Some media declared: "Compared with the press conferences of all mobile phone manufacturers this year, the most new technology that broke out is deep space technology." Whether it's motion photography, flexible screens, or new lithium-air batteries, consumers are looking forward to it. ”

"In the first half of this year, the most popular 5G smartphones may be born in several models on Mars!"

Affected by this, the new Mars smartphone has not yet been launched, and the sales of other smartphones at the same price have begun to decline. In particular, the birch positioned as a high-end machine is 5G mobile phones, Apple, and Samsung. Some consumers who are ready to change their phones are starting to wait and see, wanting to wait for the new phones on Mars to be launched before making a purchase choice.

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Seocho-gu, Seoul, South Korea.

Samsung Electronics, the headquarters of Samsung Electronics, is the largest subsidiary of Samsung Group and the largest electronics industry in South Korea.

When it comes to Samsung, the whole world knows the name. South Korea's signature enterprises account for more than 20% of the country's GDP of the entire national economy.

There is a well-known saying in South Korea: "There are three things that cannot be avoided in the life of a Korean: death, taxes, and Samsung." ”

As the country's largest conglomerate, Samsung has more than 420,000 employees, involved in electronics, machinery, chemicals, finance, construction, textiles, medical care, amusement parks, advertising and other fields, with a market value five times that of Suo Ni, surpassing the technology giant Intel Corporation.

It can be said that if there is a little problem with the Samsung Group, the whole of South Korea will sneeze.

Samsung Electronics is the most important subsidiary of Samsung Group, and their technology and products are well-known all over the world.

Today, the senior executives of Samsung Electronics' headquarters received a message from Huaxia, which made it difficult for them to sleep.

At the press conference of Huaxia Deep Space Technology, they showed their self-developed flexible screen and new batteries. This is very bad news for us!" Cui Shijun, one of the co-CEOs of Samsung Electronics, said solemnly in the conference room.

As a global high-tech company, Samsung Electronics has a lot of high-level management because of its many affairs. There are three co-CEOs, and because it is a company similar to that of the island nation, there are also presidents and presidents of the top management.

Cui Shijun's jurisdiction is more biased towards technology research and development and intellectual property rights. As soon as the news of the press conference of deep space science and technology arrived, he immediately realized the danger in it and held a meeting to study it.

"The market share of our Samsung mobile phones in China has fallen to a low point. With the advent of Mars smartphones, sales are down again. Cui Shijun said.

"President Cui, we have adjusted our strategy, and our mobile phone factories in Huaxia have been moved to Southeast Asia and India. Huaxia's mobile phone sales business has declined, and the impact on us is not big now. In the international market, our market share is still the first. A senior executive said.

Samsung mobile phones, in the world's mobile phone sales, has always ranked first and second. There was a period of time before it was almost surpassed by Huawei, but after their joint suppression with North America and Europe, Huawei's sales in the world market fell again, and their Samsung stabilized the championship.

"Ladies and gentlemen, the sales of Samsung mobile phones in the Huaxia market are not the main reason for my concern. Cui Shijun said seriously, "According to reliable sources, they have been able to independently develop flexible OLED display screens, and technically, they may not be lower than us!"

As soon as Cui Shijun's voice fell, a high-level executive exclaimed: "How is this possible?"

You must know that although the sales of Samsung mobile phones in the Chinese market have been declining, Samsung Electronics' revenue in China is not a lot.

The core components of mobile phones, from upstream to downstream, Samsung can almost do, SoC, battery, screen, flash memory, etc., Samsung has its own complete industrial chain: CPU, screen, camera, etc., each of which is the top level in the industry, and there are black technologies that have led the industry for several years.

Even Apple, in front of Samsung Electronics' hardware, will also be beaten.

Huaxia's domestic mobile phone brand, if it is disassembled, Samsung Electronics' hardware is indispensable in it.

Among them, OLED (organic laser display, organic light-emitting semiconductor) display is one of Samsung's three major mobile phone hardware in the world!

This screen technology, none of the previous domestic manufacturers in China can achieve 100% independently. This time, there was actually a challenger!

"If Deep Space Technology can independently develop, design, and build its own factory, then we will lose a large number of OLED manufacturing orders in China and even the world. Another senior executive worried.

"In fact, they've already started building their own processing plant. The senior executive in charge of Samsung Electronics' Huaxia business said.

"They must not be allowed to catch up with us. ”

"And the batteries. "When it comes to batteries, everyone here has a bit of an ugly expression.

Battery technology has always been a problem that plagues technology companies around the world. In order to increase the energy storage capacity of batteries, Samsung Group has been making improvements. But after all, it still overturned, and the previous mobile phone explosion incident caused the sales of Samsung mobile phones to shrink significantly.

That time was also a turning point in the decline of Samsung's mobile phones in the Chinese market.

A group of high-level executives were discussing closely until the end of the meeting. A new decision was released, Samsung Electronics is open to partners such as advanced screen technology, and all "discounts" in price.

They want to rely on their monopoly advantage to seize the market of deep space technology screens first, so that the other party cannot develop smoothly.

In addition, Samsung Group also announced that it will invest billions of dollars in the research and development of new batteries. Although they didn't say what kind of battery it was, anyone with a discerning eye could see that it must be a lithium-air battery technology developed by Deep Space Technology.

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Not only is Samsung Electronics afraid of the press conference of deep space technology, but Apple is also facing the same problem.

The United States, Northern California, San Francisco Bay Area, the world-famous high-tech industry center, Silicon Valley!

Apple's spacecraft headquarters were located here, and it took eight years, 2.8 million square feet, and cost half a billion dollars to claim Jobs' last masterpiece. This is full of sci-fi, giant spaceship-like corporate headquarters, unique in the world, and also confirms the status of the world's technology giant Apple.

Once broke the global corporate market value record, was rated as the world's most valuable company, and beat all other similar companies in terms of revenue and profit, and has always been at the forefront of technology, this is Apple. Although Huaxia's enterprises often talk about it, everyone knows in their hearts that they are the "real brothers" compared to Apple in terms of technology.

At this moment, in front of the desk of Apple CEO Kuco, a proposal is on the table.

Kuko picked up the proposal and read it carefully. This proposal is the conclusion reached by the marketing department after several analyses and heated discussions.

The main contents of the proposal are, first, to elaborate on the possible threat of Deep Space Technology's electronic products, and second, to suggest that the new Apple 5G smartphone be launched in advance in the Chinese market.

"President Kuco, we think. Mars smartphones are performing well in the Chinese market, they are on sale earlier than us, and if we can't advance the release date, our phones will lose the lead in the Chinese market. ”

"A large number of Chinese consumers will overdraft their spending capacity in advance because of Mars smartphones, resulting in a significant reduction in our sales. ”

Seeing these words, Kuke was slightly annoyed. Once upon a time, Apple had to worry about these issues?

He remembers that just a few years ago, as long as the Apple mobile phone was released, users in Huaxia saved money, spent credit cards, and even went abroad to go to Apple stores and queue up all night to buy their products.

But now, the marketing department actually said that it would be released in advance, just because the Martian smartphone may have to seize their market share! This is an insult to them, because it means that in the minds of consumers, Apple has gradually lost its former brilliance and is no longer the leader of high-end smartphones.

But anger is anger, but Kuco still keeps his senses. If it wants to make money, Apple must also let go of the so-called "forced qualifications".

He thought about it, checked the data, and finally signed the approved signature on the document.