Chapter Seventy-Three: Re-emergence
Wearing a straw hat and a towel around his neck, if it weren't for Han Hao seeing the other party's face, he would definitely think that he was an ordinary worker working in the Chu Cheng base.
Li Jingwei, the strongman who once single-handedly created the Oriental Magic Water - Jianlibao, is now standing in front of Han Hao with a smile on his face.
Compared with the lonely entrepreneur who appeared in the media lens with a sick face before, the current Li Jingwei is full of red face, and the long-lost spirit has returned to his face. After Han Hao became the owner of Jianlibao, he went abroad for surgery to cut off the diseased organs under the arrangement of the other party, and his physical function gradually recovered.
Known as the two most tragic figures in China's business world after the reform and opening up, standing together, if you add Han Hao, who is known as the most successful entrepreneur, the three of them will definitely become the headlines of every media when they appear in a picture.
"September, come here, call Grandpa Chu, Grandpa Li is good!"
Han Hao beckoned his son over and said.
September was a little scared of life, and after shouting grandpa twice, he hid behind his mother Chen Lingxi, and looked out to see his father talking cordially with the two grandfathers, he didn't understand why his father, who was usually very dignified, became so cordial after seeing the two grandfathers.
"This is really a good place, you recommended me to come here last year to recuperate, and sure enough, there is no problem. Compared with Chu Lao, my pattern is still low. ”
It can be seen that Li Jingwei and Chu Lao have a very good relationship, and both of them have the same negative experience, so it is easier to understand each other. was originally aggrieved, but seeing that Chu Lao was still light and tired of starting a new business in the face of huge setbacks in life, Li Jingwei's heart knot couldn't help but gradually unravel. The illness was born from the heart, and after removing the heart disease, his physical functions were gradually restored.
"People, ups and downs are normal, a gentleman's self-improvement is the right way, and the only person who can defeat us is himself!
Jingwei arrived a week before you, and he asked me not to tell you, saying that he was going to surprise you. ”
At the age when he was obedient to the destiny of heaven, Chu Lao didn't pay much attention to people and things, but Han Hao's arrival still made him treat him specially.
"If I can see you two standing together, my trip is not in vain!"
Han Hao took the small bench and sat down to talk warmly with the two seniors.
Seeing this, Chen Lingxi took his son to find the fruit trees he planted that year in September to satisfy his wish to eat oranges.
"I heard that you have gone to the United States to buy a car company? Some people say that you have been wronged for the sake of saving face, but I say that it is definitely not right, how could you be such a shrewd person who fell into the trap of the Americans. If you have time today, how about you give us two a good talk about the real situation?"
In addition to his own orange base, Chu Lao was most concerned about the development of Zhonghua Group, and he took advantage of Han Hao's visit to inquire about the specific situation as soon as possible.
"That's right, Ford wants to sell the Jaguar Land Rover brand......"
Seeing this, Han Hao briefly introduced the process of his acquisition, and also introduced the brand history of Jaguar and Land Rover in detail.
"The risk of internationalization is very high, and I used to carry out a Chinese cigarette operation to go overseas when I was in Hongta, but it was not successful. When we go to the foreigners' territory to do business, we still have a lot of lessons to make up.
After listening to your introduction, this account is good, as long as the acquisition can be used to open the Chinese market, then the business will be profitable. ”
After listening to this, Chu Lao pondered for a while and said, he made an exception to mention his past, which shows the importance he attaches to Han Hao.
"At that time, Jianlibao also planned to take the road of internationalization, and I spent $5 million to buy an entire floor of the Empire State Building as the headquarters of the United States, and then lost a lot of money and interrupted the idea of overseas development.
What do the relevant government departments think of you doing this?"
Li Jingwei has suffered a lot of losses, but after reflection, he understands the importance of building a good relationship with the government.
"We have been granted a license from the National Development and Reform Commission (NDRC) as the only Chinese government that supports companies to participate in mergers and acquisitions. Generally speaking, the top government officials still encourage us to go overseas and acquire valuable enterprises. ”
Han Hao understands Li Jingwei's concerns, if the government does not support it, then relying on a Chinese company to beg for food in the United States must be a heavy threshold.
Chatting and chatting, Han Hao found that Chu Lao and Li Jingwei seemed to have something to say, but they wanted to stop talking.
"Two seniors, just say what you have to say, I don't treat you as outsiders, what are you hesitating about?"
"Well, I'll leave it to me, anyway, my old face doesn't care about gains and losses. ”
In the end, Chu Lao planned to sing white face and be a villain by himself.
"Before you came, Jing Wei and I had an intention related to the oranges I planted. He asked me how to sell the oranges I grow, and I said I'd sell them at the market.
He said that the fruit is good, and if it is further processed, it can be sold for a high price.
Jianlibao is not a beverage company, he proposed to see if it can be operated in Jianlibao and make a national juice brand.
But this kind of thing has to be decided by you in the end!"
It can be said that Li Jingwei is still very business-minded, he personally participated in the cultivation of Chu oranges, and learned that the quality of the fruits here is first-class. If it is further processed, it can have a good future in the future.
"Huiyuan juice is said to be ready to be sold to Coca-Cola, and I think Jianlibao should be able to do better than Huiyuan if it gets involved in the juice field.
Now that people are living a prosperous life and the goal of having enough to eat has been solved, the next step is to eat well and eat healthily.
Jianlibao can't rely on just one sports drink to win the world, it must find a new business pillar, and juice is the best entry point.
In addition, there are many barren mountains here, and if all fruit trees are planted in the future, it can also lead local farmers out of poverty and become rich. ”
Seeing that Chu Lao had started, Li Jingwei no longer reserved it and said his thoughts.
Jianlibao now belongs to the industry under Han Hao's name, and the general direction has to go through his nod.
"That sounds like a good idea, but there's one condition that needs to be met for me to agree. ”
When Han Hao heard this, he felt that compared with Wahaha, Jianlibao's product line was too simple, and it should indeed expand into new areas. But he sold it and didn't agree directly.
"I would like to invite Mr. Li to come back to the mountain and officially take over the daily management of Jianlibao. In addition, there is a lot of market risk in developing the juice business, and I have to sign a VAM agreement with Mr. Li. If a certain achievement can be achieved, then I will reward Mr. Li and his team with no less than 5% equity. If Jianlibao can double its performance within 3 years, then the reward equity will also be raised. ”
At the invitation of Li Jingwei to join Jianlibao, Han Hao picked up a big bargain. Just from the book, the investment profit is no less than 5 times.
After his sufficient capital injection, Jianlibao quickly regained its vitality and became a beverage group with Wahaha, Huiyuan Juice and Master Kong in China. The annual sales volume remains at about 5 billion, firmly occupying the strong position of sports functional drinks.
The VAM agreement he proposed this time was actually to give Li Jingwei, a Jianlibao hero, the treatment he deserved, and made him one of the major shareholders of Jianlibao.
"This ......"
After Li Jingwei's body recovered, because Han Hao did not put too much energy into Jianlibao, he actually helped take care of it behind the scenes.
"How's it going, I'm afraid of difficulties?
Jianlibao's sales have been hovering at the early 5 billion yuan in the past two years, and the dividends of eating sports drinks have come to an end, and new markets must be explored.
To double the group's sales performance to 10 billion in three years is indeed not a goal that ordinary people can achieve. There must be brave men under the heavy money, and my reward is not something that ordinary people can get!"
is both a compensation and a challenge, it can be said that Han Hao gave Li Jingwei a question that is not easy to answer.
Han Hao has been thinking about this compensation agreement for a long time, and for a Jianlibao soul like Li Jingwei, it is his greatest respect to return to his post.
"Xiao Li, what are you waiting for, this is a good opportunity for you to prove yourself again! If you do a good job, you will be rewarded, if you don't do well, you will get out, and it will be a big deal to go back to the mountain and plant fruits with me. ”
Chu Lao assisted and persuaded him that Han Hao could repay Li Jingwei with a normal business method rather than a simple charity, which made him agree very much.
"Okay, then I'll learn from Chu Lao to gamble, and it's a big deal to come back and plant trees. ”
Li Jingwei showed a long-lost ruthlessness and categorically agreed.
When Chu Lao left to prepare lunch, Han Hao and Li Jingwei continued to communicate.
They unanimously agreed to take "health" as the future positioning of Jianlibao Group, and introduce new juice products in addition to Jianlibao sports drink.
Han Hao also put forward a good direction, that is, the herbal tea industry in Nanyue Province is developed, and Jianlibao can make a difference in this area in the future, which is in line with the healthy positioning.
There is already an herbal tea drink called Wang Laoji on the market that is doing very well, indicating that this market can accommodate Jianlibao to enter.
In addition, the operation of Jianlibao landing on the stock market is also one of the next strategic goals, it can be said that this time to talk about the future of Jianlibao, it can be said that the guests and the host are happy, everything is discussed.
When Jianlibao announced that there was a major news announcement at the Olympic strategy conference, many media did not think so, after all, the Olympic elements are hot, and many well-known domestic brands have put on the Olympic halo for themselves.
As a traditional sponsor of the Chinese sports delegation, Jianlibao will certainly not be absent from such a big occasion.
It wasn't until they saw Han Hao appear at the venue that many reporters believed that there would be big news today. Because since he became the owner of Jianlibao, Han Hao has basically adopted a stocking strategy for it, and today's rare appearance is destined to be unusual.
"From now on, Mr. Li Jingwei will officially assume the position of president of Jianlibao, and he will lead the Jianlibao team to continue to fight in the business world and work hard to build China's beverage empire!"
In Han Hao's introduction, Li Jingwei officially appeared on stage and returned to the domestic business world.
It is rumored that Li Jingwei, who is terminally ill, has re-emerged, and as a veteran entrepreneur after the reform and opening up, his comeback heralds the beginning of a new legend.
The entanglement between Jianlibao and the local government has gradually been forgotten with the passage of time, but the return of a figure like Li Jingwei to the front line is definitely exciting good news in the financial industry.
"Jianlibao will reach a strategic cooperation agreement with Chu Cheng Base, and jointly launch healthy orange juice products for Chinese consumers in the future!
Li Jingwei announced such a blockbuster news as soon as he appeared.
At this time, the venue once again set off waves, and Chu Lao, who has always retired to the second line, appeared from the backstage and personally cheered for the cooperation platform.
He brought a basket of freshly picked oranges for everyone to taste, these oranges contain Chu Lao's spirit of struggle not to bow to fate and strive for self-improvement.
As the pioneer of domestic entrepreneurs, two heavyweights came at once, plus Han Hao, the richest man, staged three generations of old, middle-aged and young entrepreneurs in the same hall, and the reporters sighed that today's press conference is really the right one.
Chu Cheng, this new brand, after this battle, the reputation is known all over the world.