Chapter 58: Wine Tasting
Qiu Mingxuan was very inexplicable, he waited for more than 20 days and finally waited for Ling Luo's action, without the slightest surprise, he actually organized a wine tasting conference, and it was aimed at young people between twenty and thirty years old.
In his eyes, this is a real bad idea. Young people are good at red wine and beer now, and they don't pay much attention to liquor.
There's no way, since you believe that someone else has taken someone's money, you have to listen to him at this step.
The publicity is not large, and the scale is not large, only a large venue is rented in the bustling part of Tang City. The banner is very clear, Tangcheng Winery Wine Tasting Conference, welcome heroes from all walks of life to taste wine.
There are ten kinds of wine on ten tables, a sun umbrella on the top, a small stool on the bottom, and a white disposable paper cup on the table. Vote on which flavor you like.
The people's favorite thing is to watch the excitement, inside and outside into a few circles, but few go up to serve a cup.
I thought that this kind of activity would have a singing or dancing to help the fun, but after waiting for a long time, there was no movement, even the service staff of Tangcheng Winery were men with clear water, the autumn was high and the sun was very full, and it didn't take long for people to disperse, only a few people went up to drink a round of wine and voted, it is estimated that it is still an authentic drunkard, and a drink is a big sip.
The first day was a failure, with only a dozen people in total, and the voting was relatively scattered, and there was no effect at all.
That night, Autumn reported the day's situation to Ling Luo, looking very tired.
Ling Luo smiled and said, "It's okay, I just want to test the water on the first day and see what the effect is." ”
"What the hell do you think? My dad said it was a bad idea!" Autumn asked.
"What do you think?" Ling Luo asked with a wink, a little playful.
"Of course I believe you, but I've been working in the winery for a few years, and I know that this method is very unpopular and doesn't have the slightest propaganda effect. ”
"Who said I'm going to advertise?" Ling Luo raised his eyebrows and said, "I just want to see what flavor people like, and then produce it!"
"But how can you try it out with so few people?"
Ling Luo sighed, "The mountain people have their own clever plans, let's see tomorrow!"
Autumn said that he hated to stop asking, he was the most trustworthy person in the world, and he could always think of some strange ideas, which turned out to work wonders later.
The next day, the event was held as usual, but with one more item - a gift after tasting the wine and voting for the ticket.
This time, the spectators only circled around and apparently did not show much interest. A few people who didn't drink enough on the first day came again, and after drinking and voting in turn, they went to the service desk at the end to see what kind of gift it was.
What I got in my hand was a voucher from the East Shopping Mall, and I could use it to buy goods, but the amount was different, some took 20 and some took 10 yuan.
A man with a ten-dollar voucher glared at the waiter, "Why do I only take ten dollars when he takes twenty?"
"Excuse me, how old are you?" asked the waiter politely.
"Forty years old!" replied the man.
"The rules of the event are that those under the age of 30 will be rewarded with a 20 yuan voucher after drinking and voting, and those over 30 years old will be rewarded with 10 yuan. The waiter patiently explained.
The man was very dissatisfied, slapped the table on the face, and shouted, "Who rules that?
"I'm sorry, the final interpretation of the rules of this event belongs to Tangcheng Distillery, if you are not satisfied, you can go to the company to reflect!" said the waiter angrily.
The man hesitated for a while, he couldn't afford to lose this person, and walked out angrily.
Donggou shopping mall has developed into one of the largest shopping malls in Tangcheng, chasing its fundamental reason is the credit of the shocking promotion in October of that year, Zhou Kai has a set of business, in the good situation, homeopathic development to the current scale.
Undoubtedly, this is Ling Luo's idea again, the common people love to be cheap, and giving them some benefits will naturally get results.
When Ling Luo told Zhou Kai about this idea, Brother Kai readily agreed without saying a word, not to mention the loss of this money, no matter how large the amount is, Ling Luo has the greatest credit for this situation.
Later, it turned out that Zhou Kai did not lose anything, he had to buy things with vouchers, and his sales went up, and his profits did not decrease at all.
With the attraction of vouchers, the tasting meeting suddenly became popular, densely packed in several circles, just the paper cups used a lot, and a few uncles and aunts who picked up garbage waited with blank eyes.
After ten consecutive days and 100,000 participants, the event ended successfully, just waiting to reveal the answer.
Ten large boxes were sent to the villa, and the Qiu family and the aunt Qiu Yan all rushed over to see what tricks Ling Luo was doing.
"Mr. Ling, Xingshi has been mobilizing for more than ten days, and he has got ten broken boxes, this time you should tell us what you think, right?" Qiu Yan quipped. She is still used to calling Ling Luoling Mr. Ling, and every time at this time, she thinks of the days of the original day, which is very warm.
Ling Luo pointed his finger at Qiu Yan, and said angrily: "Auntie, can't you spare me with this mouth?"
Qiu Yan smiled and didn't speak, she really liked to tease him.
Qiu Mingxuan sat aside and smoked a cigarette and said, "What should I do next?"
"What should I do?" Ling Luo raised his eyebrows, "Of course it's out of the box, I hope there will be a good result!"
What is a good result, others don't know, Ling Luo knows best in his heart. Before this activity, Ling Luo asked Wu Moquan to conduct a questionnaire survey in the post bar, what kind of wine do you like to drink?
Most of the people in the post bar are young people, to see what wine meets their taste, Wu Moquan can now hold the number of several big bars, and many people express their opinions when they speak.
After sifting and summarizing, Ling Luo selected a few qualities, and then gave them to the autumn to let the technicians try to make these flavors of wine.
Ten kinds of wine, hence the origin.
What Ling Luo is afraid of now is that the voting is too scattered, which means that the wine is almost the same, and it is impossible to distinguish between good and bad.
The most anticipated result is that one or several will stand out, and then we will develop this taste of wine. Meet market demand.
Ling Luo took out a knife, cut open ten boxes, then sat on the sofa, took a deep breath and said, "Open the box!"
Qiu Mingxuan shook his head helplessly, he still had to listen to his command at such an old age, picked up the box and fell to the ground, and the rest of the people were not idle, they were all unpacking.
Looking at the scattered votes, Ling Luo's frowning brows gradually relaxed, the number of votes in box No. 6 was obviously one level higher than the others, and the proportion was higher than fifty percent.
Ling Luo laughed heartily, took out a red plum cigarette and put it in his mouth, now he is used to only holding a cigarette and not lighting it.
"How are you talking?" asked Qiu Yan eagerly.
"Uncle and aunt, aunt, Xiao Ji. Ling Luo pondered for a moment and said with a smile, "Next, it's time to come up with a good name for our wine!"