Chapter Ninety-Seven: The Market Is Not Funny (2/5)

"Of course, video websites belong to the terminal of the industrial chain, and now video websites are more of channel functions, and when the time is ripe, as long as there are enough content providers, the potential of video websites is immeasurable!"

“... Can it be compared to the TV station?"

"Of course it's possible!"

According to the auxiliary device, the size of the future generations of Fuji Aiyu will not be weaker than any TV station!

After ten years of online video, everyone is not willing to just be a "shelf", passively follow-up, and test the water self-made one after another...

This is a very normal thing, and it is much better to produce and sell it than to buy the broadcast rights at a sky-high price!

Zhong Lifang asked: "Then are we going to make a video website?"

“... We can't afford it!"

Rolling his eyes, Lu Xiaoran said directly: "Do you know how much Youku rents server bandwidth costs every year? At the same time, it can accommodate 2,000 people to watch online, and the annual cost of 100M bandwidth is about 10,000 yuan, if you want to make it bigger, you have to ensure that at least 2 million or even 20 million people watch at the same time..."

"I know,iQIYI's high definition,The technical cost alone has reached 400 million!Coupled with copyright purchase,According to the forecast,iQIYI has lost more than 700 million this year,And it will continue to lose,In my opinion,At least in five years,It is difficult for video websites to pay for their own profits and losses!"

"We do content, video site bidding, don't we sell to them?"

“... But you don't do cinemas..."

"I didn't say no, didn't the prospectus say, we will enter the cinema industry... Let's throw two or three hundred million to test the water. ”

Prospectus, after the listing of Orange, in addition to the film and television drama business, it will also create a series of domestic heavy industry films, as well as enter the theater chain...

Build a complete industrial chain.

Most film and television companies wrote this before going public, and the only difference between Orange Imaging is that it wrote 'creating a series of domestic heavy industry films' into the prospectus...

......

Before the film project was established...

Let's put it this way, more than 90% of the film projects in this world, through various complex calculations and investigations, have come to the results, and my film and this project will definitely make money when it is made in the future!

Otherwise, it won't be able to stand up at all!

Especially for movies with a particularly large investment, such as "Xinhai Revolution"!

What do you think, more than 40 stars from across the Taiwan Strait, coinciding with the 100th anniversary of the Xinhai Revolution, co-directed by Uncle Long + Zhang Li, Uncle Long, Li Bingbing, Hu Ge, Jiang Wu, Chen Chong, Ning Jing, Fang Shiming...

The total investment is 30 million US dollars!

Uncle Long's 100th movie!

Gimmick enough!

Including the preview screening after the completion of the movie, the film viewing specialists from major theaters were also invited.

These film specialists watch hundreds of movies every year, and their gaze and judgment are theoretically the closest to the eyes of the general public in the market, and the evaluation they give after watching the film will also directly determine the theater's release level of the film - that is, the number of films scheduled.

Many viewers believe that "Xinhai Revolution" tells the historical theme of the revolution a hundred years ago, which is very attractive to middle-aged and elderly audiences, and the film gathers many domestic first-line stars, especially the film is the 100th film since Cheng Long came to the film, and Uncle Long's huge fan base will definitely organize the movie to pay for it.

Of course, propaganda requires all kinds of news, and many movies do not hesitate to create fake news for the sake of publicity - the most cost-effective, trouble-saving and eye-catching thing is, of course, the scandal between men and women.

"Xinhai Revolution" also used this trick, passionate hand-to-hand combat, Cheng Long and Li Lianhua went into battle naked!

There is also a fixed program for 'war scenes comparable to Hollywood': 'China and the United States will be released simultaneously'...

In fact, the theater chain is really optimistic about "Xinhai Revolution", and gave 40% of the film schedule on the first day - "All the People Witness" has been released for 14 days, with a cumulative box office of 240 million, and the film schedule has dropped to 20%...

And then the movie was released...

"Xinhai Revolution" had a box office of 6 million on the first day and 13.98 million on the first weekend...

A bunch of people were confused...

This... How is this possible?

Yes, pounce without warning!

Let's put it this way, in recent times, anything that has anything to do with the main theme is annoying!

From the release of "The Great Cause of the Archive" at the end of June to the final release of films such as "Yang Shanzhou", in the 90th anniversary series of tribute films, the main theme mainly played a negative role!

There is no new breakthrough in the marketization attempt of the main theme creation, but the distribution and screening process has seriously studied despicable methods such as stealing the box office and splitting the box office, and after being found out, they do not admit it or change it, and the management department also collectively remains silent, agreeing with these abnormal and even illegal means.

Several main theme films not only create box office anomalies, but also depict the deformity of the film industry itself.

"Yang Shanzhou" was released for three months, with a cumulative box office of 82.93 million, and "Flying Sky" was released for three months, with a cumulative box office of 65.72 million!

What does the box office look like?

'Watching "Ha 7", the ticket is "Yang Shanzhou", the movie is good, very international!'

In fact, "Yang Shanzhou" is really a very good movie, and Mr. Yang Shanzhou is indeed as shown in the movie, self-denial and public service, and this spirit does exist in this world and society.

Only with this forest can there be water, only with water can there be food, and only then can the next generation be born, and this forest can give birth to generations of descendants of Daliang Mountain!

However, it is also a fact that steals the box office!

The impact is that a large number of viewers hate the main theme!

"Xinhai Revolution" itself is of good quality, but you poked the point that the audience hated the most!

And continue the way of counting stars...

Uncle Long was embarrassed, he wanted to take the last train with the main theme of "Counting the Stars", but he didn't even buy a standing ticket, so he could only look at the sky and sigh that his life was not at the right time.

So much so that Lu Xiaoran, who was filming "Embroidered Spring Knife", hurriedly called to ask "Outwitting Tiger Mountain" to pause...

It was originally going to take two years to build, and it was released in the summer of 2013...

Let's push it back...

He didn't dare challenge the audience!

However, "All the People Witness" grew against the market, and won a box office result of 48 million in the third weekend of its release, and after 18 days of release, the cumulative box office successfully exceeded 300 million, temporarily ranking second among domestic films of the year - the first place is, of course, "The Great Cause of Filing"...

......

The synopsis of the script of "Embroidered Spring Knife" was provided by Lu Xiaoran, he said the story of the swordsman group and a dancing girl, and then Lu Yang happened to be studying the history of the Ming Dynasty, and felt that the Ming Dynasty, as the last Han dynasty, was very dark and bloody, but there were also romantic elements, especially Jinyiwei was very similar to the swordsman group, and the complexity and romantic atmosphere of the political situation in the Ming Dynasty were also in line with this story.

Of course, Lu Yang was also an author-type director at the beginning - with his directorial debut "Blind Cinema", he participated in film festivals all over the world...

Graduated from Nortel with a major in film, so his first draft script was too in-depth.

Especially at the end: Shen Lian didn't take the initiative to take revenge, he just left with the two girls. Because he thinks it is a tragedy of his own making, he can only leave to escape this fate...

Of course, he met Zhao Jingzhong on the way, which actually represents a kind of fate.

But after they met, Shen Lian didn't make a move, and the script read: "Let's go our separate ways." ”

It's just that Zhao Jingzhong is unwilling, he thinks that you have made me like this.

So, the two fought...

This Nima is too cool...

Shen Lian is too sloppy!

Your eldest brother and third brother are all dead because of him, so you don't take revenge?

What do you think?

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