Chapter Seventy-Two: Seeing Each One (Asking for Collection)
Zhao Fusheng persuaded Zheng Yao to leave, otherwise it is estimated that this woman would definitely organize a studio dinner under the pretext of comforting herself.
I have to say that once a woman has a career, it is actually a very terrible thing.
In Tan Kaixuan's words, men conquer the world, and women conquer men, so those who really conquer the world are always those little women who look gentle as jade.
Zhao Fusheng sometimes thinks about it and thinks it makes sense, they are all heroes who are sad about the beauty pass, no matter how powerful a man is, unless he is a GAY, one day, he will still be conquered by women.
Back in the dormitory, put away his plan, Zhao Fusheng turned on the computer, looked at the number of views on the website, and found that the traffic in recent days has been getting higher and higher, showing a happy smile, he knows that sooner or later, this website will surprise everyone.
went to bed, and early the next morning, Zhao Fusheng came to the studio and handed over his plan to Zheng Yao.
"You wrote this?"
After a long time, Zheng Yao raised her head with a strange face, looked at Zhao Fusheng, and asked in surprise.
"What's the matter, what's the problem?" glanced at Zheng Yao inexplicably, Zhao Fusheng didn't understand what her expression meant, was he not satisfied with his plan?
"What, did you mean to disgust Zhu Yushi. After hesitating for about ten seconds, he seemed to be struggling with whether to say his true thoughts, and in the end, Zheng Yao still chose a euphemism and said to Zhao Fusheng.
Zhao Fusheng frowned: "What do you mean by this, I'm serious." ”
"Serious?" Zheng Yao's voice suddenly raised a few decibels, pointed to the plan, and blurted out: "After being serious, write such a thing......
Obviously, in her opinion, this is not a qualified advertising plan at all, because the content in it is too low-end. Or to put it more bluntly, any mature advertising person will not feel that this is a good advertising plan.
"Hmm, do you think this plan is bad?"
Zhao Fusheng finally reacted, smiled, and asked Zheng Yao.
Zheng Yao nodded: "How can I say it, it's too vulgar." ”
A vulgar word has completely summarized Zhao Fusheng's planning case, whether it is from the advertising character image or from the advertising words, there is no such eye-catching feeling at all, and she even thinks that this thing is not as good as the works of some junior and senior students.
Although Zhao Fusheng is only a sophomore and is in his third year at the beginning of the semester, in Zheng Yao's opinion, Zhao Fusheng's level must be more than that.
Zhao Fusheng shook his head, it was obvious that Zheng Yao's words did not have any impact on him, because although this plan seemed inconspicuous, he knew very well that it had been tested by facts.
"Do you know what is the secret of success in advertising?" Zhao Fusheng suddenly asked Zheng Yao.
Zheng Yao was stunned: "Planning?"
She is not a layman, graduated from a graduate degree, and she doesn't know a lot about advertising, but in her mother's words, she doesn't have the talent for advertising planning.
"That's right, planning. And the core of planning is creativity. A few years ago, there was a cross talk called a dot company, and in China, advertising was also called an idea. Zhao Fusheng said to Zheng Yao: "The so-called idea, to put it bluntly, is innovation, innovation does not require much pioneering thinking, because it has been integrated into every little thing in life." Let's say somebody wants to drink water, but he can't put his head directly into a well or a river, then he needs a cup, and the merchant is the one who sells the cup, and we, the one who thinks of him selling the cup to the customer, right?"
Zheng Yao nodded, frowning slightly, and had to admit that Zhao Fusheng's words made a lot of sense.
"In my understanding, in addition to daring to think, advertising should also dare to do, and dare to say what you see and find. I know that such a passage seems to be about love, saying that it is the wrong time to meet the wrong person, or the right time to meet the person who fights for it. Trust me, good ideas, when they meet the right people, are a shortcut to success. ”
"Some people say that success is only for those who are prepared, and I want to say that the shortcut to success is only for those who can see it. ”
"To borrow a famous quote from Steve Jobs, the gap between leaders and followers lies in innovation!"
In the end, Zhao Fusheng looked at Zheng Yao with a smile on his face, took a deep breath, and said calmly: "Now, do you understand what I mean?"
The expression on Zheng Yao's face calmed down slightly, and after hesitating for a moment, he said word by word: "What do you mean, this plan is novel enough and able to impress Zhu Yushi and his team?"
Zhao Fusheng shrugged: "Who knows, I gave him the opportunity to innovate, whether he can grasp it depends on whether he has that strategic vision." ”
What he said was from his heart, no matter how novel his ideas were, if Zhu Yushi was not the kind of person who had ambition and vision and wanted to make the cause of brain gold bigger and stronger, then everything he did would be useless.
"You ......"
Zheng Yao was speechless for a while, she didn't know what to say.
Although Zhao Fusheng's words just now sounded quite reasonable to her ears, the problem is that from a professional point of view, Zhao Fusheng's plan is not competitive.
Even Zheng Yao felt that if he took such a plan to participate in the bidding, there was a chance that he would be laughed at to death.
But the problem now is that in the entire future advertising, there is only one advertising planner Zhao Fusheng, Qin Wentao is okay with miscellaneous logistics, if he is really asked to come up with a complete advertising plan within a few days, Zheng Yao knows that either Qin Wentao is driven crazy by himself, or he is really crazy to make that kind of decision.
"Okay, don't think about it so much, just follow what I said, go to BJ with this plan. Zhao Fusheng smiled at Zheng Yao and gave her a reassuring pill: "Even if it doesn't work, I promise you to accept other people's products honestly, how about it?"
Zheng Yao mentioned before that Zhao Fusheng asked Zhao Fusheng to select some of the companies in Ninghai, accept their invitations, and advertise their products.
Originally, Zhao Fusheng refused, but this time, in order to reassure Zheng Yao, he agreed.
Zheng Yao's eyes lit up, "Really?"
"Really, more than gold diamonds. Zhao Fusheng nodded.
"Okay, I'll let Xiao Qin and Bai Jie go. Zheng Yao laughed, and regarded it as a reward for their travel, and he didn't have much hope anyway.
"You are free, I don't care, but remember, if you are selected, in terms of price, I will personally talk to Zhu Yushi. Zhao Fusheng smiled and added.
Zheng Yao nodded helplessly, although she felt that Zhao Fusheng was dreaming, but no matter what, she coaxed him to be happy first. Otherwise, if this guy picks a pick, even the next advertisement will not be easy to do.
Zhao Fusheng looked at her expression, and knew that Zheng Yao probably didn't listen to her words, smiled, didn't say anything more, turned around and left directly.
Seeing Zhao Fusheng leaving, Zheng Yao called Bai Jie and Qin Wentao in, told them about going to BJ, and finally said seriously: "You two should be going on a trip, go over there to contact the people of Brain Gold Company, hand over the plan, and wait for the bidding meeting to go through the motions, and then you can come back." ”
Qin Wentao and Bai Jie glanced at each other, Bai Jie's face was slightly red, Qin Wentao hesitated for a moment, and asked in a low voice, "Then what if you win the bid?"
"Winning the bid?"
Zheng Yao seemed to have heard some incredible joke, and said angrily: "I'll give you a bonus of 5,000 yuan if you win the bid, really, it's not enough to be crazy, you also go crazy." ”
As she spoke, she said to Bai Jie: "You look at him, don't let him make trouble." ”
In any case, Bai Jie's social experience is richer than Qin Wentao's.
Bai Jie nodded lightly, looking at Qin Wentao with watery eyes, not knowing what he was thinking.