At around 9 o'clock in the evening, netizens who wanted to comment on Hailanxin's Weibo suddenly found that the typed words could not be sent. Pen % fun % Pavilion www.biquge.info

Weibo, deleted!

"This editor is going to be unlucky, it is estimated that Hai Lanxin planned to make a suspense, but he ruined it. ”

"Editor, are you okay? ”

"The original po is Lin Haven, go over and save it, and by the way, give the editor some wax. ”

Although the editor is not yet able to talk about the degree of burning paper, but he was really frightened, at nine o'clock he was already preparing for the event to sleep, but received a call from the head of the network department, the head of the network department is the vice president of the brand management center. In the whole center, second only to Mr. Li. He has never received such a big call from a superior in his life.

"Who told you to turn it?"

"Uh, that, isn't that Bian Wanrou, hair?"

"What's wrong with Bian Wanrou? Is Bian Wanrou our spokesperson? Is Bian Wanrou the chairman of the company? Why don't I know? Quickly delete it for me. ”

The editor didn't even have time to pull the paper, so he went to his mobile phone to delete Weibo.

The editor on this side is in dire straits, and he almost scared out of the problem, and the old opponent of La Mer, the Chinese district of the French diamond brand Dyswell, is also not very comfortable, and their discomfort has been going on for a few days.

They invited international superstar Celine Deven to shoot a commercial film, which once provided them with the most powerful weapon to conquer the Chinese market, forcing Hailanxin to retreat. But a few days ago, Hai Lanxin suddenly launched her own ink-style promotional video, which was perfectly integrated with the Western love culture of diamonds, not only stopped the decline and gained a firm foothold, but also grabbed some market share from them. Faced with such a situation, they didn't even have an idea, and as a result, Hailanxin released another version of the commercial.

Diamonds are eternal, and a diamond lasts forever!

Huo Han, the president of Dyce Swive, was born at Harvard and studied business administration, but it did not prevent him from perceiving the power of this advertising slogan.

"What do you guys think? Huo Han glanced at the people in the conference room, almost all the middle and senior managers in the Huaguo District of the capital, "Teresa, you are from the advertising department, you say it first." ”

Teresa is a middle-aged woman, a well-maintained, pure Chinese middle-aged woman, but foreign companies have a tradition of taking a foreign name, after all, they all use foreign languages.

"This advertising slogan is one of the best cases I've seen in my career," Teresa does not deny, "and the female singer is also amazing, and the whole intention of the film is straightforward and concise, straight to the point." Aside from the fact that it may be a little rough in production, this is almost a perfect commercial. There may not be a way for us to make a better one. ”

From the most professional person in the company, he got an answer that he didn't want to hear, and Huo Han was not interested in continuing to ask.

"Didn't he say that Hailanxin's, why don't we get in touch?" said a mid-level officer.

But someone immediately refuted him, "Look at it, I hope people will last a long time, the version of Qianli Gong Chanjuan, the lyricist is Lin Haiwen, and the singer is Bian Wanrou, this time, the director is Lin Haiwen, and the actor is Bian Wanrou." Could this be theirs? I guess it's some kind of appetizing marketing. ”

"I guess it's oh, look at this popularity, tsk, diamonds are eternal, one will be passed on forever, they are all on the hot search, have you ever seen the hot search on the advertising words?"

"I've seen it, what kind of hygiene was last time-cough cough, I went on it. Besides, Hailanxin's official Weibo has been forwarded, can it change?"

The more a group of people talked, the more hopeless they felt, and it seemed that the advertising war was going to lose completely.

Huo Han felt a headache when he thought of that group of Frenchmen were going to be crooked again.

"Hey, look at you, how did he delete it?" The leader of the comprehensive department is a very gossip man, and he doesn't hook up with the business line, so he is more leisurely, and he is still secretly scrolling through Weibo at this time, but when he went to Hailan Xinguan's micro-level, the Weibo was gone.

Huo Han saw him holding his mobile phone, his brows were erected, and the others looked at each other, waiting for a violent storm to drench him with blood.

"No," the head of the General Affairs Department swallowed half of his saliva and hurriedly spoke, "Hai Lanxin, Hai Lanxin's official Weibo, deleted Weibo." ”

"Huh?"

"Is it not well coordinated internally, is it too early?"

"Not necessarily, it's really not Hai Lanxin's, you see, Hai Lanxin used Bian Wanrou's song and invited Ye Yijun to shoot it, don't you think it's a little strange?" The one who guessed just now remembered a new piece of evidence, but he was also gossipy enough, and even Bian Wanrou and Ye Yijun's dirtiness knew that some of the others were clear, and some were inexplicable.

A group of people began to take out their mobile phones, looking around, going around, and when they turned to Lin Haven, they swiped out a new one.

"@海蓝心钻石, if you want to use my things, you should tell me, maybe I have a better one to give to you, hehe. Advertising investment promotion Oh @ Desvig Diamond _@LOVE Diamond_@Dibo Jewelry ......"

You look at me, I look at him, he looks at her, she looks at it - mobile phone, Teresa directly suggested, "Mr. Huo, we should contact Lin Haven immediately." The current situation is obviously the previous version of Hailanxin's advertisement, which was not approved by Lin Haiwen. The chances of us winning it are very high. ”

"I'll go, this is too good, isn't it? It's infringing, I won't sue you, I'll just come to a better one, and now you're blind, right?"

Huo Han's face softened, and he shook his head with a smile, "This kind of talented young man, I don't understand, hurry up, hurry up and contact him and ask him to make an offer." ”

"What is the approximate price?"

The current price is not only Bian Wanrou's advertising value, nor is it just the price of Lin Haven's director and advertising words, but also this great momentum, as well as the ruthless reputation damage to the old opponent.

"Temporarily control it at 20 million, you can talk to him, don't say die. ”

It's not just Desvid, in addition to the diamond companies where they occupy the main share, there are also some chain jewelry brands, which are even more wealthy, and now they are completely targeting this film. Lin Haiwen made it clear that the carriage and horses were to be sold, so of course it could not be missed.

At night, Mugu's phone was blasted.

……

Lin Haven's new retweet, there was a rare applause below, and Lin Haven looked relaxed and sad - he was about to be made a hypocritical slut by the Valley of the Wicked.

"This temper is so hot that I can't believe it. ”

"Sour, that's the smell. ”

"Niu Dafa, don't have too many little transparents who have been infringed on intellectual property rights, this time it is a vicious mouth, you must not sell it to Hailanxin, Lin Dashen. ”

"Cool and shuang, hurry up and go sightseeing over there in Hailanxin. ”

The editor of Hailanxin, who was so worried that he couldn't sleep at all, was hit by countless knives in his heart.

"Drop, slap in the face. ”

"Drop, shameless card. ”

"Drop, do you want to buy a card?"