Chapter 116: August (1/4)

After Lu Xiaoran invested in cultural tourism projects, she had some understanding of the tourism industry.

Since the beginning of this year, the changes in China's tourism industry can be seen, first of all, wave after wave of small towns are rising again, only Beijing is building Harlow Town, Wine Town, Xiangyun Town...

In addition, local state-owned enterprises, national real estate enterprises, local private enterprises, and traditional cultural and tourism enterprises have all entered the cultural tourism investment...

It is conceivable that the competition in the tourism industry will be more fierce in the future.

At this time, the Gasai Film and Television City project is a good option...

It's best to invite a great crew, a great director...

It is also normal for the Jiangbei town to catch up with "Evil Does Not Suppress Justice"!

The loss of the film is an egg, and the most important thing is the follow-up development of tourism resources.

......

In Beijing in August, the weather was as hot as a stove, under the scorching summer day, after Lu Xiaoran got out of the car, he felt that the air he inhaled in his lungs seemed to be burning, he lowered the brim of his hat, took off the sunglasses hanging in his pocket, and put them in front of his eyes, the blazing feeling brought by the bright sunlight was slightly better.

"It's been so hot this year!"

Chen Zhixi replied casually: "... Summer. ”

Lu Xiaoran didn't speak, walked into the Orange Building, and immediately, the center of the building was empty and saved him...

"How did you give up today?"

"I'm coming to work..."

"Sugar candy doesn't need you to accompany you?"

"A bunch of people are looking for her every day..."

“... That's right, too!"

Chen Zhixi nodded.

She went to Lu Xiaoran's house two days ago, it was really, her daughter's country, Lu Xiaoran could only stay in the study...

"What's going on today?"

"After five years of layout, this year is the time to harvest, and I want to remind them not to follow the trend..."

"Follow the trend?"

"Well, I've seen a lot of project plans, all of which are aimed at realistic themes, which is not good!"

The Chinese film market is a very magical place, or the movie itself has a trendy attribute!

Low-budget movies that succeed at the box office are basically isolated low-probability events, don't try to summarize some kind of success secret and try to copy it.

If there must be something in common, it is that the plays are not bad, the actors perform well, and the production is quite serious within the cost constraints.

In general, it has the main characteristics of a good movie.

But that doesn't mean that if you make a movie with a good theme, it will definitely sell well!

There is no causal link between the two.

According to the most mainstream market analysis, if you want to succeed at the box office, you must target the public.

The public's aesthetic is very clear, that is, to be popular!

But this thing can't be explained in the film market a few years ago - you tell me what are the attributes of "Gardenia Blooming" and "Little Times" facing the public?

The only explanation: IP+ traffic!

Therefore, the capital is aiming at IP+ traffic...

Because it's controllable!

Later, the audience's aesthetics gradually matured, and the IP+ traffic model was proved to be only able to get a box office of 1-300 million at most - compared to the good movie handicap that starts at every billion, it is not enough to watch at all.

......

At home, Tangtang was eating red grapefruit while chatting with Liu Shishi...

"I've been watching Xingye's movies recently, and then I found a lot of current popular stalks, Xingye's movies have been played a long time ago!"

"For example?"

“... For example, 'Give it a chance, my pants are half off!'"

Wan Qian: "And that sentence: ... Don't get me wrong, I'm not targeting you, I'm saying that everyone here is rubbish!"

"Shen Teng can too!"

"It's a showdown, I'm not pretending, I'm a billionaire!"

"Haha..."

These girls all went to watch "The Richest Man in Xihong City", and then they were impressed by Shen Teng!

Lu Xiaoran has commented on several domestic comedians before, and he is particularly optimistic about Shen Teng: "Although he is a comedian, he has a serious performance spirit, he treats his works very seriously, does not slacken, does not casual, does not show off his acting skills, does not abuse his baggage, is very dedicated when performing, and occasionally feels a little personal aesthetic pursuit." ”

It's true!

To be honest, Hao Jianna thinks this person is quite ordinary.

There are a lot of jokers in the Northeast!

Later, I slowly found out that it was different, there are many comedians from the Northeast, but after the foundation is turned over, it will be quickly lost, there will be nothing, and in the end it can only return to the two-person transfer mode.

Is Shen Teng's humor Northeast humor? In his bones, but not in performance.

uses the intrinsic humor of the Northeast, but does not take advantage of the humor of the Northeast. This thankless style of play has opened up a large part of the market, and it has a steady stream of innovative capabilities.

These come from an abundance of hearts.

Therefore, Shen Teng is the only comedian who makes people feel better and better.

Tangtang suddenly said: "I heard Lu Xiaoran say that he once suggested that the last kidnapped one be replaced by Zhuang Qiang..."

Liu Shishi was taken aback: "Zhuang... Zhuang Qiang?"

"Well, he said it was more interesting, but unfortunately the script was already in shape at that time..."

Liu Shishi was speechless...

"Hey, brother-in-law, call him over, and we'll ask him!"

“... He's gone to the company!"

"Ah, you still have to go to work on such a hot day?"

“... It seems that I have to deal with what project approvals, and I don't know..."

After chatting for a few words, several women watched TV together again.

......

"Two things, we must stand at the bottom of the perspective of creation, and adhere to the left-wing creative line!"

"Second, you don't need to care too much about those bad reviews on the Internet, but don't let it go, the idea is scale!"

Lu Xiaoran took a look at the word-of-mouth report of "The Richest Man in Xihong City" that Zhang Jin gave him...

At present, this movie has a Douban score of 6.6 points, which is a passing comedy.

But obviously it is not worthy of the box office of 2.5 billion!

Most of the negative reviews are concentrated in 'Hanging Silk Masturbation Movie', 'Migrant Workers' Movie', 'Li Yi Bar Exclusive Movie', 'Vulgar and Disgusting Trash Comedy', 'Who Watches Who Is Stupid'...

There are often things like scolding movies, but it's the first time I've seen tens of millions of viewers scold.

It does not explore the film itself, but focuses on the values of the periphery of the film.

What kneeling and licking the sling, insulting women, scandalizing the rich, and having three wrong views...

Let's not talk about the rest, it's also a sin to scandalize the rich?

All the mainstream movies in the world, especially Hollywood, have always insisted on sparing no effort to scandalize the rich, what's wrong? Are the core values of socialism allowed to scandalize the rich?

Zhang Jin squirted: "Sometimes I really want to hang up these people... Do you want to go to a concert or a ballet or a comedy movie?"

"There's no need. ”

Lu Xiaoran waved his hand: "To serve ordinary audiences, the works inevitably lack artistic, literary, and philosophical connotations, and the form is inevitably popular and flattering, and a certain type of critic naturally does not like it;

Those art films that meet the tastes of critics are difficult for ordinary audiences to understand, or they are too lazy to watch at all, and it is difficult to achieve commercial success. ”

"Our "The Richest Man in Xihong City" itself is a commercial comedy, vulgar and vulgar, so leave it to the audience to evaluate for themselves!"

"Isn't the reputation of "God of Medicine" quite stable, and there are still 9.0 points!"