Sea City, Disney China.

A woman dressed as OL, with high heels and dyed tan hair, made big waves, swaying gently as she walked quickly.

"Hammond. ”

"Dear Julia, what's wrong, you don't seem to be in very good shape, women must take good care of themselves, otherwise although Asian women have some advantages, they are still easy to look old. ”

Julia is a Chinese, and she has no interest in teasing old Mei Hammond.

"Here's the big problem. ”

"What's the big problem?" Hammond's life is still very good, Huaguo Disney has been open for almost four years, from the first year of opening, it is the world's best-performing, highest-growing Disneyland, as the general manager of Huaguo, Hammond is naturally very comfortable: "There is a typhoon coming? How many magnitudes, calm down, when I used to work in Florida, there were several big hurricanes every year." ”

"Worse than a hurricane. ”

Julia handed the pad in her hand to Hammond, Hammond's Chinese is not particularly good, but after four years, he can still understand a little, at least Lin Haven's words, he can understand it.

Is Disney's price really expensive?

"So price, it's not a new topic, is it? But the Chinese are willing to buy it, it's not a new topic, your people love Disney, there's no doubt about it, it's worried, Julia. Hammond put down the pad, but quickly picked it up.

"Look at the person who posted this tweet. ”

"Lin Haven?"

Julia nodded and began to introduce him to the background of the matter: "This incident originated from a scenic spot in Hedong Province, which is Lin Haiwen's hometown...... A bottle of workers' spring costs 8 yuan...... Too expensive...... The discussion about prices, tickets, services, etc., has not stopped, including some official professors and experts, Weibo Vs with many fans, QQ public accounts, and tens of millions of Chinese netizens, who are still keen to chase this event. I need to remind you that the attraction that was dissed by Lin Haven has dropped the number of visitors and sales by more than 90%-"

"How much?" Hammond asked incredulously.

"Ninety, one percent!"

"My God, when will people on the Internet be able to act in such a uniform manner?" Hammond said not only in Huaguo, but also in Lao Mei, many of their companies and scenic spots have been operating with the sound of protests.

Including Disney, which has been criticized by various people before, not once or twice, but its performance has always grown rapidly without any impact.

He and Julia looked at each other.

"Lin Haven!"

"Is it really Lin Haven? He knows that he has a huge influence in China, of course, in the United States, but it's still unbelievable, is it that when he gives an order, these people refuse to travel? So what did that scenic spot do? Isn't their PR bad?"

"Hammond, they basically don't do their own PR, they just need to report it up – in general. ”

"Then this time is definitely different. ”

Julia nodded, indicating that you were right: "Lin Haven! This time it involves Lin Haven, the influence of artists, especially super artists, you know very well, often they are quite detached and don't care much about anything else, especially Lin Haven, since he became famous, there have been countless people who have proved that he is fearless." What's more, he himself is a super-rich man with tens of billions of assets. His multi-faceted brilliance and all-round accomplishments have also given him more power than all public opinionators.

Now, he's eyeing us. ”

“...... Why? Because we're a foreign company?"

"Normally, Haven Lin has nationalist sentiments, but he's not narrow-minded, and it's hard to argue that he's being targeted because we're an American business — that's probably a coincidence. An academic in the academy used us as an example to prove that high selling prices are not a problem and do not invite resistance and opposition. ”

"Oh, FucccK. ”

The price of Disney, of course, is high.

A hamburger set starts at 60 RMB.

A bottle of water, 10 yuan.

A bottle of broad, 18 yuan - that is, the kind that sells three or four yuan outside.

It's expensive, it's expensive, but there are many people who are willing to defend it, Disney's brand value, the safety of the product and the high level of production - as for whether it's true or not, of course it's true. This is also why Disney's prices have been criticized, but they have not caused large-scale controversy.

"People are clearly marked, so if you can't afford to eat it, you can bring your own bread. ”

This panacea response can indeed gag many people's mouths.

But this time, it's not easy to use, Lin Haiwen's Qingliang Mountain, the situation is the same as Disney - the same high price in the scenic spot, the same clear price, the same price approval, in short, legal, as for whether it is reasonable or not, it depends on people's mood.

"Let the PR department follow up. ”

"I've set it up. Julia's worries are not in vain, Qingliang Mountain is just a small scenic spot, change or not, some people have a problem between thoughts. But Disney is different, as an old-fashioned, multinational entertainment group, they can't adjust these prices so easily. Of course, Julia and Hammond always thought it would be a challenge, but it didn't matter.

Disney and Qingliangshan are also not a level of scenic spots, and the former is estimated to be 10,000 times more than the latter in terms of its ability to cope with turmoil.

"Can we contact Lin Haven?"

"I can only contact the chairman's office in Dunhuang, and they say that Lin Haven has been painting in retreat recently. ”

"Retreat, so why do you have to come out and stir up trouble?"

“......”

Maybe I'm tired of painting and looking for a pastime?,Julia thought.

But the carnival gesture under that Weibo really made them unable to ignore this pastime.

"2333, is the great god going to get Disney?"

“666”

"Hahaha, this is called a level, what's the point of finding a small attraction, killing chickens and setting an example for monkeys, at least you have to find a chicken." However, if you can directly slaughter a monkey or even a tiger, the effect will definitely be better. ”

"It's expensive, a rice set, 280 yuan, 3 or 4 siu mai, and four buns, two rice bowls, in short, nothing. Prices in Sea City are already very high, and as a result, Disney is ridiculously high. Disney, the United States, is not so exaggerated at all. ”

"Disney is even more hateful, if you want to say that Qingliang Mountain, there are still dozens of kilometers away from the city center, and it takes some transportation costs, but Disney is in the center of Haicheng, nnd, it is five or six times more expensive than the surrounding tide type bottle of water, isn't that a clear robbery?"

Of course, not all of them are joking, or spraying Disney, there are also those who support Disney, such as a male netizen who doesn't know if it's the periphery, or a Thai sister, has more than 100,000 fans, called Joseph: "People are also clearly marked with prices, and it's not that they are not allowed to bring water, what's the point of scolding here? I advise the gods not to provoke this hornet's nest, catering to the narrow-mindedness of a bunch of losers in your country, and as a result, losing adults in the world." ”

- "The price of peat is clearly marked, if it is not marked with a clear price, it is not to disss it on Weibo, but to report it." Now that it is said that its price is high, it is a struggle against the operation of monopoly scenic spots, you understand? If you have a lot of money, shut up, don't rush to do the same as Disney paid you a salary. ”

- "Hey, what's the matter, how is it embarrassing for the common people to fight for their interests? According to your logic, isn't the country a shame and thrown out of the galaxy? ”

- "Which country are you from? Go back, it's not your turn to talk about my country's affairs, get out." ”

Joseph was sprayed very badly, and in anger, he continued to fight on his Weibo.

"Hehe, Lin Haven Weibo under a group of losers, don't eat if you can't afford it, people don't want to operate? People don't want costs? People maintain such a high level, is it the same cost as those garbage scenic spots in China? One by one, you want to enjoy the palace-level services and attractions, and you want the price of food stalls, no matter how good things are for you, I'll want to make face. ”

In terms of speaking style, this "your country" is still a fan of Lin Haven.

Looking at his speech, he still jumped to support Qingliangshan before, but he didn't expect to jump to Disney, and he was not happy.

"This sister, still a sister, a loser, or under Lin Haven's Weibo, don't you think it's ridiculous?"

"Okay, this kneeling and licking posture can really be very deep, add money. ”

"Sister, can you ask? I heard that you will be cheaper when you receive foreigners, or even upside down? Really?"

"Joseph, don't pay attention to these poor ghosts, do you want Disney to ignore them? Trouble, trouble, there are still more and more people going in the end, and the queue is still getting longer and longer, and it's not these people who are embarrassed? I really think Disney is that little Qingliang Mountain, don't say that Lin Haven hasn't said anything yet, even if he does, if Disney can be emptied, Lao Tzu will eat live. ”

- "Yo, what you usually do secretly, you have to take it out and broadcast it live?"

Disney's public relations team seems to be more active, and when Lin Haven asked a question and put Disney's prices on the hot search, they issued a statement, and I don't know if it was because of the Qingliangshan incident, which made them really feel uneasy.

However, the statement is a cliché, emphasizing service, emphasizing inexpensive, emphasizing legality, and emphasizing that you can bring certain food into the park.

In fact, during the trial operation, Disney's price caused a lot of controversy, and after four years, the price also increased some, but the controversy went down.

Lin Haven flipped through the various data provided by everyone, he went to Haicheng a lot of times, and when Haicheng arranged receptions, he often said Disney, but Lin Haven especially didn't like to get together in this life, and he was not sensitive to the popular attractions of Disney.

He found that the prices are not all expensive, of course there are many expensive, a bun is 40, a turkey leg is 70, and importantly, a bottle of water, 10 yuan!

It is two pieces more expensive than Qingliang Mountain.

How can this be endured?

But before he could make any further moves, things finally began to ferment.

After Disney was brought in, many well-known domestic attractions were also named one by one, and the sightseeing group was in a hurry, here and there, the names of several scenic spots were hotly searched, and there was almost a situation of national crusade, and the tragic situation of Qingliang Mountain greatly encouraged everyone's enthusiasm for participation.

At the same time, editorials began to exert their authority.

"People X" said: "The price is within the normal price difference, and tourists can choose to bring their own food and water", and also said some cases of Disney's excellent and world-class service experience, and publicly refuted some people "trying to use public opinion hotspots, rather than objective and reasonable observations, to force operators to reduce prices, which is an important harm to the market environment, and consumers benefit from a stable and self-managed market environment, and should consciously maintain it" Finally, of course, it is necessary to sublimate it, saying that this scenic spot should have a more comfortable communication with consumers to avoid all kinds of misunderstandings.

"Dahe Daily" described the situation, and the conversation changed to "carefully comb the local prices of Disney and Haicheng, and we found that these sky-high prices of a few catties in the central and western regions are only a little more expensive than the local ones, and they cannot be called sky-high prices". In the end, the price was deformed, and the root cause was the lack of competition in the park. This sentence has to be added back: "This kind of innovation in the mechanism needs to be promoted by all parties, and it is not something that Disney alone can do, and consumers need more patience." ”

The big media are relatively kind to Disney, even if they say it's expensive, they don't think it's outrageous.

......

"Alas, Lin Haven has led another wave of trends. "The presidium of the American Association was at a meeting, and a vice president made a joke about this.

Jiang Tao also shook his head, Lin Haiwen's hot search system is indeed not covered.

"It's not a bad thing to discuss more, and if you don't, you will be encouraged. Jiang Hesheng looked at it upside down: "Yesterday, the European side was basically decided, the specific way of this cooperation, Haiwen also said that he has no one there, and the specific work is still to be done by the Artists Association, I also think this is better, we will work with Europe to get the plan down, we will have a meeting, Haiwen will also have a meeting, and the plan will be determined as soon as possible." This time, Jiang Tao, if you go to the United States, you can also discuss it with the United States, but the main thing is that we will work closely with Europe, and if the United States is concerned, I don't think we can expect too much. ”

Lin Haven "killed" the Art Institute of Chicago in Lao Mei, so naturally Jiang Hesheng had no expectations.

After finishing business, a group of old men talked about returning to the scenic spot again.

"This matter is really not small, there are a few scenic spots on my side, and if I want to say a few words to Haiwen, I pushed them all, and I can't find Lin Haiwen's door myself. ”

"Haha, too, I don't know how it has developed to this extent, this time the impact is big enough, the hot search of several scenic spots, Biyun Mountain, Tianma River Valley, Dasheng Palace, and Disney, those are all big scenic spots, all of a sudden was lifted out, I don't know what Lin Haven is going to do next? Disney is probably quite nervous. ”

"Nervous, can you not be nervous?"

Almost as soon as this meeting ended, the new development of this news over there had already swept Weibo.