As he wished, he topped the world's first car sales, Han Hao was happy and quickly calmed down, compared with Toyota and Volkswagen such long-established car giants, Zhonghua Group is still a little immature.

The biggest contributor to the championship is the Chinese auto market, which sold 6.95 million vehicles in China, and a single market accounted for 70% of the total sales. Unlike Toyota and Volkswagen, which are developing in a balanced manner in the global auto market, Zhonghua Group is a serious dependence on the domestic market, and there are still many gaps in its influence on a global scale.

If it weren't for the two giants of Toyota and Volkswagen that have caused trouble in China one after another, Zhonghua Group would definitely not have been able to reach the top so quickly. If you want to fight hard power, Zhonghua Group is still slightly inferior in terms of internal strength.

The conclusion of the latest research report of the China Think Tank shows that Toyota is firmly in the first place in the comprehensive evaluation of product and brand competitiveness. If Toyota is used as a benchmark of 100 points, Volkswagen has a score of 95, which is quite a gap with the former.

First, Volkswagen's sales in North America, the world's major automobile market, are far behind Toyota, and they are also lower than their competitors in emerging markets such as Asia and the Middle East.

Second, there is a lot of gap between the net profit and Toyota, and the net profit of Volkswagen in 2013 was 11.6 billion US dollars, which is much lower than Toyota's net profit of 20.9 billion.

Since Volkswagen is 95 points, what should Chunghwa Group be?

86 points!

The results are above the excellent line, but there is still a gap from the excellent.

The main reasons are:

First of all, the brand influence is weak on a global scale. Compared with Toyota's deep cultivation in the international market for many years, the reputation of Chinese automobiles still needs time to be shaped. Think about it, South Korea's Hyundai Kia started the global promotion from the 2002 World Cup, and 10 years later, it still hasn't changed the image of cheap cars. As for Zhonghua Group, it is still in the past two or three years to really upgrade its products to the international first-class level, and even if it enters the international market, it will also operate in Russia, India, Iran, Southeast Asia and Central Europe, and its brand building needs to be strengthened.

Secondly, in terms of the core technology products of automobiles, the engine, transmission and even the chassis have a certain gap with Toyota. In 2006, Toyota installed an 8AT transmission on the Lexus brand, but the Chunghwa Group did not make a breakthrough until the end of 2012. Judging from the six-year car replacement law, Zhonghua Group lags behind the level of Toyota in terms of technical reserves.

Thirdly, transnational operations and R&D forces need to catch up. Since the country is an island country, Toyota has been guided by global management from the beginning, and has rich experience in multinational management, and basically operates as a sole proprietorship. In order to make rapid layout, Zhonghua Group often uses its business experience with Chinese characteristics to adopt a joint venture in its home country, so as to reduce the investment share and quickly integrate into the local market. As for the R&D team, although Zhonghua Group has set up a large R&D team of engineers, due to its short establishment time and lack of experience, it lags behind in terms of technical reserves compared with the veteran Toyota.

However, Zhonghua Group also has its own bright spots, one is that it has invested in new energy vehicles earlier and obtained many patented technologies, especially in the field of pure electric vehicles, which is stronger than Toyota. Second, the company is young, daring to fight, and willing to try many high-tech projects on new cars, in stark contrast to the conservative Toyota. Third, it is backed by the world's largest automobile market and has unlimited development potential. In the most extreme posture, Toyota eats North America, Volkswagen occupies Europe, and Zhonghua Group can still survive on the Chinese market.

Therefore, sales are catching up with Toyota and Volkswagen, but in terms of the real strength of the enterprise, Zhonghua Group still needs to precipitate and improve.

There is a significant difference of 14 points between 86 and 100 points.

The name "No. 1 in the world" can be used for publicity, but it is definitely not a meal, and Han Hao has a clear understanding of this.

However, Chinese automakers have beaten Toyota and Volkswagen in terms of sales, which is big news in the Western media!

"The global automotive industry is facing a major reshuffle? The Chinese have the last laugh. ”

"China's rise is unstoppable, and automobiles are the offensive vanguard. ”

"Who can stop the Chinese, the automotive industry has ushered in a new 'Genghis Khan'!"

……

In the past, Toyota and Volkswagen could block the light, but today Zhonghua Group won the first place, completely exposing itself to the spotlight.

"Although Zhonghua Group's cars started from low-end imitation, they have been climbing upward, making continuous breakthroughs in technology, and have gotten rid of the stereotype of low-end and cheap traditional Chinese goods, and have become one of the mainstream automotive products.

With a magnifying glass, you can find many deficiencies in Chinese cars, but it cannot be denied that it is already a first-class product in today's industry.

If we study the history of the Zhonghua Group, we can get a glimpse of the growth path of China's economy from a small perspective, and they are not satisfied with being at the low end of the global economic division of labor, but are always marching into the high-end field.

Willing or not, Chinese and even Chinese companies have become a non-negligible part of the global economy.

Today, are we really mentally prepared to welcome the Chinese knocking on the door?"

The Economist, the world's mainstream authoritative business review magazine, used a large page to focus on the development of the China Group, and reminded at the end of the article: It is necessary to pay attention to the fact that the Chinese are no longer the coolies who worked quietly in the past, but have the strength and confidence to enter the room and negotiate at the table.

From the "China Collapse Theory", it has developed into "*****", and now it has transformed into the "China Knocking on the Door Theory"!

It can be said that the more Chinese elements appear around us, the more objective the Western media's understanding of China will gradually become.

The number one car sales volume has aroused the attention of the global mainstream media to the Zhonghua Group, but it was Forbes magazine that dropped a bombshell in March 2014 that really detonated the concept of "China" in front of people all over the world.

"The richest man in the world –

It's a substitution!"

What is Han Hao's real net worth?

It is estimated that he has not really counted either.

In the past year, Han is the richest man who sells and sells frantically in order to raise funds, exposing his business territory to the public, and allowing others to understand his true net worth from data.

After careful calculation by the Forbes magazine special investigation team, Han Hao's current net worth is 92 billion US dollars, which greatly exceeds the 76 billion assets of Bill Gates, who is also an old friend of the Chinese people, who is also in second place.

Last year, he was only the fourth richest person in the world, with a fortune of 55 billion US dollars, why did Han Hao increase by 37 billion US dollars like a rocket this year, and suddenly became the richest man in the world?

Forbes magazine gave its own explanation for this.

First, there is distortion in statistical data, and there is a phenomenon of underreporting and underreporting, and this year they included many of Han Hao's invisible assets in the statistics and revalued them. For example, for the newly established Kunlun semiconductor company, it was not included in the report because the data was not disclosed. However, after the injection of the national industry fund, the equity system was disclosed and the valuation was greatly increased, which increased Han Hao's net worth by a large margin.

Second, the rise in the stock market has driven up stock prices, making Han Hao's net worth continue to increase. Typically, the market value of Ali and Tencent's stocks exceeded 100 billion US dollars due to the impact of high-tech stocks, which invisibly made Han Hao a lot of profits. In addition, the stock prices of listed companies under the name of Zhonghua Group, especially the outstanding performance of the two blue-chip stocks of Huaxia Automobile and Zhonghua Motor, the total market value of the total market value has also exceeded 100 billion US dollars under the influence of the small bull market, and Han Hao, as a major shareholder holding nearly 50% of the shares, has caused his net worth to skyrocket.

If the influence of China's richest man is only in China, and the sensation caused by the richest man in Asia is limited to Asia, then as soon as the new title of the world's richest man comes out, it is really that 7 billion people on the earth know that there is such a number one.

"Han Hao was one of the top performers in 1999 when we compiled a list of wealthy people from China, and he was a little shy when answering questions from reporters, similar to the performance of China's economy when it first joined the WTO.

Fifteen years later, Han Hao is still at the top of the list, but the name of this list has changed from China to Global, and he has also become a highly influential business leader in the world, corresponding to China's rise to become the world's second largest economy.

It can be said that Han Hao's success is actually China's success.

The richest man in the world is just a dazzling jewel in the crown of China, an emerging economy, and people can't help but sigh that there are still many such gems, which are constantly emerging from the crown and radiating a thousand lights!"

When the review of Forbes magazine paid attention to the center of Han Hao, it also did not forget the background of China's economic rise.

The richest man in the world has been replaced, and he has also been replaced by Chinese!

Such news immediately spread all over the world, and Han Hao made headlines on the front pages of major media around the world dozens of times more than in his lifetime.

"Daddy Han, I love you!"

"In my next life, I also want to be reincarnated in China and become the richest man. ”

"Since an ordinary Chinese can succeed, an excellent genius like me must also be able to!"

……

The straightforward and undisguised comments on the Internet are enough to make people feel that the statements of netizens all over the world are probably the same.

“Han BaBa!”

This new phrase, created by Chinese netizens, has also begun to spread abroad and become a new way of language expression.

If envy and worship can be converted into the power of faith, then the newcomer Han Hao is enough to become a god in one fell swoop. If jealousy and resentment can be cost-effective as negative energy, then Han Hao should report directly to the bottom of the eighteenth layer of hell.

Of course, he is still just an ordinary person, at least in the eyes of his family and friends, this new richest man in the world is no different from before.

Han Hao had a friendly refusal of Forbes magazine's interview request, and the rich list was no longer attractive to him. But unexpectedly, this time "Forbes" still made big news, setting him up as the new richest man and a new benchmark in the world.

"It's hard to be the richest man, and it's even harder to be the richest man in the world!"

Han Hao, who also knew that he was the richest man in the world when he went online, couldn't help but sigh in his heart when he looked at the relevant news that kept popping up on the webpage.