghua Group have purchased their products.

If it is jointly developed with Gree for automotive air conditioning, it is in line with Han Hao's strategy of supporting the development of independent auto parts brands, and it can also gain a strong helper.

Compared with Zhonghua Group, Gree's R&D institutions have a gap in scale and equipment, but through personal inspection, Han Hao saw the sincerity of Gree's development. Once the two sides cooperate, it is likely to form a strong alliance effect.

"Zhonghua Group and Gree Electric Appliances may reach a strategic cooperation agreement, the two sides intend to jointly enter the automotive air conditioning business, and Zhonghua Group intends to strategically invest in Gree Electric Appliances!"

Explosive reports immediately circulated in the media, and although the two sides did not officially announce it, they did not dismiss the rumor.

Under the rumor that Gree was going to be sold, Han Hao's visit to Gree Group this time was considered by many to be personally standing for Dong Qizhen.

The contradiction between Gree's management and the local government is not news, and this time the richest man Han Hao openly stood on the platform, which is of great significance.

However, the Haizhu Municipal Government also came forward to receive Han Hao's visit, and the mayor also introduced him to the local investment environment. The two sides held a closed-door meeting that was not made public, but the contents of the talks quickly leaked internally.

Han Hao officially expressed his willingness to strategically invest in Gree to the Haizhu Municipal Government, on the premise that Gree insists on its own independent development. Even, he also proposed that if Haizhu City really wants to sell Gree, then his fund specializing in investment will be interested in offering a higher price to take over, because Gree is really undervalued now.

On the occasion of leaving the local area, Han Hao finally accepted a brief interview with reporters at the airport, and he gave an affirmative answer to whether he intended to participate in the merger and acquisition competition of Gree.

"Of course, Gree Electric is a very high-quality asset, as long as anyone who has simply studied financial analysis can see it. Through this personal research, I am even more convinced of this!"

Unexpectedly, Han Hao actually admitted the matter in person, which made the reporters who had obtained first-hand information excited, and they continued to ask questions on sensitive issues.

"How much do you think Gree is worth?"

You must know that the 900 million figure is basically true under the reporter's investigation, and the Americans are only willing to give this offer, what will Han Hao offer, but it is a big news hotspot.

After listening to the reporter's question, Han Hao smiled happily, did not answer positively, but stretched out his right index finger and middle finger to make a gesture, and then turned around and entered the VIP channel to board the plane.

With a click, the photo of Han Hao waving his hand was taken by the reporter and put in the news the next day.

"The Zhonghua Group intends to join the battle for Gree, but the bid is a mystery!"

Is Han Hao's gesture a V-shaped sign of victory, or does it mean that it is a two-word? Even if it is a two-word, the bid is 2 billion yuan, or only 200 million US dollars, which makes the reporters debate in private.

However, Han Hao joined the price increase, and it immediately achieved results, and the Haizhu municipal government began to feel that the original offer was indeed too low, and hoped to start negotiations with the Americans on the price again.

This made Carrier's negotiators unhappy, and they came to many local governments in China to beg for their own acquisitions of local companies, and they had negotiated with Gree well, but now there were uncertainties, especially the demand for price increases.

However, after reporting to the U.S. headquarters, I was instructed to reach a purchase agreement as soon as possible and within a reasonable range, even if the price was doubled. The time to buy the Chinese market is fleeting, especially now that the Chinese media is talking about the acquisition, which makes the Americans feel that it is not too late.

With 1.8 billion yuan to get the first place in China's household air conditioning market, especially the other party's annual sales revenue of 13 billion, low debt and high profits, according to the current development rate, this money only takes 3 years to return to the capital.

Originally, the Haizhu municipal government was still a little apprehensive, and its own request to increase the price would cause the Americans to be unhappy, but it did not expect that the other party really agreed to increase the price and raised the price to 1.2 billion yuan at once. It even hinted that if the contract was signed before the end of the month, the price could be increased by 100 million online, and the investment in Haizhu City could be doubled in the future.

This made the local officials very happy, and thanked Han for a trip to Haizhu City, which brought hundreds of millions of more income to the local government.

The Americans' willingness to dramatically increase their offers has dismantled the much-criticized low price barriers, especially as Haizhu officials look forward to their vision of helping Gree break into foreign markets. Capital, technology and market are all completely solved at one time.

Hearing the news, Dong Qizhen was so anxious that she couldn't sleep continuously, and she originally wanted to move in to save the soldiers, but she didn't expect to make a wedding dress for others.

The government plays a decisive role in Gree, and even if Han Hao pays a higher price, they can still choose to put the company in the hands of more suitable bidders.

Faced with the inevitable trend of Gree's sale to the Americans, things have taken a turn for the better.

It is the government that can decide Gree's fate, and it is still the government that can save Gree, but it is a higher-level government.

The Nanyue provincial government sent an investigation team to Haizhu City, halted the negotiations with the Americans, and demanded that the signing ceremony be postponed until the results of the investigation were in.

The reason is that the Ministry of Commerce sent a letter to Nanyue Province requesting a strict review of Gree's sale, and at the same time, the top leaders in the province also instructed to properly treat a national brand like Gree, reduce administrative intervention, solve problems in a market-oriented way, and listen to the opinions of Gree's internal employees.

"If you can sell it or not, it's better not to sell it, and leave some money for future generations. ”

These are the original words of the secretary's instructions.

When the investigation team reached the conclusion that Gree did not agree to sell itself and was willing to develop independently, and that the sale was led by government officials, the plan to sell Gree had failed.

Dong Qizhen's plan to maintain autonomy and bring in external strategic investors as an alternative to the sale of Gree was approved by the investigation team.

Since then, Gree has finally escaped a catastrophe and started a new journey.

Unexpectedly, the storm caused by Gree did not end, and it was still echoing on the land of China, and Han Hao was involved in another merger and acquisition.