It's March 1st, and the largest annual electronics show in the United States will start in Los Angeles.

IBM, HP, Deyi, Intel, RCA, Hitachi, Sony, NEC, Siemens, Bosch and other large companies will ship their most advanced products to government representatives and business elites from all over the world.

From the smallest chips to large lithography machines, from civilian TVs to military satellite products, everything is here.

Electronic arcade machines began to sprout in the early 70s, after several years of development, the market size has reached hundreds of millions of dollars, which may be a fraction of some large companies, but its development speed is very fast, and the electronics exhibition has also specially arranged a corner for arcade companies to use.

Xu Zhi's current location is in the southeast corner of the exhibition, which is not only an arcade machine, but if you walk a little outside, you can find two of the most famous companies in the future: Apple and Samsung.

At this moment, Apple has just released the latest Apple ‖ computer, which is the latest 8-bit chip processor computer, which is nothing in the computer industry in terms of hardware, but some of the software in the computer has the basis of spreadsheets and graphics tools in later generations, whether in business or in the home, it has strong usability. Because of its good reputation, many people are gathered around Apple computers at the moment.

On the other hand,Samsung's exhibition hall is a serious counterexample,Their main exhibit is actually a color TV,It should be last year,Using the technology learned from RB,Samsung finally developed its own color TV with its own technology patent,At the moment, it is ambitiously preparing to enter the international market,So I rushed to participate in the world's most famous electronics exhibition。

However, the main purpose of the electronics exhibition should be to show the latest technology products, if you want to promote your own cost-effective products, the place to go should be the dealership, but there is no absolute, maybe some dealers are looking for prey here, but obviously it is difficult to be selected without brand fame Samsung.

Xu Zhi didn't go to the lively Apple, because the computer had nothing to do with him for the time being. He walked into Samsung's booth.

"Welcome!" the people from Samsung did not slack off because Xu Zhi was an Asian, and came to Xu Zhi and bowed 60 degrees.

Xu Zhi smiled: "Hello, do your company's products only have TVs?"

The Koreans nodded and said: "Yes,This is our Samsung's first color TV with independent property rights,This product has been sold in South Korea more than 300,000 units,The quality can be said to be very stable,And the price is cheap,Much lower than the color TV of the same level。 ”

Xu Zhi asked, "What is the price of this 29-inch inch?"

"At present, this color TV, we sell it at the terminal price of $299 in the supermarket, and we also provide door-to-door installation services. ”

Xu Zhi was surprised: "So cheap?"

Because of technical reasons, TVs in this era are very large buttocks, and the weight is also extremely heavy, because of weight restrictions, 37Color TVs above 37 inches can hardly be sold, because they are too heavy, it is difficult for 2 adults to lift them, and 25-35 inches is the mainstream of the current American market.

29-inch color TVs of the same size from other brands generally cost more than $400 in supermarkets, and RB is slightly cheaper. And if Samsung's price is 299 and a large number of products are integrated into the market, I am afraid that not only American goods, but even RB companies will be impacted.

Xu Zhi smiled: "Your price is good, but how can you convince the American people that this quality is also okay?"

The Korean who received it smiled: "We will have a free return policy within 3 years, as long as it is a quality problem, we will only replace it within 3 years, and send a new one directly." ”

"Good way. Xu Zhi nodded, and later in the early 90s, Beijing Hyundai also used this trick, promising the American market 160,000 km (100,000 miles) of large mass problems for free.

In the eyes of insiders in the automotive industry, this kind of commitment is simply the rhythm of death, because even BBA, Liangda or the three major American automobiles such a century-old enterprise, do not dare to pat their chests and say that their cars will never have problems, because there will always be a small problem in one part, such as: leaking oil, increasing oil, brake problems, broken shafts, etc., make this kind of commitment to customers, once there is really a problem, it is strange that the company will not go bankrupt.

Hyundai is a risky move, relying on this kind of promise, the first year of sales exceeded 100,000 units, high spirits, and then cowardly, the second year to cancel the promise, but it is also a success, because the brand has entered the American market.

Xu Zhi nodded and smiled: "This is indeed a good idea, but the risk is not small. ”

Han Bangzi immediately raised his head and said, "We have absolute confidence in our quality!"

Xu Zhi smiled, looked at the program on TV, and fell silent, this is the largest ABC TV station in the United States, and it is broadcasting an advertisement at the moment: $200,000 to solicit a short video program for Father's Day.

Seeing that Xu Zhi was a little fascinated by the TV, the stick asked, "Sir?"

Xu Zhi reacted and said with a smile: "Thank you for your hospitality, farewell." ”

The stick still showed the etiquette of his country, bowed and said goodbye: "Thank you, I look forward to your next visit." ”

……

Before leaving, Xu Zhi went to Apple's exhibition to take a look, although many Apple employees came, but it seemed that Jobs was not among them, maybe he didn't come today.

Xu Zhi really wanted to meet this entrepreneurial hero who would change human life several times in the future, although history records that Jobs was extremely arrogant and arrogant.

But no one can deny his contribution to humanity: the popularization of the personal computer, the popularization of the mouse, the optimization of graphics systems, the rise of computer animation, the iMac, iPod, iPhone, iPad. In almost the entire history of computer development, few have been able to get rid of his name.

However, this guy is a young man and has a very short temper, which is also one of the important reasons why he was kicked out by the Apple board of directors later!