The further abroad it goes, the more international politics are involved, and whether Vietnam can fulfill its tariff commitments is the key to Chunghwa Group's large-scale factory establishment.

Listening to his words and watching his deeds, in the context of the subprime mortgage crisis, Han Hao, who is in an advantageous position, does not plan to rush into the Vietnam project. When the negotiations between Vietnam and ASEAN are basically confirmed, then he will fulfill his investment commitments.

At the beginning, China was begging for foreign capital to invest in the landing, but now it is the turn of Zhonghua Group to experience such a demanded treatment abroad on behalf of Chinese capital.

History repeats itself, but the protagonist is replaced by the Chinese.

Han Hao casually flipped through Vietnamese TV programs in the hotel, and found many Chinese TV dramas, such as "Romance of the Three Kingdoms", "Journey to the West", "Huanzhu Gege" and other classics, it seems that Chinese culture is indeed quietly exported.

During this visit to Vietnam, Han Hao felt that if the Chinese model has followers in the world, then Vietnam is undoubtedly one of the closest little brothers. Politically, economically, and even culturally, Vietnam is very much like China, and they can be said to hold on to China's thigh at any cost.

Originally, there were some worries that political instability due to historical reasons would affect the investment of the Chunghwa Group in Vietnam, but after this trip, Han Hao relieved his mind that Vietnam's dependence on China has exceeded their imagination. Although Vietnam's slogan of "reform and opening up" is only one word different from China's "reform and opening up", the meaning of the two is basically the same.

It can be said that in East Asia, China has been like a huge sun, constantly attracting surrounding countries like planets, thus forming a "Chinese celestial system" in which stars orbit China. If we insist on not being included in the China-led system, we will miss out on the world's largest market, the welfare of the world's factories, and the fruits of regional economic development, and we will be marginalized over time.

It is precisely because of the take-off of China's economy that ASEAN can no longer leave China, and Han Hao can rest assured to do business in ASEAN.

After leaving Vietnam and returning to China, Han Hao attended the new product launch conference of "China Night".

In the past year, with the slowdown of the release of new products of China Automobile, Huaxia Automobile has become a dazzling star of China Group.

The recent big news of the Chinese auto brand is the release of the mid-level car - "Han", which has two modes of fuel and pure electric, and the hybrid is also in the planning and is expected to be unveiled next year. Before the appearance of the "Han", it was the Zhonghua "Xia" MPV released more than a year ago, and the rest was the mid-term facelift of the main SUV "Tang". It can be described as a small amount of money, and it lives up to the reputation of China.

On the other hand, the Huaxia brand, due to the authorization to enter the sedan and SUV, released the compact SUV Huaxia "Tianshu" more than a year ago, and has achieved success comparable to the Zhonghua "Tang" with its ultra-high cost performance. Although the "Tianshu 530" has had a certain impact on the "Tang" within three months of its new launch, resulting in a decline of 2,000-3,000 units in the sales of the "Tang", the sales of the "Tang" have also begun to rebound slightly to achieve a stable trend under the "Tianshu 530" maintaining a monthly sales of 12,000 units.

On the whole, the dual brands of "Tianshu" and "Tang" have joined forces to impact the compact road SUV market, and the market share of Zhonghua Group in this field has directly increased from 18,000 to 28,000 units, which can be said to take advantage of the huge increase in China's auto market to realize Ssangyong's strategy of going overseas.

Half a year ago, Huaxia Automobile announced its second new product, the small SUV "Dimensity 510".

Due to the deepening of the Xuanwu platform, the platform transplantation of Huaxia small SUV originated from the "Song", and at the same time absorbed many design achievements of the big brother "Tianshu", so the "Dimensity 510" can be launched into the market soon. It can be described as a small "Tianshu", and the design of the nesting doll can greatly save costs, and also increase the recognition of the Huaxia brand "Beacon Great Wall".

originally thought that "Dimensity 510" and Chinese "Song" would compete with each other for the market, but I didn't expect that after the 510 was listed, it would soon form a two-way situation with "Song". Due to the price gap of 10,000 yuan, as well as the design and configuration of each other, there are many old users of the Huaxia brand who do not change their licenses, so the "Dimensity 510" occupies a share of 5,000 monthly sales. The sales of the "Song" have decreased compared to before, but it still maintains the achievement of 7,000 units, and the combination of the two has allowed Zhonghua Group to achieve growth in this segment.

The good results achieved by the successful launch of the two new cars made Han Hao more confident in the dual-brand battle, and naturally had the next "2008 China Night".

In the context of other domestic car companies struggling to launch a new product of real significance every year, the operation of Zhonghua Group to push new cars like dumplings is beyond their reach.

The two in a row are SUVs, and everyone speculates that Huaxia Automobile will make a difference in the field of sedans next, after all, the brand is still blank in the field of sedans.

Sure enough, under the appearance of Han Hao, the Huaxia brand announced its first sedan product, which is positioned as a compact sedan - Huaxia "Lingyi".

The name of the car has the meaning of "volleying in the air", indicating that this car is easy to drive, as dexterous as a martial arts master.

In the same way that Huaxia SUV is named after the word "day", Huaxia sedan will be named with the word "Ling" in the future, which is more convenient for consumers to remember.

This car uses the platform of "Qin", but it has been improved and debugged according to urban and rural roads, which is more suitable for driving on urban and rural roads, and the load capacity is also stronger.

The familiar grille maintains the concept of the "Great Wall of Beacons", and the shape of the whole vehicle is tough, unlike the "Qin", which is rounded and smooth. In terms of power, it is equipped with the newly developed third-generation Pangu 1.6L in-cylinder direct injection engine, which is more advanced than the existing 1.8L "Qin" engine. In addition, the CVT transmission is also a new second-generation facelift, which can be said to be a new evolution of the 2.5th generation.

Whether or not to let the new car of Huaxia "Lingyi" be equipped with so many new technologies and new products, Zhonghua Group has experienced a fierce debate.

Of course, the Chinese brand is opposed to the majority, you must know that the positioning of the Chinese car is higher than that of Huaxia, and now Huaxia will steal the limelight by using new products first. And they are more worried that consumers will switch to China and give up Chinese brands.

As for the Huaxia brand team, of course, it is in favor of raising both hands, and the latest technology products are applied to their own models, and the products will be more competitive. It is better to come early than to come by coincidence, and now the group has a new product, just when Huaxia "Lingyi" catches up, it is natural to use it on its body. Moreover, it is equipped with the latest power system, which shows that "Lingyi" is a new car built by Zhonghua Group. If you continue to use the old model, which is about to be eliminated by Chinese brands, it will be abandoned by consumers. What's more, Huaxia "Lingyi" is only the first to use new power, and next year the Chinese brand will be replaced in turn, which will not have a substantial impact on it.

The argument between the two sides finally reached Han Hao's desk, and it was up to the big boss to decide what to do.

"New people have a new atmosphere, and to innovate is to be different. ”

Han Hao agrees with the Huaxia brand team that the matching of new power can make Huaxia's first sedan have a higher success rate and is more in line with the overall interests of the group.

Turbo technology has been given to the Chinese brand, and the third-generation Pangu turbo engine is mounted on the body of the "Han". So the third-generation engine with small displacement in-cylinder direct injection without turbo is used on the Huaxia brand, and it is not an exaggeration to say that a bowl of water is flat.

Therefore, Huaxia "Lingyi" has a very strong product force, and considering the lower price, it actually stabilized the market star Zhonghua "Qin". However, due to the accumulation of good reputation for many years and the premium halo of Chinese brands, "Qin" can still compete with Huaxia "Lingyi". If the "Qin" can launch a new 1.6T turbocharged engine next year, it will be able to quickly regain its advantage.

In addition to the Huaxia "Lingyi", another new model was also released at the scene, which is the newly developed MPV - Huaxia "Luli" (internal code 730). The name means "smooth road", which is in line with the Chinese custom of "color head".

Also in order to be more recognizable, in the future, Huaxia's new MPVs will be named after the word "road".

As we all know, the big brother of the Huaxia brand is still Huaxia Hongguang, which was originally in response to the consumption upgrade to replace the Huaxia Star, and has achieved proud results in the Chinese market and even in foreign markets.

However, Huaxia Hongguang and Huaxia Light are often used in the ranks of tool cars in China, which leads to people's impression that when they hear the products with the word "light", they preconceived that they are low-end cars.

Therefore, the new MPV positioning will meet the needs of consumer upgrades, from tool carts to passenger cars suitable for family passengers, and it is natural to change the name.

The front of the Huaxia "Luli 730" is very similar to the SUV "Tianshu", but the body is longer and looks like an MPV product. It is available in 5-seater and 7-seater models for consumers to choose from, and is powered by the same third-generation Pangu 1.6L in-cylinder direct injection engine plus MT and CVT combination.

Now Zhonghua Group can occupy a leading position in the domestic market, and it should really be grateful to the original investment in the research of automatic transmission CVT at any cost, resulting in the fact that only one of the domestic independent brands can enjoy the domestic automatic transmission products.

The more it is produced, the lower the cost, and the CVT products of Zhonghua Group have been rising, and they have begun to take advantage of the trend of automatic transmission going to the mainstream, and continue to encroach on the domestic market for similar automobile products.

Whether there is an automatic transmission or not, for many drivers, is the most critical ticket to buy a car.

In the past, MT and CVT were in the ranks of 3:1 in the low-end products of Zhonghua Group, but now with the addition of more and more new drivers, their first car will be inclined to buy automatic transmission, so now the market research, the ratio of the two has dropped to 1.5:1, and the proportion of automatic transmission in Zhonghua Group's products has risen rapidly.

In the future, if the price difference between manual transmission and automatic transmission can be controlled within 2000-5000 yuan, then the advantages of Zhonghua Group's mastery of the core technology of independent automatic transmission will be more exerted.

At that time, it took more than 4 years for Zhonghua Group to break through the CVT technology, and it was also able to establish a moat for its own CVT with ZF CVT business unit. This shows that CVT technology has a high threshold, and it is an unattainable project without sufficient human, material and financial resources.

Chery Automobile has secretly set up a CVT project team three years ago, and also found the British company Ricardo to provide technical support, but its self-developed CVT project has not been followed up for a long time, obviously in big trouble. As for other domestic car companies, they have no plans to develop automatic transmissions for the time being, resulting in Zhonghua Group can maintain a strong situation for a period of time in the future.

Having said that, the "2008 China Night" released two blockbuster products one after another, which not only amazed the reporters present, but also made the Chinese dealers cheer, and they could finally raise their eyebrows and temporarily overpower the Chinese auto dealers.

When the impact of the Huaxia Night had not subsided, Han Hao received a very troublesome request.