The next day, Los Angeles, USA---

Early in the morning, at the newsstand on the street of Los Angeles, a black man paid for it, took a newspaper, flipped through a few pages, and suddenly his eyes lit up, "God, won't we, our president is the spokesperson for people's goods?"

Staring wide-eyed and looking at the newspaper, President Bill Clinton, who had just won the election and had not yet officially started to govern, held a DVD in one hand, and a line of words popped out of his mouth: "Vanke DVD, leading technology, best technology!" and thumbs up with the other hand.

It can be said that with the sale of newspapers, Clinton's advertisement spread all over the United States, Philadelphia, Chicago, and New York...... The phrase "Vanke DVD, leading technology, the best technology" is repeated everywhere.

It can be said that this sentence came out of Clinton's mouth, super brainwashing, after all, he is the president of the United States voted by tens of millions of Americans, and his crazy supporters became the "propagandists" of Vanke DVD for the first time, and for a while, Vanke once again created a myth--- DVD and TV set sold together.

Walmart hypermarket, New York, USA---

"Honey, should we replace the TV too?" a white woman asked her husband holding the latest DVD on the shelves, "I heard that only Vanke TV and Vanke DVD can achieve the best HD." ”

"Well, our TV is not old yet, will it be used for another two years?" the white husband hesitated as he touched his chin.

"That broken TV has been used for five years, how can it not be old? Besides, after changing the TV, you can watch the game more clearly, and listen to the music will be more shocking......

"Oh God, you said in my heart--- I love the game of deathball, so okay, let's change!"

Chicago, USA, home appliance world---

A fat black man who didn't look good touched this VCD, looked at the new DVD, shook his head, and said to himself: "Damn, how to choose!"

At this time, the sales lady who helped introduce her next to her said: "Sir, I suggest you choose the DVD directly--- well, yes, this can be done in one step!"

"One step?"

"Yes, because DVD is a better generation of products than VCD, whether it is clear, reading speed, and information storage capacity is much better than VCD wall. At the same time, DVDs are compatible with VCD discs, but VCDs cannot play high-definition DVD discs!"

The black fat man blinked and slapped his belly suddenly, "You're right, it's enough to buy once, no need to toss back and forth!"

The sales lady smiled slightly: "Please believe in yourself, this is definitely the wisest choice--- in addition, dear sir, you can buy another TV, I recommend Vanke TV to you, because it happens to be the best audio-visual combination with Vanke DVD." Many customers who have purchased these two products have reported that the audio-visual effect brought by the combination of these two products is simply more wonderful than watching a movie in the cinema! Yes, please believe me, my recommendation is correct!

After saying that, the charming sales lady also threw a wink at the black fat man--- compared to other products, as long as they sell a set of these combinations, they can get a commission of 30 US dollars.

The fat black man swallowed his saliva fiercely, and said with a grin: "Buy, I will definitely buy it!" Well, I don't know if you like watching the disc or not, but I will invite you to my house to watch it when the time comes. ”

The sales lady sneered: "Buy it!"

Los Angeles, USA, home appliance supermarket---

"Damn! I just bought a VCD last month, but now it's out on DVD!" a man with a nose ring who likes to catch up with fashion and follow trends said angrily to his girlfriend in a punk outfit.

"Don't be angry--- I heard that this DVD is an upgraded version, and it's upgraded like playing a game!"

"It's an upgrade, but my money is in vain!" said the man with the nose ring, "How can I still have the face to brag to those friends about how trendy and fashionable I am--- everyone has DVDs, but I don't have them, it's so embarrassing! How can I have a party in the future, and how can I invite my friends to watch football games and listen to music? Damn, it's so hateful!"

"Isn't it because of the money, you can make it again when the money is gone--- or you can swipe the card, the credit card!" said the punk girlfriend.

The man with the nose ring reached out and pinched his girlfriend's face, "Maybe you're right, honey, let's swipe the card!

……

In many parts of the United States, such a thing is happening, and the sale of DVDs on the shelves has directly impacted VCD, the king of the original desire to dominate the audio and video industry.

Originally, Akio Morita vowed to produce 5 million VCDs and prepare to put them on the market after the patent rights were obtained, but now, ...... He could only bite the bullet and try to put five million units into one million units first.

As a result, it is conceivable that Sony VCD and Vanke DVD have had a head-on hard shoulder.

In terms of price, the two are comparable.

In terms of quality, both are similar.

However, in terms of function, in terms of audio and video effects, VCD is directly crushed by DVD.

If nothing else, DVDs alone are compatible with VCDs, and for that reason, countless customers will choose DVDs.

No one would be stupid enough to spend the same amount of money to buy a product with poor functionality and compatibility, to be precise, they would rather spend the same amount of money on an upgraded version than buy a junk version.

Poor Akio Morita, poor Sony, poor Sony, pity the one million Sony VCDs that have just been put on the shelves--- it is good to sell one out of a hundred, and only its rival Vanke DVD is swishing out in front of you.

Akio Morita was angry, in order to recover losses, he has always won by quality, won by high technology, and he was most disgusted with price reductions, so he actually reduced the price of Sony VCD from $3000 to $2000 in one go.

That's a $1,000 reduction!

Such a huge promotional method immediately caused a strong reaction from American customers--- Sony VCD was sold in the mall for the first time, surpassing the rival Vanke DVD.

Akio Morita smiled, it seems that Americans also like to be cheap, yes, this is the inferior nature of human beings.

However, without waiting for Sony, without waiting for Akio Morita to be happy for a few days, Vanke --- also lowered the price!

Promotions, big promotions!

Vanke DVD Christmas Giveaway, $1,000 Price Drop!

As a result, the price of Vanke DVD and Sony VCD is the same again.

As you can imagine, Americans are going crazy.

It's almost crazy to be played by Vanke Sony.

Rush to buy, buy like crazy!

Bill Clinton, the new president of the United States, even stood up at this time to make a Christmas endorsement: "There will be no gifts this Christmas, but DVDs will be given as gifts!"

As a result, with the endorsement and blessing of the president, Vanke DVD and the matching Vanke TV set are even more popular.

In just three months, Song Zhichao's company sold 3 million DVDs and more than 2 million TVs, with a total sales of 6 billion US dollars, excluding marketing expenses and production costs--- Wanda Company made 1.5 billion yuan.