"Yes, in fact, I have always felt that new media is not perfect, and print media is not useless. ”

Hearing Arthur's unique insights, Amanda, the daughter of the Hearst Group who is about to take over the media kingdom, said with unusually bright eyes.

In fact, to put it simply, new media is more of a demand for "fast food", a kind of cultural psychology, but one of its great weaknesses lies in fragmentation, shallow reading, poor credibility, and readers will gradually lose their subconscious study of content. The advantages of traditional paper media in this regard are incomparable to new media.

In particular, all kinds of information flooded the Internet, and the information was uneven, true and false, and the audience would inevitably be skeptical when they noticed this information. In addition, there are "good deeds and hecklers" who know that the information is false, and they also specially forward and publicize it, which is very annoying. . . . “

Looking at Amanda with a disgusted look on her face, Arthur nodded approvingly and said: "That's right, under the premise of pursuing speed, the release of new media ignores or omits the excavation of the true face of things.

In addition, some online information has to be disseminated or clarified with the help of the influence of print media at some point. The print media has always regarded reliable and authentic content as the foundation, and has a strong seriousness, although there are occasional individual fake news, but in general, the paper media is very strict about the authenticity.

Therefore, many people still believe in the unbreakable authenticity of print media, which is the most basic and important advantage of print media. That's why I buy so many regional newspapers, knowing that the authority of a newspaper takes a long time to build, and these authorities are the most priceless, they are ingrained in the hearts of readers.

For example, a piece of news often starts to ferment on the Internet, and after accumulating a certain amount of popularity, the print media publishes a detailed and comprehensive in-depth report, at this time, the audience can't help but sigh "so it is". ”

"Oh, yes, yes, that's it. Amanda nodded in agreement with a smile, looking at Arthur's beautiful eyes with more recognition and approval.

"And I prefer the feeling of holding books and magazines in my hands, paper things are easy to collect, and people who love to read have a collection complex from the heart. We can collect the collection of paper books, newspapers and periodicals, etc., to experience and enjoy the fun of collecting books, and the collection of books is more of a collection of current experiences and memories, and new media does not have this advantage at all.

I feel that even though the print media is now violently impacted by the new media, the soil for its survival is still fertile, and the paper media is ultimately a product that satisfies the most traditional reading behaviors, and in the special audience and institutional environment, the paper media will inevitably survive, including newspapers and magazines. ”

"Hehe, in fact, in this regard, your Hearst Group is doing very well, your fashion magazines are still irreplaceable, the cover of the magazine in September every year is still the resources that major stars and supermodels care about and want the most, which is incomparable to the electronic version. Arthur sighed with heartfelt emotion.

Hearing Arthur talk about the September issue, Amanda's smile on her face was even brighter, her smile was full of pride, and she said to Arthur: "The charm of the September issue cannot be replaced by any new media!"

"It's true, it's a door that drives women crazy. Arthur echoed with great agreement.

Some people may wonder, what is the September issue?

I believe this is a question on the minds of many people.

In fact, the status of the September issue was determined by the market at the beginning, and every year the September issue will be the issue with the largest advertising volume of fashion magazines. September is the end of summer and the beginning of autumn, when the weather is getting colder and the wardrobe needs to change seasons.

Many people in Western countries regard September as the beginning of a new year, and they all know that no woman does not buy new clothes when the season changes, and the explosion of consumer desire makes September a golden season for the fashion industry to sell goods.

The September issue, published in August, happened to be the best time to build momentum, and major brands couldn't wait to send the advertising blockbusters to the magazine to publish directly in front of the audience, lest they fall behind. In other words, the September issue is proud of the crowd, and it is the consumer demand that is raised.

Originally, the special status of September was originally only a tacit understanding between editors and advertisers, until 2007, when Vogue magazine launched the "September Issue" documentary, which was the first time that the concept of September magazine was fully introduced into mainstream culture.

Because of the sensational effect brought by the documentary, the September issue of fashion magazines has become the focus of public discussion, and who can be the cover character of the September issue is the hottest topic every year, and the September issue of Vogue is the most important.

The cover of the September issue gradually exceeded the number of advertising pages to become the first gimmick, and appeared on the cover of the September issue of the fashion magazine, representing the double recognition from advertisers and magazines.

The Hearst Group controls the most famous magazines in the fashion circle, such as Harper's Bazaar, Vogue, Esquire, ELLE, Marie Claire, etc., and it is not an exaggeration to say that the Hearst Group controls the fashion trends and trends of the whole world.

Whoever can control the Hearst Group will become one of the most powerful people in the world of fashion.

found a common topic, the distance between Arthur and Amanda was shortened again, and Amanda's happy laughter would be heard from time to time in the carriage, and Arthur's humor was more favored by Amanda.

The car stopped in front of the FriendsofFinn office building, Arthur was the first to get out of the car, went around to the other side, and very gentlemanly helped Amanda open the car door, holding her little hand, so that she could get out of the car more conveniently.

"Thank you. Amanda smiled sweetly and thanked him.

"That's what I'm supposed to do. Arthur smiled gentlemanly in return.

"Click-click-

At this moment, out of nowhere, several paparazzi who kept holding cameras to take pictures came up very quickly, Arthur looked at the paparazzi who were blocked by the bodyguards, kept taking pictures and shouting about various problems, his brows furrowed, and Amanda next to him was smiling calmly.

"Amanda, are you in love?"

"Lord Earl, have you broken up with Taylor Swift? ”

Listening to the very provocative question, Arthur and Amanda walked into the building with a blank face and Amanda escorted by bodyguards, and as soon as they entered the elevator, Amanda said with a smile: "For these paparazzi, I have long been used to them, I have never gotten rid of them since I was a child, and choosing to ignore them is the best way, I remember that the British paparazzi have no lower limit." ”

"In the UK, I'm usually very simple and rarely appear in public, so it's hard for the paparazzi to photograph me, and I don't like to live in media coverage. Arthur explained with a wry smile.

"Giggles, then you need to apply this kind of life of living in the spotlight all the time, after all, you also need a certain degree of exposure, too mysterious, not in line with the trend of the times, especially when you need publicity, these paparazzi are the best tools to use. Amanda winked mischievously at Arthur.

Arthur smiled helplessly, sure enough, none of these celebrity daughters were stupid and sweet, Amanda had already guessed his purpose of such a high-profile purpose, "I hope it didn't bother you." ”

"Giggles, you shouldn't worry about me, I'm currently single, and it's okay to have an affair, but you, your little country diva, may not be misunderstood. Amanda teased.

Arthur shrugged helplessly and said: "The most important thing for two people to get along is trust, if they are suspicious of each other, it can only be said that they don't know each other well enough." ”

"Giggles, don't reason with a woman in love... Amanda smiled even more happily, and stretched out her long, white and slender fingers and shook them in front of Arthur, giving advice.

"Well, it looks like I need to explain it to her, and if I can't explain it in the end, then I'll have to hold you responsible. Arthur said with a helpless expression, and finally raised an eyebrow and said to Amanda.

"Giggles, I thought you were a real gentleman, but now it seems that you are a scoundrel enough. Amanda's beautiful eyes flashed with a strange color, and she smiled and said with disgust.

"The truth is, I can be a gentleman or a scoundrel. Arthur did not deny it, but admitted it with the water.

This surprised Amanda at the same time, but also beautiful eyes, in fact, for a celebrity like Amanda, what kind of man has not been seen since she was a child, she has seen more of the kind of men who are gentlemen on the surface and villains behind them, all kinds of masks, have long been commonplace, but it is Arthur's frank admission of scoundrels, which makes her feel good, after all, Arthur is a real British nobleman, Lord Earl, so this calmness is even more valuable.

"There's no way, a gentleman has to let it go, and those who can't let it go have become scoundrels. In order not only to pass by, in order to achieve what you want, strive to pursue, try to retain, even if you become a scoundrel, you don't care. Arthur looked at Amanda with a burning gaze.

Listening to what Arthur said, the two looked at each other, Amanda read a lot from Arthur's gaze, and couldn't help but turn red, and the ambiguity between the two became more and more intense.

"Ding—"

At this moment, the elevators opened, the two looked away, Amanda was a little flustered and took the lead out of the elevator, and Arthur looked at Amanda's graceful back and couldn't help but smile.

"Don't you know that British gentlemen have long been extinct? Now Britain is rich in liumang, for the sake of beautiful women, what is it to become a scoundrel, you can be a liumang!"

You should know that the only difference between LIUmang and a gentleman is that one directly tells you what you want to do, and the other pretends to be thirteen first, and then lies to you to what to do.