Chapter 365: Make money, make money
There was once a question circulating on the press:
Why are the rich getting richer and the poor getting poorer, is it really because of the so-called rich mentality?
Zhou Jin once believed it to be true, but after he came back from Lao Ma, he gradually realized that the so-called rich people's thinking is probably resources and poor information.
For example, when he was a young actor, he could only get paid and earn some hard-earned money.
When he is rich and famous, he can bring money into the group to earn box office dividends from the movie.
Now Zhou Jin was able to talk to Wang Zhonglei and Ma Yun because of "Journey to the West", only to find out that these guys are really changing tricks to make money.
On February 23, the ninth day of the release of "Journey to the West", the box office has exceeded 700 million.
This momentum is fiercer than "Thai Embarrassment", and breaking 1.2 billion is almost a certainty.
But the most profitable is not Xingye, but Huayi.
Before "Journey to the West" was released, Huayi found a bunch of fund managers to watch the film, and after watching it, everyone thought it was good, and it was expected that the box office would be six or seven billion, and Huayi would definitely make a lot of money.
Then, after the stock market opened, these fund managers strongly recommended investors to buy Huayi's shares, and in just one day, Huayi's shares rose by 9.59%.
Until now, the box office of "Journey to the West" has far exceeded expectations, and Huayi's stock price has risen by nearly 35%!
But this is not the most fierce, the box office of "Thai Embarrassment" is 1.27 billion, bringing nearly 500 million revenue to Guangmei, and the stock price has soared by 60%!
In this way, box office revenues have become a tool to drive stock prices.
The bigwigs can make a lot of money by relying on the stock market.
As for whether Guang Xian and Huayi can create so much value for the society, I am afraid that no one will care.
If Zhou Jin had noticed these operations earlier, even if he didn't go in, he would have made millions of dollars just by rubbing it.
It's a shame to miss these two waves of crossing bonuses.
In addition to regretting, Zhou Jin also deeply reflected on himself.
In the end, it turned out that it was still a problem of vision.
After all, his background is too low, and he has always been rolling in the film and television industry.
Although I have long known that the box office of "Thai Embarrassment" and "Journey to the West" will explode, I just want to invest and strive for the male lead, but I have never noticed the capital behind it.
Fortunately, he realized it now, and it was not too late.
There are many more opportunities.
On the 24th, Zhou Jin rushed back to the imperial capital from Hangzhou, and after visiting Liu's father and Liu's mother, he came to his small company.
There were only about 20 people, but they were all working hard, or so it seemed.
Zhou Jin wondered if he should buy a Rolex gold watch and put on a show of being a small boss.
It's a pity that Chen Xiaoxue, the girl, has long been familiar with him, so she didn't give him a chance to pretend to be forced, and dragged his arm to the small conference room.
"This is a bill to buy the draft, hurry up and sign it, so I can take it for reimbursement. ”
"This is the record of "I Can Say" to the General Administration, you hurry up and read it, and let Brother Qiang send it for review after reading it. ”
"And this is for tax declaration, you are not allowed to leave in the afternoon, take the official seal and Liu Yin to the tax bureau to get the invoice. ”
“......”
Zhou Jin was pressed into the chair, looking at the piles one by one, his head was a little big, "I have to take care of so many things?"
"What do you think," Chen Xiaoxue was wearing jeans, and she was not afraid of walking away, she sat on the table and looked at him condescendingly, "I'm not the boss, and I can still make the decision for you?"
"That's right, thank you for your hard work," Zhou Jin patted her on the calf heavily as a comfort, "I'll invite you to dinner in the evening." ”
Chen Xiaoxue shouted dissatisfiedly: "You read these documents first, I'm tired to death." ”
"Okay, just watch it. ”
Zhou Jin picked up the first one, "What's going on with this buy draft?"
"Now that "Journey to the West" is being released, of course, we have to send a press release to increase popularity. What is the king of new comedy, there is Zhou Jin behind Zhou Xingchi, and his acting skills are overwhelming Shu Qi, do you think these posts don't cost money. ”
"My God," Zhou Jin raised his forehead, "You've blown your head too much." ”
"Hmph, I haven't said anything about beating Huang Bo. ”
"Hey, next time Brother Bo beats you, I won't stop you. ”
Since the last time I chatted with Cai Yirong, the sugar man took "Flower Thousand Bone", and Zhou Jin took back his studio under the name of the sugar man.
The advantage is that it has nothing to do with sugar man in the future for advertising and filming, and the disadvantage is that they have to take over these things such as issuing press releases and engaging in public relations.
Facts have proved that people grow up little by little in practice.
Chen Xiaoxue was originally a front desk, but was later transferred to administration, and now she is poached by Zhou Jin as a housekeeper.
It took nearly two hours, and under the guidance of Chen Xiaoxue, Zhou Jin had a complete understanding of his small company.
At present, the company still has about one million yuan in its accounts, and the equipment, personnel, and venues are all fully purchased, which is enough to maintain daily operations.
In terms of income, the income from investing in "Thai Embarrassment" is about nearly 18 million, and it will arrive in two months.
"Embroidered Spring Knife" will not be released until the summer, and Zhou Jin will offset the investment with his salary, accounting for one-tenth of the total, and the amount of income is uncertain.
Unexpectedly, "Heart Labyrinth", which was sent to Venice by Xin Yukun a few years ago, is quite interested in this kind of independent film, not only gave a new director award, but also gave a certain amount of care in distribution.
The overseas distribution rights in Europe, North America, Japan and South Korea were sold for nearly one million dollars.
It is about more than 6 million soft girl coins, which doesn't seem like much, but the investment in "Heart Labyrinth" is only 3 million.
In other words, although "Heart Labyrinth" has not yet been released, it has already recovered double the investment.
Together, Zhou Jin's assets on his books are about 20 million.
These private funds belong to him, and the company takes care of them in order to avoid taxes.
As for the company's current projects, in addition to "I Can Say" in preparation, it is Zhou Jin's endorsement issue.
Chen Xiaoxue pushed her arm, pulled those documents aside, and solemnly put the last folder.
"I picked out three endorsements for you, mobile phones, jewelry, and lipstick, isn't it amazing?"
"Hmm, amazing," Zhou Jin flipped through the documents, a little headache.
In just this half a year, he has released three works, "Strange Man Yizhimei", "Guns and Roses" and "Journey to the West", and he has already turned from a popular student to a popular and powerful faction.
I don't know how many scripts and advertisements came to the door to cooperate, and the resources that Chen Xiaoxue could dock soared instantly.
Picking three endorsements is not capable, Zhou Jin is more curious about why she picked these three.
"OPPO mobile phone, Baoqing jewelry, okay, I'll put up with these two, what is this lipstick?"
For Mao, a man wants to endorse lipstick.
Chen Xiaoxue said with a smile: "Because I like it, they sent me a lot of samples, it hurts......"
Zhou Jin pinched her ears fiercely, "I'll give you another chance to organize the language." ”
"Ahhh......h
Zhou Jin relaxed a little, still screwing her, "If you don't give me a good reason, do you believe that I will send you to Africa?"
"Okay, good," Chen Xiaoxue lowered her head, maintained a strange position, and her little face was flushed, "You think, I like it, there must be other girls who like it, boss, you have a lot of female fans, so your commercial value won't come out......"
"And what about my male fans?"
Chen Xiaoxue blinked, "Male fans pay." ”
Zhou Jin smacked his touch, hey, it seems that this is really the truth.
It is no wonder that the income brought by male stars is much higher than that of female stars.
The most intuitive response is that the traffic that has emerged in recent years is obviously basically small fresh meat and small milk dogs.
This is not accidental, but because the consumer market is skewed in favor of women.
Men have long been crushed by housing prices, how can they have spare money to chase stars.
Although Chen Xiaoxue may not be able to tell the truth, she is still right when she lives with herself.
It's just, do I have to wear lipstick for that money?
As soon as he thought of this, Zhou Jin was angry and increased the strength of his hand.
"Hey, hey, three million, three million," Chen Xiaoxue shouted, "If you twist another three million, it'll be gone." ”
Zhou Jin let go decisively, "I used to hear old nonsense, isn't it more than two million?"
"You also know that it was before," Chen Xiaoxue rubbed her red ears, "Now the price of pork has risen, and the salary and endorsement fee have already risen, three million, and they only signed for one year, and some are willing to do it." ”
Zhou Jin calculated, three million times three, yes, this is more profitable than him making movies.
"Actually, it doesn't matter if you have money or not, I like to make up," Zhou Jin didn't blush at all, "You find me another simple one, make up 10 million." ”
"Hmph," Chen Xiaoxue snorted lightly, went out for a while, and threw over another document, "A potato chip, a Coke, an iced tea, just shoot a few advertisements, it should add up to one million, right?"
"Okay, I'll give you a bonus when I go back," Zhou Jin touched her head to show comfort.
"How much?"
"Is twenty-four months' salary enough?"
"Twenty-four months?" Chen Xiaoxue calculated, "In this way, if I do it for one day, I can get two days, no, it's three days' salary!"
"Well, that's smart," said he was bad at math, and ended up defrauding him of another year's salary.
However, Boss Zhou didn't care about this, turned her around and pushed her out of the door, "Have a treat at night, and then help me call the bald brother." ”
"What did you call him for?"
"It's nothing, it's just to find a cement company. ”
"Cement company?" Chen Xiaoxue was a little suspicious, but patronizing and happy, she didn't ask anything, and ran away happily.
Zhou Jin sat back in the chair, stretched out comfortably, numb, these stars make money so easily.
In just one hour, he nodded and talked about an income of 10 million.
That's it, Chen Xiaoxue is still cautious.
Now the celebrity's salary and endorsement fee are one price a day, which is faster than the house price, and it is a waste to sign for two years, so she only picked one year.
It's just that no matter how much you earn, it's a coarse leek.
If you want to become a sickle, you still have to get closer to a big capitalist like Lao Ma.
It's a pity that Zhou Jin can't remember which cement company it is.
I vaguely remember that after being acquired by Lao Ma, it became Ahri Pictures.