220 [It's the head iron]
Jiangsu and Zhejiang Satellite TV's "Pretty Boy"?
The industry was surprised that there was such a Korean drama hidden on Jiangsu and Zhejiang Satellite TV in September?
This is the first unexpected point.
Solomon's invitation to South Korea's top team to produce a TV series was very low-key, so low-key that everyone didn't know until Solomon opened the drama promotion mode that Solomon made such a drama quietly!
The second surprise is ......
In the case of the very high publicity of "You from the Star", Jiangsu and Zhejiang Satellite TV actually had to fight with Luo Yuan......
Head iron?
Although Korean dramas have indeed become popular in the past two years, they are a bit higher in the Chinese TV circle, and the team invited by Solomon is indeed the top lineup in South Korea, but Luo Yuan is not a vegetarian, otherwise he would not have become the only Korean drama in China that can dominate the ratings......
"Who do you think is better?"
Such a question has naturally sparked discussions in the industry, and before the Spring Festival arrives, a large-scale ratings war seems to have started in advance.
"It should be Luo Yuan, right?"
Some people speculated: "Although Luo Yuan has not produced many TV series so far, as long as he is in the schedule, all of them are dominant." ”
"I don't think so!"
Another person said: "Anyone who has studied Korean dramas should know that this Korean production team is very powerful, the screenwriter and director are the top presences in the Korean TV circle, and the ratings of their series of works in South Korea can be called the best guarantee......"
"It's possible to lose both. ”
"The audience groups of the two dramas are exactly the same, which will inevitably lead to the diversion of ratings, and the audience will fall into a dilemma when it is broadcast......
“……”
Opinions in the industry are divided.
Scarlet Entertainment Company, Gu Lang sat in Luo Yuan's office: "It has been investigated clearly, the screenwriter of "Pretty Boy" is called Cui Yingjun, who is currently the top screenwriter in South Korea, he has a tacit understanding with director Lee Jae-hyun, and the TV series currently produced, including "Shanggong Niangniang", have all caused a huge impact in South Korea, and have also gained a lot of audiences in our China, in a sense, their team is one of the sources of the Korean Wave. ”
Luo Yuan asked, "The drama introduced by Solomon?"
Gu Lang shook his head: "This time it's not an introduction, but Solomon directly invited Cui Yingjun and Lee Jae-hyun's team to shoot, including investment, all of which are exclusive to Solomon, so even if the Korean TV station wants to broadcast this drama, it needs to buy the copyright from Solomon, and before that, "Pretty Boy" will be broadcast in our Huaxia on September 10th......"
It was broadcast on the same day, and it was menacing.
Luo Yuan couldn't help laughing, this is interesting, a Korean drama that is completely invested and produced by Huaxia Company?
"Not surprising. ”
Gu Lang said: "Solomon is more special in the Seven Majors, there are many foreigners in the composition of their board of directors, including the United States, island countries and South Korea, etc., their influence in China is not the most powerful of the Seven, but in terms of overseas distribution capabilities, Solomon is definitely the most widely channeled existence among the Seven." ”
Luo Yuan nodded.
Gu Lang continued: "The biggest threat in the entire schedule is this TV series called "Pretty Boy", which is said to use the most popular flower boy model in South Korea......
This Luo Yuan admitted.
South Korea has always had the saying of "TV drama governing the country", they regard it as a culture, and their attitude is similar to the island country's piety to anime, compared to some domestic superstitious traffic Xiaosheng does not pay attention to the script and quality of the production team is undoubtedly more advantageous than them.
"How's our propaganda going?"
"It's okay, Bihai Qingtian has opened a lot of channels for drama promotion, and Mango Satellite TV is also actively cooperating, but the momentum is definitely not as big as Solomon's. ”
This is also normal.
Bihai Qingtian is still busy dealing with the actor, although he did not directly ignore the promotion of "My Love from the Star", but in terms of energy, it is definitely not as good as Solomon, who is full of firepower......
Solomon was really on fire.
In the following days, they not only bought the layout of entertainment media on a large scale, but also built momentum for "Pretty Boy" in many aspects such as forum stickers and Weibo, and also arranged for Korean artists starring in this drama to get together to participate in major variety shows in China to promote the new TV series, the male and female protagonists of this atypical Korean drama are all Korean Wave artists who have developed in China in recent years, and they have a lot of fans in China.
"Che Chi Zhang Lala fell in love because of the play?"
Che Chi and Zhang Lala are the male and female protagonists of "Pretty Boy", and it is said that after filming this TV series, the two artists really did fake scenes and had feelings.
""Slow Ben" Che Chi Daxiu Chinese!"
In a variety show in China, Che Chi said a few words of awkward Chinese in the fan interaction session, which actually moved the fans at the scene to tears.
"Zhang Lala's body is hot!"
In a promotional event of the TV series, Zhang Lala, who has always shown a pure image, broke through the scale and wore a black see-through suit......
It's all a fixed routine.
Although simple but effective, with a series of related news momentum, "Pretty Boy", which was originally far lower than Luo Yuan's latest idol drama in terms of popularity, has attracted more and more attention from the outside world, while some viewers who were originally full of expectations for "You from the Star" are entangled......
"Two dramas were broadcast at the same time?"
"Although I really want to watch "You from the Star", the lineup of this Korean drama is also very exciting......"
"It's so tangled!"
"Which one should I watch?"
On the one hand, Luo Yuan's idol drama is the return work, and on the other hand, it is a TV series created by South Korea's top team, which is indeed a little difficult for audiences who like idol dramas.
September is long overdue.
On this day when the two TV series were about to be broadcast, a program of Zhejiang Satellite TV released an interview with the main creators of "Pretty Boy", in which the introduction of screenwriter Cui Yingjun was quite intriguing.
"He is the number one ace of idol dramas!"
"The Korean idol dramas written by him as a screenwriter have all attracted huge attention and caused a wave of Korean waves that have swept the Asian region!"
"He didn't taste defeat!"
"As long as his TV series is broadcast in South Korea every year, the ratings must be the first in the same period, and no one can match him, he is the Asian super screenwriter Choi Yingjun!"
It's not a problem anymore!
Jiangsu and Zhejiang Satellite TV's introduction to Cui Yingjun is completely the rhythm of doing things, what is the first trump card of idol dramas, has this been asked by Luo Yuan?
Controversy erupted in an instant!
Just when many netizens asked Luo Yuan what he thought, Luo Yuan posted a meaningful Weibo:
"Very skinny. ”
Netizens wondered, why is Luo Yuan's Weibo picture a peanut without a peel?