Chapter 200: The Plan Is Exposed
When the recalled car owner happily returned the car and brought the new QQ home, the impact of the "leaky watergate" incident of Zhonghua Group gradually dissipated, and the company's stock price began to recover slowly.
As a mass-produced industrial product, automobiles have certain defects that objectively exist, and the recall system that came into being is a patch to eliminate defects.
A quality recall incident that the industry is accustomed to almost caused a landslide, and even almost led to the danger of overturning the Zhonghua Group, which made Han Hao have to review and judge the whole matter and summarize the lessons learned.
The first is the issue of effective enclave management.
Just like the huge and unified empire in ancient times, it will eventually be fragmented due to the remoteness of geographical transportation and the lack of information, and the central government will gradually lose control over local territories. The management of the Jiangnan plant was not in place this time, largely because it was remote from the headquarters, and it did not connect with the group in time in order to pursue production capacity.
Huaxia QQ has been in hot sales, and the Jiangnan plant, as the main production base of this model, has not been able to keep up with the information transformation in time, and it is a state of production with disease. This "leaky door" can be said to be both unexpected and reasonable.
In the Internet society, the saying "the world is flat" is enough to subvert the previous cognition. Therefore, for the management of enclaves, the real-time transmission of information can bridge the gap between geographical areas. For example, the studio set up by Chunghwa Group in Australia to absorb DSI transmission personnel was able to integrate with the headquarters research institute through the Internet.
In the future, all factories of Zhonghua Group, from large workshops to small transport vehicles, will be included in the group's information background management. Whether it is the real-time surveillance video of the production workshop or the GPS track of the transport vehicle, it must be monitored 24 hours a day.
Han Hao plans to invest no less than 1 billion yuan to upgrade the information project of Zhonghua Group and build the entire company into a combination of high-tech and traditional industries.
The second is the lack of platforms to publish authoritative voices, especially media mouthpieces with a certain degree of influence.
The development of Zhonghua Group is too rapid, and it can be said that it has moved too many people's cakes, which has made many OEMs vigilant and make up for it when it is in trouble. It was their collective efforts that made the Zhonghua Group suddenly fall into an embattled predicament.
When the "leaky water gate" was in the embryonic stage, the major media were influenced by other forces, and their attitudes were ambiguous, allowing negative news to spread widely, and failing to let the voice of Zhonghua Group reach the public ears in the first time, resulting in the continuous deterioration of the situation and seriously affecting the company's reputation.
Anyone familiar with China's national conditions knows that the media is the mouthpiece of the government, whether it is television, radio or newspapers, it is firmly in the hands of the government. Private individuals are not allowed to access the media without the intervention of the state.
When China announced its accession to TO, international media tycoon Murdoch has been trying to squeeze into China's huge market, but has hit a wall at every turn.
But now, with the rise of the Internet, as a portal for new media, it is in a delicate position.
Portals are new things on the Internet, which are developing too fast, and government supervision cannot keep up, and there is no intervention of state-owned capital behind them. Although subject to scrutiny by the Chinese government, control is in the hands of private shareholders.
Even though the state strictly controls web portals, does not give them the right to interview, and only allows them to reprint news from traditional domestic media, with the increase of netizens, portal websites have begun to replace newspapers, radio and television as the first-hand source of information for many people.
After this "leaky watergate" incident, Han Hao considered it comprehensively and planned to find his own microphone in the Internet field.
The third is to properly handle local government relations.
A series of recent events almost led to a lose-lose situation between the Chung Hwa Group and the local government. Although the local government has not fulfilled its original promise, the two sides are still a community of interests and can find a suitable opportunity to solve the problem.
Han Hao admitted that he was in a passive state of communication with the Shonan Provincial Government, and failed to take the initiative to show his attitude to solve the problem.
First, because of the limited scale of the Jiangnan plant, his main focus is on the construction of the new factory base. The second is dissatisfaction with the dishonesty of the Tanxiang Municipal Government, which makes him unwilling to take the initiative to contact the other party.
In fact, as long as he releases the news of the expansion of investment in the Jiangnan plant, I believe that the attitude of the local government will be completely different.
If it weren't for the domineering administration of the former secretary of Tanxiang City, it would not have attracted so many national media reporters and focused the attention of the people of the whole country here. Without the help of journalists, it is possible that this "leakgate" incident is just a small-scale routine recall and will not cause any waves.
The newly appointed secretary of Tanxiang City took the initiative to visit the Zhonghua Group, which allowed the stalemate between the two sides to improve. When Han Hao revealed that he would increase investment and expand production at the Jiangnan plant, the other party also said that he would do his best to coordinate the start of the freight railway line as promised.
People are under the roof, and if the relationship is handled properly, the local government will become another important help. In this "leaky watergate" incident, the Tanxiang Municipal Government came to the rescue in a timely manner, and Han Hao and even Zhonghua Group owed the other party a favor.
"Let the past go with the wind, and we should focus on the future and work together to open a new chapter. ”
The parting speech of the new secretary of Tanxiang City when he visited Zhonghua Group also expressed Han Hao's heart.
As the saying goes, if you eat a trench, you will grow wiser.
Through the handling of this "leaky door", Han Hao has also grown personally and looked at the problem more objectively and comprehensively.
When receiving the task of Han Hao to find a microphone in the Internet field, Yin Qingxun, who is good at financial analysis, quickly found a suitable prey.
China's three major web portals, Sina, Sohu, and NetEase, are among the most popular places for netizens to log in every day, while Tom, Tencent, and Phoenix.com belong to the second echelon, and there is a suitable acquisition target among them.
Unlike the founders and major shareholders of companies such as Sohu, NetEase and Tencent, Sina.com, as the largest portal in China, has a very dispersed shareholding. The largest shareholder, Sitong Company, holds no more than 10% of the shares, insiders and management hold a total of 12.6% of the shares, and the remaining ten institutional investors and ten mutual funds hold a total of 63% of the shares, all of which hold less than 5% of the shares.
Theoretically, Han Hao can become a major shareholder as long as he obtains more than 10% of Sina's shares, but he needs more shares or the support of Sina's other institutional shareholders to fully control Sina.
"Why buy Sina?"
In response to such questions, Han Hao's answer is very simple.
"Because I need Sina!"
When Yin Qingxun quietly bought Sina's public shares in the United States, he discovered that another rival was also buying, and the two sides secretly competed for chips in the stock market, and Sina's stock price began to rise steadily.
"It can't be such a coincidence, right?
The acquisition of Sina is absolutely secret, and only a few trustworthy people know about it, and no one will know the news in advance to carry the sedan chair to take advantage of the east wind.
Yoon Kyung-hoon had a hunch that there was another powerful opponent beside him, and he had the same idea as the Chung Hwa Group.
Through the analysis of the flow of funds, this opponent hidden in the dark shadow finally revealed his true identity, which turned out to be the upstart of domestic Internet games, Shanda Group, secretly absorbing Sina stocks.
Shanda Group's Chen Qiao was listed as the fourth richest person on the list, but he didn't expect that this acquisition of Sina would inadvertently become a contest between the richest man Han Hao and the fourth super-rich.
Unlike Han Hao's temporary intention to attack Sina, Chen Qiao has coveted Sina for a long time, and has begun to study the layout half a year in advance, and finally started to quietly acquire it a month ago.
One has become the hottest game overlord in the country with "Legend", and the other is the best domestic news portal, and the two sides are combined to tell many beautiful stories through the Internet. Therefore, Chen Qiao is also determined to win Sina, and winning Sina will create China's largest Internet empire.
When Yin Qingxun noticed the Shanda Group's move, the other party also noticed the movement of the Zhonghua Group, but he didn't expect that a surprise attack battle would attract two giant dragons.
"No matter who the other party is, it can't stop my determination to join Sina! Winning Sina will lay a solid foundation for us to build China's entertainment empire, and becoming China's Disney is just around the corner!"
After Chen Qiao learned that Han Hao had intervened, he still did not change his original intention of acquisition, and he instructed his subordinates to grab chips as soon as possible to gain the advantage of being the first.
Sina's share price quickly soared from $29 to $36, a 15 percent rise in a short period of time, with both sides quietly scrambling for Sina's shares in the open market.
The stock price movement finally caught the attention of Sina's management and even the media, and it was only then that they discovered that two of China's richest men were going to make a move on China's Internet portal.
"Sina's stock price has moved, and it is expected to become a potential acquisition target!"
"The two richest Chinese have started the battle for Sina!"
"An Internet capital war without gunpowder is about to begin, and we are witnessing the history of China's Internet!"
......
The acquisition plan, which was originally concealed from Sina, finally became a bomb that detonated China's Internet after the reporter's sensitive nose.
As of the date of the announcement, Shanda Group acquired a 12.2% stake in Sina one step ahead, while Zhonghua Group also acquired 8.5% of the stake.
Even more embarrassing was the management of Sina, who suddenly received news that their company might be acquired, and the other party was a big player with deep capital.
Although Sina's profitability is mediocre, the company is operating normally, and the management has never planned to change owners.
In order to realize the acquisition of Sina, it is important to have the support of management.
Now that two barbarians are knocking at the door, Sina's management doesn't want to open the door to welcome customers, but the situation forces them to make a choice.
Should you choose Shanda Group, which also has Internet genes, or choose Zhonghua Group, which is known as the largest private enterprise in China with strong capital, or pick up a gun and call for help to drive away the barbarians and close the door and the management do it yourself?
These problems have become the first urgent need for Sina's management to solve.