Chapter 124: Being Educated (3/6)

Generally, when a company signs an artist, it will arrange for the company to participate in the investment or control the investment of the work, how much salary will be paid?

It will definitely be higher than the market price - this is called a price increase!

Anyway, the rookie contract is basically 37 points, even if you give 100,000 yuan, you can really get 30,000 yuan...

In other words, it seems that the salary is 100,000 yuan, but for the company, this money is just one hand in and one hand out.

And with such a reversal, although the newcomer can only get 30,000 yuan, his worth has doubled to 100,000!

That's right, as Dun Leather Pants sings: It's all foam...

This is similar to the small fresh meat of later generations to quote hundreds of millions of hanging samples to the outside world, Lu Xiaoran has made TV series and movies herself, and she is very familiar with this set!

Back to the point, how much should Lu Xiaoran's salary be now?

In 09, the network copyright has not been taken seriously, even if it is super first-line, I dare not open a high price to the public!

Lu Xiaoran's offer is just a reference, he generally doesn't accept outside dramas...

In terms of TV series, "Snow Leopard" has not yet been broadcast, and the influence of "Latent", he quoted 250,000 episodes to the outside world...

This price code exceeds that of most actors in the mainland, even some veteran TV emperors will not ask for such a high price.

But there are still many producers who send him scripts...

This shows that the value he brings must exceed the cost of 250,000 yuan for a single episode!

In the three places across the Taiwan Strait, the highest-paid post-80s actor is Xie Tingfeng, who took over the filming of "Big Man", 300,000 episodes...

That's right, 300,000 episodes is the highest salary for TV drama actors this year.

However, the producer of "Big Man" is Emperor, so...

There is still an element of raising the price!

And Xie Tingfeng himself is still a movie café, acting in a TV series, and his value will indeed rise a little...

What about Lu Xiaoran's movie salary?

Production fee: 250,000 yuan;

Director's fee: 300,000;

Actors, script: 800,000...

This is a more reasonable price, but reasonable does not mean that it should be like this, the script, director, actor, producer, he picked it on his shoulder, that... Why should he work with you?

You can find a richer investor!

"Rescue Mr. Wu", which is very rich behind the scenes-Jindun Film and Television, which is directly under the Ministry of Public Security, made it clear: We are responsible for half of the investment!

Of course, the copyright is theirs, and if Lu Xiaoran has any works related to the theme in the future, Jindun Film and Television is also an investor...

Lu Xiaoran agreed without thinking about it...

There is even a little joy in my heart: I have the support of the golden shield shadow, and I am afraid of a hairy review!

......

"Now there are two plans, one is to directly give you a salary of 2.6 million, and the other is the same as "Border Storm", which one do you choose?"

“... What about your opinion?"

Zhong Lifang thought for a while, and then said: "The box office of "Rescue Mr. Wu" will definitely exceed 100 million, but I can't tell how much the upper limit can be..."

"How much can it cost?"

"I calculated, if you can shoot in two months, we can achieve a cost of 8 million!"

“... Huh?"

"28 million ad placements, 8 million patch ads, 36 million plus one, and..."

Advertising placement is easy to understand, that is, brand placement in movies.

In fact, there is no accurate definition of its quotation, the coffee position of the main creator and actors, the size of the film project, the depth of implantation, and the length of implantation time are all factors that affect the implantation cost.

However, in the current market, if you want to be deeply implanted in a high-profile movie, that is, integrated with the plot, its price must be around 8 million. In the case of low-spec implants, the price ranges from hundreds of thousands to millions.

In-roll ads are those two to five minutes of advertising before the movie officially starts.

This piece, when "Titanic" swept the country, Xizhilang Jelly bought a one-minute patch, and then took advantage of the trend!

The patch advertisements in "Hero" reached 20 million yuan...

"Border Storm" also has patch advertising revenue, very little, about 400,000...

This time "Rescue Mr. Wu" is different, Andy Lau participates!

Lu Xiaoran hurriedly said: "What kind of advertisement? Don't pick up some messy advertisements, this is documentary!"

"Rescue Mr. Wu" is his own movie, and he doesn't want to be scolded by the audience and fall into the eyes of money...

Zhong Lifang rolled her eyes: "Am I that kind of person? China Mobile, Nokia Mobile and Industrial and Commercial Bank of China account for 20 million, and Audi and Beijing Hyundai sponsor 3 million..."

“... That's not bad, you can actually deduct 3 million sponsorship fees from Beijing Hyundai's mouth?"

"That's what Golden Shield Film and Television talked about!"

"Oh..."

Xiao Luzi instantly realized that Beijing Hyundai is the bus of the Beijing police department, and it is purchased in a unified manner every year...

Shoot movies, provide point ad placement, as it should be!

As for Audi, Andy Lau's movies in recent years, as long as there are cars, there will be Audi - this is called in-depth cooperation!

"So, the total cost is actually 44 million?"

"Yes. ”

Lu Xiaoran thought for a while, and then said, "Make it fifty million!"

“... Why?"

"Claim to be 60 million!"

"I know the outside world, but why do you want to make 50 million?"

"This film Jindun Film and Television is responsible for half of the investment, we collect 25 million, use 20 million, and the remaining 5 million will be sent back to others!"

Zhong Lifang was speechless: "There is no need for this, we will make the reconciliation public... And the income from ad placement, they also know..."

"It's not a question of knowing or not!" Lu Xiaoran interrupted her, and then reminded: "Are you Chinese?

Zhong Lifang paused for a moment, looked him up and down, and then said: "Lu Xiaoran, you are a director and an artist, don't care about this kind of thing, don't participate, don't think about it, even if you give a kickback, it's our business, and it has nothing to do with you!"

“... No, Sister Zhong, listen to me..."

"I cooperate with you because of your ability, not those messy things, you don't want to be so philistine, you have to remember that you are a creator, a literary and artistic worker, and it is better for literary and artistic workers to be pure, I don't like you like this!"

Lu Xiaoran was silent for a while...

"Alright, that's it, you go back first..."

Zhong Lifang was a little interested...

"Sister Zhong, otherwise, I'll sign it!"

“... If you think clearly, if you spend 20 million on publicity, after splitting the account, it is very likely that you will get less than 2 million!"

The box office exceeded 100 million, deducting the cost of publicity and production, the money that fell in hand was only a few million at most, how much can 15 percent?

"It's okay..."

Lu Xiaoran waved his hand, took the crew contract, and signed his name: "I will go back and reflect..."

"Xiaoran, what I said may be a bit heavy, but I really hope you can keep your original intention!"

“... It's not that you're a little heavy, it's that my own mentality has changed a little bit, and I've become a fly. ”