Japan:

Although Kadokawa Bookstore's stores have covered a large number of cities, after all, the coverage of one storefront is limited within the city limits.

If it is an electronic product, when the attraction is enough, many people can wait in line overnight for the store to open, such as in the early 10s of the 21st century, countless Apple fans lined up in front of Apple stores around the country in tents in order to get the latest iPhone.

But comics are different, instead of waiting in line at the door for so long, it is better to wait for your friends who have already bought comic books to read them before giving them to yourself.

This is also the weakness of book products, which are one-time enjoyment products for customers, and cannot attract readers to hold them for a long time.

Therefore, when the needs of customers are not met, the sales of comics will hit a bottleneck, which is a bottleneck determined by the number of terminal sales stores.

In order to maximize sales, Ichiro Takizawa quickly contacted some other bookstores, which were naturally willing to work together after learning about the amazing sales of Weekly Shonen Magic, and in this world, no one would have trouble with money.

In the overseas market, although the sum is not as large as the Japanese market, in Southeast Asia, there are also a large number of fan mysteries, especially the Chinese, who are also very keen on comic stories, such as in Xiangjiang, which has a population of only 5 million, at its peak, the sales of Fengyun comics were as high as 100,000 copies.

The Chinese are all over the world, and the population of Wanwan is as high as 18 million, even if the average income is less than that of Xiangjiang, but it is better than the large base, and Riman and Gangman also have a certain market here.

Other Southeast Asian countries such as Singapore, the Philippines, Malaysia, Indonesia, Thailand and other countries have begun to recover economically in the 80s, and the total population of these countries is as high as hundreds of millions, among which there are also many Chinese, up to tens of millions, and even many Chinese are at the top of the business pyramid, controlling all walks of life in these countries.

Weekly Shonen Magic began to have its own fame in Japan, which also attracted the attention of many book dealers in Southeast Asian countries, who made a living from it, and were very concerned about the development of Japanese comics.

After learning that the ownership of the comics belonged to a Heung Kong company, many dealers from Southeast Asia came to Heung Kong with the intention of taking the distribution rights of several comics.

Magic Weekly's comics were not only published in Japan, but also in Xiangjiang and Wanwan, the neighboring bay, in traditional Chinese, and before the rise of the mainland, overseas Chinese throughout the world used traditional Chinese characters more commonly.

These Chinese dealers can directly understand the comic weekly from Xiangjiang, so they naturally know the quality of it.

After Lin Wenzhou asked Xu Zhi, after some investigations, he found some people with a little background ability as short-term dealers.

The Southeast Asian market is also a huge market, but if it is ignored for a long time, it is very easy to form a local piracy interest group, after all, unlike the local comic companies in Japan, behind it is a powerful country, Xiangjiang is just a city, can not provide any strong help to the island's enterprises.

The cooperation with some powerful distributors in these countries in Southeast Asia is to take what they need, jointly make the cake bigger, and then share it together.

At the beginning of the cooperation, several major distributors ordered a total of 200,000 copies for the sake of insurance, and here they will bring these back to their own countries to see how effective they will be before deciding on the next step.

Lin Wenzhou readily agreed that the contract price signed by Changxing Company with these dealers was a ladder agreement, and the better they sold, the higher the discount at the Xiangjiang factory, which could be regarded as encouraging them to have enough incentive to promote the "Weekly Junior Magic".

Because of cultural differences, Xu Zhi does not plan to fully promote his comic weekly in Europe and the United States, but plans to directly release the English version of a single book in the future. In the future, when several comic anime comes out, they will also use this method to land in the European and American markets.

The distributor in Southeast Asia has been determined, and there are only two tasks left, one is to continue to produce the comic plot, and the second is to start printing with all its might.

The most important thing for a comic product is the plot at the beginning, with attractive factors and enough advertising, it can quickly enter the step of rapid development.

"Dragon Ball", "Transformers", "Pokémon" can be regarded as good plots, in this era of lack of spiritual entertainment, for ordinary young people, the three completely different world structures still have a strong attraction, and the follow-up stories are all continuation of the classics, gradually entering the climax.

In terms of production, ten printing production lines shipped from Germany have been put into use in the Xiangjiang Tin Shui Wai factory within two months, and the daily printing capacity of the Xiangjiang factory is as high as 600,000 copies, deducting some "maintenance" and "operation" losses, and the production capacity of a week is close to 4 million copies, temporarily keeping up with the rapid development of orders.

Time soon entered July, more than 3 months after "Weekly Shonen Magic" landed in the Japanese market, the plot of "Transformers" has entered the climax, and the new metal life has washed people's world view again and again, and in "Pokémon", various Pokémon with different superpowers have aroused the fantasies of countless Japanese otaku.

In the first week of July, Ichiro Takizawa counted all sales in the latest issue: 2.02 million copies.

In the Japanese market, the price of manga is 300 yen, which is equivalent to almost 6 Hong Kong dollars. Among them, the printing cost of Xiangjiang is almost HK$1.5 for an issue of comics, and then sold to a Bermuda-registered tax avoidance company for HK$1.7, which is then sold to Kadokawa Bookstore for HK$3.5, and after paying import duties, transportation costs and domestic taxes, Kadokawa Bookstore can earn about HK$0.5 per book, and if it is through other bookstores, it has to make a part of the profit.

Generally speaking, at present, only in the Japanese market, the net profit of a weekly is about 2.5 Hong Kong dollars, according to the current sales volume, the company's profit is 5 million Hong Kong dollars per issue, and the profit is as high as 250 million Hong Kong dollars in a year.

Is it much?

Not much, actually!

A piece of land in Xiangjiang, in times of non-economic crisis, may earn several times as much money.

At present, a building in Central may be able to collect this amount of rent in a year.

Fortunately, this is only the profit of the Japanese market, after a few months of market gestation, some orders from Southeast Asian countries have gradually risen, and even doubled several times, and even the local sales of Xiangjiang are about to exceed 200,000 copies.

It's just that Southeast Asia cooperates with local businessmen, and the profit of their own company may be a little lower, but it can also reach 2 Hong Kong dollars a piece.

By the end of July, the total sales volume of each issue of the company's statistics had reached 3.6 million copies, and the net profit of each issue was as high as 8 million Hong Kong dollars.

In this way, the annual profit is 400 million Hong Kong dollars, but the sales of comics will rise, and with the increase of fame and the development of IP, the huge profits will far exceed the current one.

In less than half a year, a comic company in Hong Kong has become one of the top ten comic publishing companies in the world, second only to the three major comic giants in the United States and DC in terms of sales.

And this is just the beginning, as more and more content is published in the weekly manga, the publication of a single book is also planned, and this time an English version will be added, mainly to prepare for entering the European and American markets.

Especially in the United States, there are countless comic book mysteries, and "Transformers" and "Dragon Ball" have caused a boom in the American market in the original history.

In the United States, with a population of 300 million, a very small number of people have become fan mysteries, and that will be an astronomical amount.

The printing factory in Tin Shui Wai has implemented a policy of non-stop shutdown and 24-hour production, and at the same time, Xu Zhi has boldly ordered 20 printing production lines from Japan and Germany, preparing to build a new factory.

The large number of orders has also created nearly 2,000 jobs, adding hope for the future development plan of Tin Shui Wai.