After successful financing, do you know the right posture to spend money?

Many Internet companies, after successful financing, are crazy to burn money, smash advertising, smash traffic, and seize the market, and in many cases, it is tantamount to drinking water to quench thirst.

Of course, Arthur is no exception, the first thing he does when he has money is ready to burn money, but his money burning is not to die of addiction, but to really smash the entity!

The success of the financing is gratifying, but after the financing, the company will face a new round of challenges. Too many companies start to spend heavily after the injection of financing funds, and these companies often decline quickly after that, and before you generate enough income, you know that no amount of money in your hands is your own.

For financing companies, it is necessary to make a clear question, investors are one of the shareholders of the company after investing in you, and the financing funds obtained by the enterprise are no longer decided by one person, and the way you spend money cannot violate the agreement with the investor.

In this regard, Arthur saw it very thoroughly, and he also changed his position and management thinking in the coastal power plant very quickly, besides, he did not think about making a statement, otherwise he would not have introduced other shareholders to promote the company's listing and put shackles on himself.

He knows better than anyone that the only way to succeed and become a real entrepreneur in a market where the cake has been divided against the old money, or even to catch up, is to use the power of capital to send himself to the top of the pyramid.

And to play with the power of capital, it is necessary to get the favor and favor of investors.

If you want to tie the hearts of investors, you need to understand where they want you to spend their money.

Investors want to see you spend money according to the plan, and the income can grow according to the plan, even if it is difficult to generate profits, the number of users grows, the business volume increases, and the growth of the industry volume is also the news that investors like to see.

You know, the vast majority of investors don't think about short-term gains at all, but they care a lot about how quickly you grow users, how quickly you increase your market share, and how much you crush your competitors.

If none of this is possible, or if it is difficult to achieve in the short term, you should at least show investors how to gradually upgrade or add new revenues, and after the change, you should expect to get faster user growth, not worse.

Of course, some investors will happily urge you to advertise with more money and seize the market.

However, in Arthur's opinion, the money should be spent on the "blade"!

Being a power company is like running water, the benign state should be able to flow all the time, and it is necessary to set a benchmark and grasp the advantages, which is the "blade".

I have to say that during this period of time, because of the listing reasons, Arthur has a deeper understanding of the business of the coastal power plant, and it also makes him, a boss with little management experience, deeply find that it is really not easy to manage an enterprise-level company compared with the experience of managing a photo wall studio.

Moreover, the enterprise-level market is professional and picky, a function is not in tune, a process is not in the right way may be abandoned, and the enterprise-level does not lay a good foundation, just want to occupy a dominant position simply and rudely, try to ask yourself: can you occupy it?

“。。。 Therefore, these three wind power plants are the beginning of our self-growth and new revenue channels, you are all elites in the industry, very aware of the limitations of our natural gas power generation, and the rise and fall of natural gas prices are too dependent, we can not care about it before, but as a listed company, we have to solve this problem.

This is a big hidden danger that can easily affect our stock price, you know, we can't control the price of natural gas, so we have to solve this big hidden danger that affects the volatility of our stock price.

Wind power generation, wind is one of the pollution-free energy sources. And it's inexhaustible. As an island country, the UK is extremely rich in wind resources, so we can make up for our shortcomings, and we will not be constrained by the natural gas market, so that our company's stock price can be stable, your wealth will not be volatile, and investors will favor our stability!"

Arthur looked at the people in the conference room and said his intentions and thoughts about the acquisition of the three wind farms, he knew that the biggest problem with this acquisition was that the owners of the three wind farms, the Centric Group, were sold at a premium, which may make everyone present have some different opinions, after all, everyone wants to do more with less.

"I know that you will definitely have some different ideas about the premium of the Centric Group, thinking that you can continue to negotiate and spend less money, but what I want to tell you is that I want speed, fast!

It is to let investors and the market understand that we are true to our words and trustworthy, saying that we are listed for financing in order to acquire and strengthen ourselves, and we will take action immediately after the financing is successful!

We should not think about burning money, but find a way to get the money back and even make money.

To be a business, the pattern must be large, but do not be ambitious, it is best to lock in a large market with broad growth. Now that we have locked the goal, we must not hesitate and unswervingly go on!"

"Bang Bang—"

As Arthur raised his voice and finished his sonorous words, Wu Qiang and the eldest son of the Muzi family of Quanta Group took the lead in applauding, and then everyone applauded, looking at Arthur's eyes one by one, even brighter and more admiring.

"I agree to this acquisition!"

"I agree!"

After the applause subsided, the two major shareholders expressed their positions one after another, Arthur smiled and nodded at the two with satisfaction, and then the executives all spoke one by one to agree to the acquisition plan.

"Good!"

Arthur left his seat, stood up, looked around with a serious expression, and looked around sharply, and finally his eyes fell on the face of Corinna, the CEO of Coast Company, and said: "Corinna, the follow-up acquisition is left to you, there are still three days before the weekend, and the weekend will be announced to the public, telling our investors that our acquisition plan."

Let's let our stock price fly for a while longer!"

"Okay, Chairman. CEO Corinna also replied very seriously, at this time her heart was undoubtedly very excited and excited, a choice, let her from a vice president, to the CEO, and then became the CEO of a listed company, it was like a dream.

It's only been a day since she was listed, and she was about to become the head of the group that managed four power plants, how could she not be excited, not excited, and look at the young boss Arthur Boleyn, the author of all this magic, her eyes were full of admiration.