Chapter 62 The Animation Industry
In the afternoon, Xia Ge came to the herring design. As a result, Liu Wen only arranged a subordinate reception, and he didn't know where to go. Fortunately, there was no delay in product design.
Xia Ge's things were all designed, and a corporate service company was also introduced, and Xia Ge re-registered a cultural media company to be responsible for brand operation.
Because the name still needs to be checked, the name has not yet been finalized. Only a few days later will we find out.
In the future, Xia Ge will have two companies, Fat Xi Food Co., Ltd. managed by Cheng Rang. The other is also a cultural media company of which Xu Dazhuang is the legal representative.
In the evening, Xia Ge finally went to the villa selected by Da Zhuang to meet the dumplings.
Xia Ge drove the brand-new Porsche 911 to the Xiajiang villa area, which is less than ten minutes away from the Huangpu River and less than 20 minutes away from the TV station, and the transportation is very convenient.
The whole community is full of villas, there are many celebrities living in it, and the security is very strict.
Fortunately, Xia Ge's luxury car entered the villa without delay, and Xia Ge drove directly into the garage of the villa where the dumplings were located according to Da Zhuangfa's map.
Dumpling and Da Zhuang were waiting at the door, and when they saw Xia Ge's car, Dumpling was no longer suspicious of Xia Ge's strength.
Today, Xia Ge is wearing a suit, which looks more formal. On the contrary, dumplings and Da Zhuang are very common dresses.
"Brother, this is dumplings. Da Zhuang introduced.
The trench coat worn by the dumplings looks a little chic. However, seeing that his face is full of scum and his hair is messy, this directly destroys the beauty. Thousands of dollars of clothes are hard to wear out of the feeling of stalls.
Most of the designs are not rough, and Xia Ge is not the slightest awkward, he shook hands with the dumplings very politely, and said happily: "Dumplings, hello." I'm Xia Ge, your little fan brother. ”
Dumpling is actually a very easy-going person, he smiled: "Go back to Rongcheng these days to deal with family affairs, otherwise I should have met you a long time ago." Let's go, let's talk over tea. ”
Everyone came to the lobby on the first floor of the villa. This place was transformed into a lounge area and a conference room, and the first time they met, Xia Ge may have been dressed more formally, so he brought Xia Ge to the conference room.
There was no one else in the villa except Xia Ge, Da Zhuang and dumplings. However, there are notebooks, papers, design manuscripts, etc. everywhere.
"It's a bit messy, I gave the studio a holiday two days ago, and they didn't clean it up. Dumplings explained.
Xia Ge nodded, expressing his understanding, the company is going to be dissolved, and it is better to give everyone a holiday if they stay here.
Dumpling poured a glass of water for everyone, sat down on the throne and said, "If it weren't for what you proposed, I'm afraid we would all have moved away." In fact, the studio belongs to Liang Li and me. At the beginning, it was also a company established because of interest, he contributed money, and I contributed technology. It slowly developed into a small team of more than 20 people. Liang Li quit this time, and I was embarrassed to use his house again. ”
"Da Zhuang briefly talked to me, I mean we can negotiate the rent, and you don't have to move out. Actually, I'm very interested in manga. I am also preparing to incubate an anime project. Xia Ge thought of the design draft drawn by He Wenwen and said.
Dumpling shook his head and said: "What we do may be different from what you think, we want to make a 3D animation of Huaguo, just like the Monkey King released this year." When you say anime, you mean RB dramas or Qin Shi Mingyue, right?"
"It's true that the threshold for 3D anime is too high. ”
Xia Ge found out that Dumpling was a character that could be read at the beginning, starting from the meeting. Xia Ge was reading, sitting still a little faster.
The reading progress is less than 20%, and Xia Ge can only continue to talk about other topics.
"Actually, I also write web novels, and this anime is going to be an animated version of the Lord of Mysteries. Maybe it will be put on the video platform in the future. It's really a 2D version.,It's biased towards dramas.。 ”
"I'm reading this novel!" said Dumpling in surprise.
In fact, many creative people have the habit of reading novels, and they also need to find inspiration.
Dumpling didn't expect Xia Ge to be a writer, he thought Xia Ge was a rich second generation. After having this identity, he looked at Xia Ge a lot more kindly.
"In fact, the animation environment in China has not been good, and in the past few years, the TV station has shown what kind of pleasant goat, bear big bear two and the like. There is nothing brilliant about animated movies, and they are basically losing money when they are released. Just this year, Monkey King has a good quality, and he has sold his feelings again, and the box office has risen. Otherwise, a whole crowd will starve to death. Dumpling sighed.
"Can you tell me about some things in the circle? I only watched the big watermelon you made in three years, and I knew that we also have excellent animations in China. Xia Ge praised.
Dumplings also hopes that more people can understand the current situation of the industry, so he said: "It took me three years to make only a few minutes of animation, and I won a lot of awards. It's true that a lot of companies come to me to do animation. But in fact, most of them are to cheat the state funds, the state has been encouraging the animation industry over the years, the idea is good, and it has really helped many people. ”
"But there are still a lot of indiscriminate existences, and seven or eight years have passed since 08. After I was deceived a few times, I met Liang Li, who is rich and loves animation. It struck me right away. We are not used to watching Hollywood animated blockbusters come to our country to make money. At that time, he was young and enthusiastic, and vowed to revitalize Huaguo animation. ”
"As you can see, the company went bankrupt right away. ”
"In recent years, there has not been a large company that is willing to spend tens of millions of dollars and wait for two or three years to think about a good animation. Our company was established and attracted a lot of talents, but we couldn't get orders!
"I can only take on foreign animation outsourcing projects, all to earn a living. Fortunately, the technology has also improved a lot. ”
Listening to what the dumplings said so bitterly, Xia Ge wondered: "Don't we have any hope of rising?
He remembers that since 15 years, domestic animation has been like chicken blood. Soon a lot of good works will emerge, with a bumper harvest at the box office and word-of-mouth, and in the future, Nezha, the director of dumplings, will break the record and win more than 5 billion box office.
According to the cause and effect of things, the law of development. A lot of things must be starting to change now.
"It's hard, brother. Let me tell you straight, what do you think the domestic film and television industry is generally shooting now? Is it a work that can be released in a few months, and what is the hottest thing in the past two years?" said Dumpling in a somewhat excited tone.
"What is it?" Xia Ge said curiously.
Look at the young people who have come back from the country of sticks in the past two years. The money in the circle is profit-seeking, and whatever money is made, it will run wherever it goes. There is a term, what is the fan economy!"
"On the one hand, I invited a few small fresh meats, spent a few months shooting, and then released a lot of fans to pay. The movie is ugly, the leading actor has poor acting skills, it doesn't matter. The box office can go up!" Dumpling said angrily.
Xia Ge almost didn't say that he was also going to participate in the idol trainee, and maybe someone else would call him Xiao Xianrou next year.
"Brother Dumpling's perspective is really unique, I was the first to hear that the animation industry has not developed, and it is related to Xiao Xianrou. It's so interesting!" said Xia Ge with a smile.
At the same time, Xia Ge finally finished reading, and the system reminded: "Get a Nezha animated movie." ”
"But recently, the Monkey King has fired, the wind direction is changing, and there is already capital that has noticed the animated movie. Halo Media in Beijing has been in contact with me, and this time Liang Li withdrew from them and wanted to take over this part of the shares. ”
"But I really don't want to sell it to them, they're too abrasive. They approached me three years ago and wanted to invest in my animation. It was only last year that they launched the Rainbow House program, which invests exclusively in animation projects. I submitted a script called Nezha a year ago, and I closed the manuscript back and forth more than 30 times. Now let me change it, listen to their meaning and let me change it for a year! You said that there are several years in life. It's so grinding. ”
Xia Ge's eyes lit up when he heard this, and the project of dumplings, Halo Media, has not yet entered the market!