Chapter 245: Reverse Propaganda
Reverse propaganda was directly said by Chen Xiao as soon as his brain was hot.
But now, Chen Xiao is seriously studying the feasibility of this matter.
To say, regular propaganda.
Since the press conference, it's all normal publicity, what to put on tidbits, send a few holiday greetings and so on.
But from the beginning of this movie, it has been labeled as a bad movie.
What 'bad movies', 'money-making works' and so on.
He wanted to reverse that notion, but the reality was hard to say.
Crucially, he doesn't see anyone in the rhythm yet.
And now, there seems to be a more effective way to advertise, and that is reverse propaganda.
Didn't you say I was a bad movie?
So now I admit it, I'm a bad movie, you like to watch it or not.
Does this really work?
Chen Xiao himself didn't know.
But he can see that none of these netizens can be treated as normal people, you want to ask them to go east, but they go west.
Then I now say that my movie is a bad movie, will it still have such an effect?
I don't let you see it, but you want to see it.
That's interesting.
But even if it's interesting, you have to think about it carefully before you do it, a movie invests tens of millions and box office hundreds of millions, this is not a game.
It's all money, if he messes up, Chen Xiao won't feel that he has lost 20 million, but will feel that he has lost hundreds of millions.
There are still many cases of reverse propaganda in this world.
For example, if a software reveals that its software has bugs, this not only does not make the software lose users, but increases a large number of users.
Another example is that a bald star endorsed a shampoo, which doubled the sales of this shampoo.
Can you believe this?
If this only happened in China, you must have thought that the author was funny.
But this has really happened, and it even makes people laugh and cry.
Forget it, professional things to ask professionals.
Chen Xiao decided to call Fan Daorong to ask him.
So, Fan Daorong fell into a blind circle: "Mr. Chen, are you saying that you want to do reverse propaganda and publicize our movie is really bad?
Chen Xiao nodded: "Yes, how much feasibility do you think?"
Fan Daorong: "I think it's 10% feasible at most?"
Originally, Fan Daorong wanted to say that it was not feasible, but this was his first reaction.
Just kidding, right?
Is there such a thing in the propaganda?
But I thought that this was my boss's idea, so I wanted to add 5%.
But when he spoke, he thought of Chen Xiao's previous series of operations, didn't these seem like impossible tasks?
But how?
It's not that Chen Xiao did it.
So he added another 5%, but the tone also became a question.
Chen Xiao was speechless: "I'm asking you, not you're asking me, aren't you professional?"
Fan Daorong is bitter: "Mr. Chen, I am professional in publicizing me, but I have never done this, and other film companies have not done this, and I have no experience." ”
It's not just that others haven't done this, it's that he hasn't learned similar cases in school.
I'm professional, but not omnipotent.
It's out of my reach, okay.
Chen Xiao looked disgusted: "Forget it, I'll do my own research." ”
Fan Daorong: "Mr. Chen, if you really want to do this, I can formulate the propaganda content, and you can just send it when the time comes." ”
"What's the content?"
"I still have to research and research. ”
Fan Daorong felt that the propaganda in his eyes and the propaganda in Chen Xiao's eyes were completely different things.
Don't say it, it's all tears when you talk too much, and now you have to learn how to reverse publicity, and you really live to learn all the time.
But don't say it, this is really interesting, if he didn't know that Chen Xiao's publicity level was only a half-ass, he would have wanted to follow Chen Xiao's side to learn advertising.
Just after Chen Xiao's Weibo was silent for two days, Weibo was updated again.
Everyone who clicked on this Weibo subconsciously looked at the person who posted the Weibo again.
That's right, it's Chen Xiao.
What's going on, the brain is burning? Burned?
What Chen Xiao said on Weibo, first of all, it is to say, 'Chen Xiao's product must be a high-quality product'.
What: Since he started to publish works, in terms of books, "The Lord of the Rings" and "The God List" are bestsellers.
In terms of music, the album "Oops, Not Bad" is the first album to exceed 10 million sales.
There are also paintings and everything, all of which are masterpieces.
The first few paragraphs made netizens happy to watch.
What is it?
This is blatantly pretending again.
And it seems that there is nothing left to load, and then I took out all the old things and put them on again.
I'll admit you're awesome, but there's no need to keep mentioning it, right?
But this kind of Weibo is quite interesting to watch, just like "The Boring Life of the Rent Collector", I like to see you as invincible in the world.
But soon, the style of painting changed.
The content on Weibo also shifted to "Charlotte's Troubles".
What's wrong?
Is this advertising for this movie again?
All sit down, it's all normal operation.
But soon, they realized that it was something different from what they had imagined.
What do you mean, it was openly written on Weibo that this movie is a bad movie? And it is also the king of bad movies?
How is this written, 'Of course, this movie is going to win an award, and the Golden Broom Award belongs to me. ’
What the Golden Broom Award is, some people who pay attention to those film awards still know.
This is also a very authoritative award, but unlike normal film awards, the films selected in this award are all the most disappointing films.
What is the most disappointing film award, the most disappointing director award......
In short, it's a selection of the worst movies, and it's a particularly bad one.
Balabala, the whole Weibo seems to say, I'm just making a bad movie, but am I proud?
No, it's already proud.
The smell of the whole Weibo is that I am proud of making bad movies.
Netizens who saw this Weibo had black question marks on their heads.
Someone commented carefully under Weibo: "Chen Xiao, didn't you take medicine today?"
"My God, Chen Xiao has been driven crazy by you, I'm Nima, hahaha......"
"I'm sure it's crazy, and there's no help. ”
"It's okay to be crazy, this world is too dark, I hope you can live a little happier in the world of madmen, and you can recite the Great Compassion Mantra more if you have nothing to do. ”
"Hug, don't cry, feel sorry for my family Chen Xiao, you have been scolded as a dog, pitiful. ”
"Poor, I'm afraid you don't have the money to go to the doctor, I'll contribute a movie ticket to you when the movie is released, the money for medical treatment can't be saved, if it's not enough, I'll go see another one." ”
"This is a person who lacks love and needs to be cared for together. ”
Chen Xiao blinked, what's going on?
I'm propagating!
Publicize!
Do you understand propaganda?!
Aren't you going to scold me?
I'm all set, why don't I scold?
I'm so arrogant that I'm making a bad movie, and you don't even scold me?
And also!
What are you doing with this tone of caring for children with intellectual disabilities?
Lack of love?
You lack love, your whole family lacks love.
Oh my God, what's wrong with the world?
And Fan Daorong, are you wrong about this script? What kind of god is this?