Chapter 424: Anime First
"Chairman, the key to opening up the Japanese market. I think the most important direction should be the chairman yourself. ”
Xu Huang said with a smile.
"What do you mean?"
Zhang Fan looked at Xu Huang and asked.
"Chairman, your reputation in Japan is not low. I think you should focus on expanding your reputation in Japan. Use your fame to drive the fan economy. Let the fans try it first. In this way, we can let Japanese consumers know the excellent ...... of our Longteng Group products as soon as possible."
Xu Huang's words made everyone nod. The fan economy is definitely the fastest economic consumption model. And the influence of idols is also huge, which is why so many companies pay attention to publicity.
Especially for a new company, so there are a lot of new companies now, and they don't hesitate to spend a lot of money to invite big names to advertise. Because it's the fastest way to get the word out about your company.
However, Longteng Group does not need to be invited at all, because there are its own big names in Longteng Group. The CEO of Longteng Group is their biggest wrist.
Needless to say, in China, almost no one dares to compare Zhang Fan's fame. And abroad, Zhang Fan's reputation is not bad. Especially in Japan, Zhang Fan's fame is not necessarily worse than that of some local artists.
"That's a good idea. ”
Zhang Fan couldn't help but nodded, he was now an intercontinental superstar. It's time to look a little outside. If intercontinental superstars want to go further, they must develop outward and increase their influence abroad.
Now Zhang Fan, Leng Yuefei, and Zhang You are also working hard to increase their influence throughout Asia. In Asian countries, fame in Japan is very important, and if you can increase your fame in Japan significantly, then your influence in the continental rankings will be greatly enhanced.
"About this thing. I'll make arrangements, and you'll have to be prepared for your own affairs. The special preparation is the Dragon Mall, and the Japanese version of the mall must be established in the shortest possible time. Take down as many dealers as you can. At the same time, we will build our Longteng Haitao ......"
Zhang Fan said seriously that this suggestion made everyone's eyes shine. Longteng Haitao.com, the self-operated model of Longteng Mall will allow Haitao.com to occupy a certain advantage.
At present, there are many overseas shopping networks, but there is no self-operated model like Longteng Group. One of the things that customers are most concerned about is the authenticity of the goods.
In reality, there are many people who buy things back through overseas shopping and end up finding them fakes. The website and some domestic logistics merchants work together to pit consumers.
Many of the customers who use Haitao.com are not bad at money. What they want to buy is some high-end products from overseas. If Longteng Group uses its own model on overseas shopping networks, it will attract many overseas shopping customers.
The reputation of Longteng Group is leveraged, and Longteng's self-operated model is currently very famous in China. The products in the self-operated store are genuine, without any adulteration.
"Haitao.com is not only for Chinese consumers. We also have to face Japanese consumers, and we must know some of our products in China. Japanese consumers are also very impressed. Especially in terms of price, our competitiveness is still obvious......"
Zhang Fan's words made everyone laugh. Yes, even if the quality of some products cannot be compared, the price is definitely advantageous. Japan is a developed country, and the price of many products is very expensive.
In addition to the price advantage, Huaxia is so big. There are many products that are not available in Japan, and these things are what Longteng Mall will recommend to Japanese consumers in the future.
The meeting lasted several hours and roughly determined the strategic direction for developing the Japanese market. For the development of this market, Longteng Group is also ready to fight a protracted battle.
In Japan, the Dragon Group is an outsider. Where have Japanese local merchants been operating for so long. In addition, Japan's various chaebols are extremely powerful, so it is not easy to open up the market in Japan.
Back in the office, Zhang Fan thought about it. If you want to increase your influence in Japan, Zhang Fan has many ways. Songs, TV series, movies, anime, you can.
However, Zhang Fan must find the most suitable one for these things. It is beneficial to the promotion of Longteng Group.
"With ......"
After thinking about it for a long time, Zhang Fan made a decision in his heart. Then I took out my tablet from the drawer, opened the software, and started drawing.
Soon, several images were drawn by Zhang Fan. Looking at these images, the corners of Zhang Fan's mouth curled.
"Blue Fat Man, you come out first. ”
Zhang Fan stared at the tablet, which was the image of the blue fat robot cat. The influence of "Robot Cat" in another world is very large. It has a strong influence both in Japan and in China.
And the robot cat Japanese elements are not too many, and it is easy to modify. At the same time, the painting does not need to be too complicated, after all, the selling point of the robot cat lies in creativity.
After drawing the image, Zhang Fan turned on the computer directly. Jump right into writing the plot. Zhang Fan doesn't have time to draw such a long comic by himself now, so he can only be the editor-in-chief, determine the image, and then find other artists to draw it.
This is all too common, even in Japan. A cartoonist has many assistants, the assistant is responsible for drawing, and the cartoonist is responsible for the plot.
Zhang Fan began to write the script. There's so much more to expressing yourself in words than drawing comics. Besides, there are cartoons drawn by lottery.,The plot or something is caught.。
Just when Zhang Fan was busy, the series of documentaries "Those Things in the Countryside" produced by CCTV was produced. After the production was completed, the documentary was also submitted for review by the people above.
In the Propaganda Department, some officials watched the documentary submitted carefully.
"This documentary is a good shot. Focusing on rural areas is our theme. It's just this documentary, is there too much publicity for Longteng Group. What is going on with this Longteng self-operated village? Has the Longteng Group really established so many self-operated villages? Have these villages really undergone such great changes?"
An official couldn't help but ask.
"Director, it's real. This is the information they submitted. We have also personally investigated that Longteng Group has indeed established so many self-operated villages. And every self-operated village can be used as a model to publicize. ”
The man below handed over a copy of the document. The official looked surprised after reading the information carefully.
"Yes, yes. This enterprise is a model of real Chinese enterprises. An enterprise must not only learn to make profits, but also learn to benefit the people. That's what makes a good business. Isn't our Propaganda Department going to focus on publicizing some enterprises? This Longteng Group can completely add a key amount of publicity. Is this company doing well?"
The official's words made the eyes of the people below widen, and the enterprises that the Propaganda Department wanted to publicize were all named. Every enterprise is extraordinary, and it represents Huaxia in some fields in the forefront of the world. Even Xunfei Group was not selected into the list, but now Longteng Group has been selected, and this time Longteng Group has made a lot of money.