Chapter 144: North American Auto Show

The auto show is not only a grand event for car fans, but also a stage for major auto giants to show their strength.

Similar to the Olympic Games, which to a certain extent replaced the bloody wars between countries with peaceful means to coordinate international relations, the auto show exchange makes the competition in the automotive industry appear polite, and the strong and weak can be seen at the auto show, which is the peaceful competition in the context of civilized society.

At the beginning of January every year, the North American Auto Show will be held in Detroit, a major automobile city in the United States, backed by the world's largest auto market, the importance of the Detroit Auto Show is self-evident, and even has the trend of ranking first in the world's five major auto shows, and many new models and new technologies have chosen to be the first to appear in North America.

As the largest private enterprise in China and the glorious representative of Chinese automobiles, it is natural for Zhonghua Group to enter the North American market and gain a lot of attention.

Since there are many doubts, Han Hao plans to use the 2010 Detroit Auto Show as a Normandy landing for Zhonghua Group to test the North American auto market.

"If you don't give it a try, who knows if it's going to work?

Empty talk misleads the country, but hard work prospers the country!

For more than 100 years since the beginning of the late Qing Dynasty, China has never lacked all kinds of 'theoreticians', but it is still a large number of down-to-earth and courageous doers who have the courage to make sacrifices to lead the Chinese nation out of its predicament.

Since everyone has doubts about us, let's open the door and welcome them to see the true strength of the China Group!"

After years of persistent high investment in research and development, Zhonghua Group has now ushered in a new wave of harvest period, to paraphrase the words of the ancients, it is no longer Wuxia Ameng, which should impress everyone. Sitting on the vigorous Chinese auto market, under the national policy of stimulating consumption, as long as it is a four-wheeled car can be sold without hesitation, Han Hao, who is forward-looking to expand production capacity, led Zhonghua Group to usher in a thriving scene.

Therefore, Han Hao has the confidence to step into the most competitive international automobile market, and even if he loses money in the United States, he can rely on the Chinese market to make money.

As soon as the news of participating in the North American Auto Show was announced, on the internal forum of Zhonghua Group Company, a battle article of "Back to Detroit, Liberate the World" received a lot of attention, and the employees of the group left messages on the post, which also alarmed Han Hao, who was correcting the documents.

As a workaholic, of course, this is the title officially certified by his wife Chen Lingxi, which is full of gold.

Under normal circumstances, Han Hao arrives at the office on time at 8 o'clock every day, rain or shine, and uses an hour to approve and sign the documents submitted at the group level, firmly controlling the direction of the super giant ship of the China Group. After 9 o'clock, a morning session was held to listen to the reports of various departments on the recent work, and at the same time to determine the company's major project construction and follow-up. After a busy time, it is often noon, and Han Hao will chat with the employee representatives from the company during lunch and listen to the voices from all sides.

If there is time in the afternoon, Han Hao will come to the company's grassroots units to visit and investigate the site to see how the scene is and grasp the most real side of the whole company. Or convene symposiums at all levels to listen to criticism and suggestions from the company's internal employees, 4S stores, ordinary consumers and even government agencies.

In the evening, he will attend some business banquets or receptions, even if Han Hao is not happy, he has to attend some occasions, China is a country of etiquette, and human relations are indispensable.

Especially after the acquisition of Land Rover and Volvo, these two foreign brands want to revive and enter the Chinese market to achieve localization, his workload has soared, and he is so busy that he can't stay home for three days.

For this reason, his wife Chen Lingxi joked that the number of times she saw Han Hao's real person at home was not as much as on TV.

The article that stirred up the internal forum was written by a veteran Chinese engineer who responded to the call to return to China for development during the first "China Night" in Detroit to recruit talents, and went through the whole process of the real rise of the China Group.

"When I left Detroit, I could also say that I fled from Detroit, because I felt that my career development had encountered a bottleneck, and I subconsciously hoped for a change.

It happened that Mr. Han went to the United States to recruit people, so he packed his bags and went home.

Although he had already obtained a U.S. green card before, when he returned to China and saw the happy eyes of his parents when he reunited after a long absence, he knew that he had chosen to live up to this life.

Youth is like water turned on by a faucet, most of it has passed quietly between opening and closing, and I have become a middle-aged uncle from a young man.

Life cannot be repeated, and giving up everything from the United States to resolutely return to China for development is one of the few major choices in my life.

Luckily – I got it right.

Compared with my former colleagues in the United States, I have a broader platform and have taken the lead in making more successful explorations, which makes them envious.

As a major automotive city, Detroit is an ideal mecca for many automakers. It can be said that the R&D center of Zhonghua Group has been passed down from generation to generation, and the pioneers who returned from Detroit have shouldered the heavy responsibility of overcoming difficulties. When we resolutely left, we had the mentality that if we didn't succeed, we would never think that we would have the opportunity to set foot here again.

When I boarded the flight back home, my goal was to build a car made in China, and my biggest wish was to gain a foothold in China, and I set a deadline of 10 years for myself. Because only in Detroit, the most developed and advanced place, will you understand how sophisticated and high-investment the automobile industry is, and how terrifying the strength of international auto giants such as the United States, Japan, and Germany is. Compared with developed countries in the West, the level of China's automobile industry was the level of kindergarten, and everyone else had graduated from college, and the gap was enough to make people desperate.

After returning to China, our colleagues who have worked abroad often communicate, the most optimistic prediction is that domestic cars can hold on to one acre and three points of land in China is a victory, and it is impossible to go abroad in 20 years.

Unexpectedly, after ten years, we not only defeated foreign competitors in the Chinese auto market, but also sat firmly on the throne of sales champion. It has also gone abroad and has a base in a third world country, becoming a target who can wrestle with international auto giants.

What is even more surprising is that we are ahead of our competitors for the first time in the field of new energy vehicles, and we are not inferior to the traditional internal combustion engine, and even enter the European market with excellent technical strength.

Today, we are returning to Detroit, the cradle of the car that indirectly nurtured us, and proving to it that anything can happen, and that apprentices can one day surpass their masters.

Now there is a voice echoing in my head all the time: Returning to Detroit is a certainty, so will it be far from the goal of the China Group to liberate the world?"

The article can be described as conclusive and affectionate, which makes all the people who have gone through the process of Zhonghua Group from weak to strong feel related, and it also stimulates the fighting spirit of the entire company's internal employees.

Even Han Hao couldn't help but like this article, the announcement of entering the North American auto market some time ago caused the original chaos of the military after the publication of this article, and many employees are looking forward to breaking Detroit's monopoly.

You must know that selling Chinese-made cars to every corner of the world is not only Han Hao's dream, but also the expectation of all Chinese people.

With everyone's efforts, we finally completed the task assigned to us by Mr. Han ahead of schedule, and once again created a new history for China's automobile manufacturing industry. ”

Xue Jianbin in his early forties, who has gray hair, the tough guy who is the leader of the 2.0T new power research team of Zhonghua Group, couldn't help but burst into tears, and for 9 years he continued to catch up, and finally completed the feat of mass production of 2.0T large-displacement turbine engines with China's independent property rights.

With the rigorous participation of engineers from Land Rover and Volvo, the turbocharged engine named PG30 with in-cylinder direct injection technology officially passed the mass production demonstration, indicating that Zhonghua Group has been among the international automobile giants in the same level of technology, and the big heart problem that plagues the entire Zhonghua Group has been solved.

The PG30, which combines Volkswagen EA888 and Pangu 1.8T engine technology, is an in-line four-cylinder, but has a maximum power of 158 kilowatts and a maximum torque of 300 Nm, achieving a good result that surpasses the Volkswagen EA888 engine.

The most exciting thing is that the entire 2.0T engine R&D team is based on the local faction of the Zhonghua Group Automobile Research Institute, in addition to the hot new PG30, these young engineers with an average age of 28 years old can be described as a priceless treasure in the hands of Han Hao.

If they can make PG30, then the next 40, 50 ...... It's not a problem, and it becomes a well-deserved cornucopia.

Overcoming difficulties and cultivating teams can be described as a win-win strategy with high investment in R&D, and technological competition is inseparable from people, and China is not short of talents.

Originally, Land Rover and Volvo technicians were reluctant to use new engines from the Chinese, you must know that Ford promised to continue to provide V6 large displacement engine authorization for a certain period of time, but after personally witnessing countless tests and real data, PG30 has reached the current international first-class level in terms of fuel consumption and power, and they have to admit that the Chinese do have their own set in the technical field, and they cannot complete the same task on them.

"If we hadn't personally participated, we would never have believed that such an advanced engine would have been born on the land of China! ”

A Land Rover engineer who often carries a shelf sighs sincerely as he looks at the finished PG30.

In just ten years, China has completed modern industrialization at an extraordinary speed, and any manufacturing product can find a supporting system in this country, and Oriental Dragon has become the world's largest manufacturing power.

This also provides fertile soil for local enterprises such as Zhonghua Group, who can always find a variety of suitable and cost-effective supporting enterprises at the first time, and manufacture the sample drawings in the computer into exquisite industrial products.

"The British Empire had a population of 30 million when it industrialized, and the current hegemon of the United States has a population of 100 million at the same stage, and our China now has a population of 1.3 billion, and their industrialization will be a unique miracle in the world.

Although I hate to admit it, the rise of the East is already an inevitable stage, and perhaps the Western world's maintenance of 500 years of dominance over the East may usher in a turning point. ”

Only those who have experienced China's speed first-hand will feel that the next step for China to become the world's factory may be the world hegemon, and this conclusion makes the British engineers very depressed.

Through the Zhonghua Group, you can get the face of the whole of China.

There are many highly educated young engineers here, who are proficient in things and international trends, and the most terrifying thing is the confident look in their eyes, and they have the drive to overturn everything and dare to change the sky. The crowd tactic has allowed China to fully enjoy the benefits of its population, and the whole situation will not change for at least the next 10 years.

"Maybe we join the China Group on the contrary, relying on Chinese technology in the future, maybe the revival of Land Rover is not a dream!"

When they came to China on the ground, British engineers were subverted from time to time, and they had to admit that compared with the Chinese, they had fallen behind, which is one of the important reasons why Land Rover was half dead.