Liu Jun, a reporter for the China Economic Daily, followed the informant to work as a driver during the day, and returned to the rental house at night to write materials, and soon sorted out the whole process of how the inferior sealing strips flowed from the factory to the Chunghwa Group.

"Regulation is a virtual reality, and inferior products are labeled as qualified, assembled and sold to consumers who have spent a lot of money.

If you hadn't seen it with your own eyes, you wouldn't have believed that the Chunghwa Group, which publicly promised quality first and safety first on TV, would make such a low-level mistake......"

The more Liu Jun wrote, the more excited he became, and he couldn't stop his thoughts.

When the topic was submitted, he received strong support from the editor-in-chief, Tao Fuzhi, and specially allocated a special fund for his use.

The editor-in-chief, Tao Fuzhi, is none other than the editor-in-chief who once bet with Han Hao on the CCTV forum, and he has always had prejudices about the development of Zhonghua Group. Although the China Group has developed rapidly in recent years, he has made a lot less noise, but he has always paid attention to each other with his eagle eye.

In Tao Fuzhi's eyes, Han Hao is the embodiment of a capitalist, and he must have an unknown gray side by accumulating a large amount of money in a short period of time. I didn't expect to catch the handle of the Zhonghua Group this time, which is enough for the richest man to drink a pot.

"Journalists are only responsible for reporting the truth, and how to judge is a matter for the state and the public, and it has nothing to do with us!"

This is the journalist value that Tao Fuzhi has always promoted to his subordinates.

It is under his leadership that China Economic News has become a mainstream publication in the domestic economic circles by learning from the reporting methods of Western media, being good at digging out news entry points from subtleties, and discussing opinions from different angles.

Tao Fuzhi also became a model of public intellectuals, often holding forums in the capital to discuss various practical social issues.

Although there are many issues in the China Economic Daily that have attracted public attention, none of the benchmark reports are enough to go down in the history of journalism.

The clues of this seal fraud involve Han Hao, the richest man who has always shown a positive image, and Zhonghua Group, which has claimed to be the number one in China's automobile industry in recent years. It is conceivable that as long as the report goes out smoothly on the street, it can trigger a nuclear bomb-like explosion, and the richest man will be used to sacrifice the flag, which is enough to make the "China Economic News" proud of the top of the rivers and lakes.

Wang Ji'an is an ordinary staff member of the education bureau of a county in Xiangnan Province, and usually travels on a Huaxia two-wheeled motorcycle. But since his wife became pregnant, when she was two months pregnant, she suddenly encountered a torrential rain on the way to the hospital for prenatal checkups, and the two stopped their motorcycles in the pouring rain and shivered on the side of the road to hide from the rain, which became an unforgettable picture for Wang Ji'an.

Although his wife didn't say anything, as a big man and the head of the family, it was really difficult to let go of letting his wife and unborn child suffer in the rain with him.

So Wang Ji'an planned to change two wheels to four wheels and buy a cheap car, which is not only convenient to travel but also no longer has to be afraid of shivering in the rainstorm.

"Just buy Huaxia QQ, you see this Huaxia motorcycle has been with me for almost four years, and I have never had a problem on the way. Huaxia brand, trustworthy, cheap and affordable, good quality!"

It can be said that Wang Ji'an is a die-hard supporter of Zhonghua Group, and on the premise that the use of Huaxia motorcycles is good, the first thing to consider when buying a car is Huaxia QQ.

Huaxia QQ landed nearly 50,000 yuan, and by borrowing some from his parents, adding his family's savings, and selling the old motorcycle, he scraped together enough 25,000 yuan as a down payment. At the same time, he successfully passed the loan review of China Auto Finance and drove QQ home.

"Now it's rain or shine, my wife wants to go wherever you want, my husband will drive you there! ”

Although his wife complained that it cost the family so much money to buy a car, from the expression on her face when she covered her stomach and smiled when she sat in the passenger seat, Wang Ji'an knew that she had bought the right car!

But the reality seems to have played a joke on him, half a month after buying a new car, when he went to his parents' house for dinner with his wife on the weekend, it rained heavily again.

"With QQ, we are not afraid of heavy rain, and we no longer have to look at the sky to hide from the rain. ”

Unexpectedly, with the rain getting heavier and heavier, QQ, which had just been bought back at a high price, first had a leak in the passenger door, and soon there were traces of water floating in the main driver's seat, and then it was found that the water in the trunk was even worse.

"X mother, why is the quality of this QQ so bad! I don't even know if I'm driving, or I'm driving a boat! It's in vain that I trust the Huaxia brand so much, but I didn't expect to empty my family and buy back a fake and shoddy QQ! Tomorrow I will go to the dealership and ask for the return of the car!"

I thought I could shelter my family from the wind and rain, but I didn't expect that I still couldn't escape the invasion of the rain, which made Wang Ji'an can't help but scold.

I was happy to go back to my parents' house to eat hot pot, but I didn't expect to be almost drenched in soup, and the experience of driving with an umbrella in the car made Wang Ji'an unforgettable again.

The strong convective rainstorm covering one-third of Xiangnan Province caused many car owners who had just bought a QQ car like Wang Ji'an to encounter the dilemma of water leakage in the car.

"It's okay to drive on a sunny day, a cloudy day or even a light rainy day, but when it rains heavily, it's all revealed, especially on the highway, and it's raining like a water curtain hole in the car!"

This is the original words of a QQ owner when he complained at the dealership.

Wang Ji'an deliberately took pictures of the water entering the car with the unit's digital camera, and drove the car to the Huaxia Automobile dealership the next day to ask for an explanation.

In the store, he also met 3 other QQ owners who were in the same situation as him, all of whom found their cars to become mobile Crystal Palace during the rainstorm yesterday.

As soon as everyone communicated with each other, they found that the location of the water leakage was basically the same, which was obviously a big problem with the quality of the sealing strip.

"No, our store has sold Huaxia QQ for several years, and there has never been such a quality problem!"

After receiving such a complaint, the manager of the Huaxia dealership said with a look of disbelief.

However, after seeing the photos and the traces of water seepage in the interior of the car, he had to be suspicious.

It stands to reason that QQ will carry out a spray test before leaving the factory, and if there is a water leak, the problem should be detected early, why is this happening?

In order to prove the facts, under the witness of Wang Ji'an and other car owners, the QQ body was continuously washed with a water gun for high-pressure car washing, and sure enough, water began to enter the compartment, especially the position of the tail box was very serious.

"There is a serious problem with the quality of your QQ, and we strongly demand to return the car and compensate for the economic loss!"

I originally trusted the Huaxia brand so much and believed in the quality of the Zhonghua Group, but I didn't expect to be taught a lesson by reality, and I was full of loyalty in exchange for being a guinea pig for others to fool, which made Wang Ji'an extremely angry.

"We will report today's situation to the headquarters as soon as possible, and they will send someone to see what went wrong. You can rest assured that such a large automobile company as Zhonghua Group will not evade its responsibilities and will give you a satisfactory answer. ”

The dealership manager calmed his nerves, calmed the angry shopper, and then quickly reported it and called for support.

A similar situation happened in many Huaxia dealerships that day, and the sudden leakage of QQ models caught everyone off guard.

Soon, a post by the victim car owner appeared on the QQ model forum on the Internet, and the QQ leakage door incident began to ferment further.

Through the relationship, reporter Liu Jun quickly found several owners of newly purchased QQ cars who suffered from a leaky water door, and learned the whole consequences in detail from the perspective of the car owner. He finally connected the data of the front and back dragons, and successfully restored the truth behind the scenes of the entire leaky door.

Suddenly, there was a large-scale quality problem, and the dealership quickly responded through official channels, and Huaxia Automobile quickly investigated internally and found that the product batches were all from the models produced by the Jiangnan Plant in Xiangnan Province.

The sealing strips installed on the car are of unqualified quality in many places, which are fake and shoddy products, and cannot be completely sealed in the event of heavy rain. It is initially estimated that more than 4,000 vehicles will be affected, involving major provinces across the country, which is a serious quality accident.

After the engineer inspected and reinstalled the qualified sealing strip, the water leakage disappeared.

It can be said that Huaxia Automobile's response was not slow, and it found the root cause of the matter within two days and proposed a preliminary solution.

But no matter how fast it is, it is not as fast as Liu Jun's draft, before Huaxia Automobile officially introduced the solution measures, the in-depth investigation article of the Huaxia QQ leakage gate incident exclusively published by the "China Economic News" has been officially released, which has detonated the entire public opinion circle.

In line with his trust in Zhonghua Group, Wang from Xiangnan Province deliberately emptied his savings and took out a loan to buy a Huaxia QQ in order to take care of his wife and unborn child......

Jinbei and Yinbei are not as good as consumer reputation, and many people are relying on the good reputation of Zhonghua Group to support its products. We can't help but ask, in the case of such a big management loophole, can Zhonghua Group continue to maintain its consistently excellent reputation?

Will the fast-growing China Group suffer Waterloo because of the watergate leak incident, and thus decline in a slump?

When the richest man Han Hao attended various meetings and enjoyed the applause of flowers, was he willing to lower his noble head and listen to the voices of ordinary consumers?

……”

It can be said that the report written by Liu Jun has a strong appeal, which makes many people feel the same when they read it, and the China Group has invisibly become a representative of a negative model.

Xiangtan, Xiangtan, or Xiangtan!

From the arrest of female reporters in Beijing, to the torture of the person in charge of the Jiangnan factory, to the quality scandal exposed by the Jiangnan factory of the Zhonghua Group, the hot spot of public opinion has fallen on this magical mainland city three times in a row, and any person or enterprise related to it has fallen hard.

"There will definitely be a large-scale recall to replace the tested seals for users free of charge. In addition, consider giving away a few minor maintenance or some cash compensation to the consumer to solve the problem as soon as possible. Finally, the internal audit department should come up with the results of the investigation as soon as possible, and the responsible persons should be transferred to the judicial organs for handling, so as to resolutely eliminate the black sheep. ”

As a large-scale travel tool, safety and stability are the most critical qualities. Therefore, Han Hao decided to fix this mistake immediately and not let this incident affect the development of the company.

At the response meeting specially held for the Huaxia QQ water leakage incident, Han Hao opened the recall action with a final word.

When the meeting was in session, he suddenly saw the secretary hurriedly walk into the conference room, holding a laptop to announce the earth-shattering news on the Internet.

didn't have time to take the initiative to make up for the mistake, and was first poked out by the "China Economic News". The other party took the lead in taking the lead, which put the China Group in an extremely passive situation.

The detailed graphic introduction, starting from the purchase of raw materials of the product, one by one, explains how the sealing strip flows into the workshop of the Jiangnan factory, and finally delivers it to the consumer. For the first time, Han Hao found that his understanding of his companies was not as good as that of a reporter who had only been lurking for a few days.

What is absolutely impossible to happen is irrefutablely happening. In the context of the strict management of the Jiangzhou headquarters, there are such big loopholes in the enclave Jiangnan factory, which is far away.

Soon, major portal websites began to reprint this 30,000-word in-depth investigation article, and the image of Zhonghua Group, which has always won by quality, collapsed, and Han Hao's brand image that he had worked hard to build for 10 years was threatened to be defeated.

"Let's get the portals to take the news off the headlines, and then we have to prepare for a press conference right away to discuss how to deal with the crisis PR. ”

After the initial panic, Han Hao quickly regained his concentration and began to prepare to solve the dilemma in front of him.

However, what is surprising is that the request for retraction has met with invisible resistance, and websites and even major media that have had good relations in the past have been vague and try to postpone the retraction as much as possible, and secretly allowed the Watergate incident to expand its impact in China as much as possible.

Who's behind it?