In the next few days, Lu Zixin was very busy, the company started, and there were many complicated affairs. Lu Zixin was glad that he had found Liu Tong, an experienced workplace elite, and he could still ask him for some questions.

Once everything is ready, it's time to get ready for the release.

In the office, Lu Zixin, Liu Tong, and Zhu An discussed specific details together.

Zhu An took out the research data he made and said: "At present, there are a lot of PUBG mobile games in the APP market, and the inferior ones are eliminated. There are also the same mobile games launched by large companies such as NetOne Games, Rice Games, and Penguin Games, and players are basically divided by them. ”

"Now that God of War is coming out, it's bound to face a lot of competition. And Penguin Games has already advertised, and they are about to launch several similar mobile games, which is very close to the time when we are ready to release. ”

Liu Tong nodded and said, "This is the consistent style of penguins. Once a game becomes popular, they will launch several similar games, not only competing with other game companies, but also within their own company. The survival of the fittest, coupled with Penguin's huge user base, can be said to be invincible!"

"I think we should stagger the release of Penguin Games. ”

Lu Zixin shook his head and said, "No." Now is the time period when the chicken mobile game is popular, and if you miss it, you will give up the market heat. ”

"Besides, you know the strength of Penguin Games. If we let them stabilize the player base, it will be difficult for us to compete. It's better to put them all on the market and let the players do the talking!"

Lu Zixin is determined to release it as soon as possible, even if it is a penguin game head-on. One is because he has confidence in the game, and the other is because the company is in dire need of profitability and is on the right track.

Liu Tong pondered for a while and said, "It's okay to release it as soon as possible." It's just that in terms of publicity, it is a lot weaker. ”

The publicity fee of millions in the early stage can only be said to be a play in today's era of big network capital.

"That's it. Tomorrow at ten o'clock in the morning, "God of War in the Wilderness" will be officially released!" Lu Zixin decisively said.

Everyone in Hongxin Game Company was nervously busy. This will be the first game they will launch and will make the difference between life and death for their company!

Zhu An was busy until more than ten o'clock in the evening before going home, and as soon as he got home, he heard his girlfriend Xu Bing complain and said, "You are coming home later and later, and it is more troublesome than working in the Grim Reaper game before!"

"The company's game will be released tomorrow, and there are so many things!" said Juan.

Xu Bing shook his head and said, "I didn't hit you! I think your company is not far from going bankrupt." ”

"Why do you say that?" Zhu An was a little displeased, it was his own career, and his girlfriend was still pouring cold water on him.

"See for yourself. Xu Bing said, "This news." Major game companies have launched their own mobile games, and there are four of them on the Internet alone, and Penguin is even more impressive. ”

"There is one official mobile game on behalf of the agency, and there are five more developed by myself! A special training version of Crossfire, and two high-quality products launched by two big studios under Big Penguin. Penguins are bombarded with so many chicken mobile games, can your game grab the market?"

Zhu An was silent, and the market situation was indeed not optimistic. He whispered, "Let's see." ”

The next day, "God of War" was launched on major mobile game APP platforms, but it did not cause any sensation. It's really because the publicity budget is too small, and there is no popularity.

Grim Reaper Game Company, Qin Zhijie's office.

"Is the mobile game they launched online?" Qin Zhijie also got the news.

Both companies are in the same office building and are making the same products, so of course Qin Zhijie will pay attention to the progress of Hongxin Games.

"Well, it's this "God of War", which is already available for download and trial. Ding Yu nodded.

"It's only been a few days, and their game has already been released?" Qin Zhijie shook his head, "It must be a shoddy version." ”

"That Lu Zixin, after making some money, wants to learn from me to make games? It's naïve! He will definitely lose money on this game!"

Ding Yu nodded, she was also very happy to see this result.

"Download and try. Having said so much, Qin Zhijie still wants to see how the games developed by Lu Zixin's company are.

In Hongxin Game Company, the employees are nervous to stay at their workstations. The data from the background of each platform is fed back to them in a timely manner.

It's been an hour since the launch, but the situation is very bleak. The number of downloads on each platform is extremely limited. To describe it in two words, it is - hit the street!

The atmosphere of the whole company was a little dreary, and the employees were silent, not knowing what they were thinking.

Liu Tong frowned and walked into Lu Zixin's office. He thought that Lu Zixin was also worried, who knew that Lu Zixin was playing games in the office, and he was playing very high.

"On the right, there are people in the house on the right!" Lu Zixin shouted.

"Ahem, Mr. Lu!" Liu Tongqing coughed twice to relieve the embarrassment.

"Manager Liu, what's the matter?" Lu Zixin asked.

Liu Tong said: "The data in the background is not very optimistic, I think the publicity is still not enough, and the remaining publicity funds are only enough for a few days." And there is basically no channel promotion. ”

"Don't worry, it's only been an hour, look at it in two days, there will definitely be a leap in quantity!" Lu Zixin comforted, "You don't have to be nervous, anyway, you have nothing to do now, you can relax." Why don't we play two in the dark?"

"Nope. Liu Tong doesn't have the relaxed attitude of Lu Zixin, "I haven't finished my business yet." ”

He walked out of the office, and a new message appeared on WeChat: "How's it going?"

This was sent to him by his old friend who used to play on the net, and Liu Tong replied with three words: "Not very good".

The old friend replied, "Normal." Now the players have been divided by several major game companies, and even the players of our online chicken mobile game have decreased a lot. ”

"Did you see the Penguin's recent promo? Two more games of the same kind! That's a lot of money!"

"One is produced by TiMi Studio, which has made many popular mobile games such as "Honor of Kings". There is also a photon studio, with a R&D team of more than 200 people, and there are many strong ones, and a small studio can't survive at all!"

Liu Tong also understands this truth, but he still thinks that this mobile game of Hongxin Games is more high-end. He's experienced it himself, and the level of technology is far above those big studios.

Qin Zhijie's office, he has registered an account for "God of War" and started to play the game. The time it takes to match teammates is a bit long, proving that there are very few players in this game.

And Qin Zhijie estimates that most of them are still "robots", and there are definitely not many real players.

But when he officially started the game, he found that things were very different from what he expected.

"Is this production really something they can make?" Qin Zhijie was surprised, and the picture was excellent. All items can be physically destroyed, maps are complete, vehicles, weapons, gyroscopes, ...... Qin Zhijie could hardly find a flaw.

If there is a flaw, it is because of the performance limitations of the phone itself. If this game is made into a terminal game, it is possible to surpass the original version of "PUBG: Battle Royale"!

As an industry insider, Qin Zhijie suddenly saw the huge potential of this game.

"How is that possible? Even Penguin Games made such a level, I would be surprised, how did they do it with a small studio?"

He hurriedly asked the person in charge of the company's mobile game project to come in and experience the game. Then he asked, "How is it better than what we made?"

The person in charge looked embarrassed and said in a low voice: "Compared with theirs, we really can't do it!"

"The gap is so far?" Qin Zhijie asked.

"Actually, it's farther than you think!" said the person in charge.