Chapter 94: A Discussion on Nogizaka's Future
After He Yue's new episode of the program was released, people were shocked.
First of all, I was shocked that Atsuko Maeda's dismissal was affected by He Yue, and secondly, the relationship between He Yue and Qiu Yuanyasu, you must know that He Yue didn't just pull Qiu Yuanyasu to do a show, he also made a solid pit for Qiu Yuanyasu!
This also made there suddenly more people who hate He Yue on the Internet, in their opinion, Qiu Yuankang and AKB attach too much importance to He Yue, obviously she is just a pure newcomer who is not very good-looking and not popular, and now she is on the saury show again, and she does the show by herself, and she also pulled Qiu Yuankang to stand on the field, why is she?
The so-called "push" of the operation is indeed something that fans find difficult to understand.
The members of the official push are mainly those who are young enough and have enough potential, while the members of the people and fans are mostly members who can bring them happiness and satisfaction in front of them and respond to them.
In most cases in history, the members of the official recommendation are members with a good foundation, while the members of the people's recommendation are not the first selection criteria, but there are a few exceptions, such as how to please, such as referring to Yuan Linai.
In 2010, when Rino Hara first got up, most fans at home and abroad who were not her food didn't understand, why such a girl who was not very good-looking, at best, interesting, would get a strong push for operation?
But I have to say that the strong push of Zhiyuan, even after she was hit by a scandal, is one of the best decisions in the history of the operation, Zhiyuan gradually grew, gradually got rid of the thrust of the operation, and became an extremely important force in the RB entertainment industry, and it can even be said that it has given akb48 attention for several years.
Fans didn't understand why the operation pushed Zhiyuan at first, and it didn't mean that the original fans couldn't see her efforts, nor could they see her talent in conversation, and they could even say that they only stared at her bad-looking, her scandals and other places.
Similarly, now fans don't understand why He Yue can do so many things.
They thought that this was all done by the operation, but the operation knew that in some aspects, He Yue's performance was more powerful than Zhiyuan, Zhiyuan still needed AKS, and needed to be fed by Ota Office, but He Yue, she didn't even need these, appearance, dance, leadership, basketball, conversation ability, variety show ability? No, these are all superficial in the eyes of fans, He Yue does not have such important characteristics, what really makes the operation, what surprises Qiu Yuanyasu, and what makes He Yue stand out in just half a year is her planning ability!
Her various ideas about AKB and Nogizaka, and various ideas about the production of the program, this is the reason why the operation values her.
For example, the idea of the general election candidate system, on the surface, He Yue just mentioned it casually when doing the show, in fact, after the filming of the show, He Yue returned to Qiu Yuankang's office, this time even the other three girls who did the show together were not qualified to audit, in the office, He Yue stated to Qiu Yuankang the ideas and methods of the general election candidates that he saw in later generations, and Qiu Yuankang finally mentioned it to the rest of the company, and finally discussed it for a long time before determining this year's general election plan.
In addition, in Akimotoyasu's office, the two talked about more than just the general election.
"What do you think of Nogizaka during your part-time job?" asked Yasushi Akimoto.
He Yue thought for a while and said: "I recently read some books on economics, the establishment of new brands is an indispensable part of business operations, such as car manufacturers, mobile phone manufacturers have different product lines, so it is normal to establish Nogizaka outside the AKB Group, AKB itself does not have particularly distinctive characteristics, or in other words, it is AKB's characteristic to embrace all style types, but Nogizaka must not do this, so the top priority is obviously to establish Nogizaka's standing style as soon as possible." ”
Yasu Akimoto nodded, AKB's broad and broad route can already be said to have reached its peak, and since this is the case, the establishment of a new brand must be specialized and refined.
"Sony's name is good, the quality of the members recruited by Nogizaka is really good, and there are many top members in appearance, but in my opinion, the most important single part of the idol group, the group still hasn't been able to establish an impressive image. ”
Akimoto Yasushi nodded, the music style of the idol group is very mysterious, and it can't be generalized purely based on sales, generally speaking, the sales of idol girl groups are only positively related to the popularity of her village, but the impact of attention outside the village and historical influence on sales is very low.
But that doesn't mean operations can't afford to lose their focus on music.
The immediate sales are never the key, and a good style can attract the attention of new fans on a longer timeline, which is the most important role of the idol girl group's singles.
"Then what kind of style do you think Nogizaka should adopt?" asked Yasushi Akimoto?
"I think I can be more youthful and sunny, how can I say the current style...... Some are too little girls. Female idol group, in the end, there are more male fans, and the current style does not resonate much for boys, AKB's popularity, "Loud Diamond" and "RIVER" have very distinct characteristics, of course, it is not for Nogizaka to directly learn the style of these two songs, but it is true that Nogizaka can be tried according to the style improvement of these two songs. He Yue said.
Qiu Yuankang nodded, of course he will not completely follow He Yue's ideas, listening to He Yue say this, it is more that Qiu Yuankang is testing her various ideas on operation and planning, as for how the group will operate in the future, it is not something that He Yue can influence now, and the hint of the future route is not a suggestion of a candidate system, the former will affect the operation of the plan for several years, and the latter is just a small node in a large-scale project, at most it only affects a small number of people.
Perhaps in the eyes of the outside world, what He Yue said about Naituan will not be paid much attention to, but the establishment of the candidate system has attracted much attention because of the existence of Maeda, but this is the difference between ordinary people and real operators, ordinary people can only see what is in front of them, which may not be important, but the operators are concerned about more essential, deeper and more basic things.
Although the interview with Yasusu Akimoto has attracted a lot of attention in the fan group, it has not had much impact on He Yue's own life, going to school on weekdays, filming on weekends, and the life of performances and handshakes tends to be stable in the months before the general election, after the show of saury was broadcast, although He Yue's ability and performance attracted some attention, but on the whole, it did not cause much splash, but it was in "AKB and XX" before , He Yue's talent for photography attracted some attention from the village's programs, and during RB's Golden Week in early May, He Yue was unknowingly brought out by her agent Tsumi Sa.