Chapter 884: One Succession of Kaibao (Wan Er)

Rainbow Household Appliances Yan was happy, and the representatives of the other six home appliance companies were disappointed, and most of them were unfeeling.

And the depressed ones are Mr. Hua and Mr. Kang.

Mr. Hua's depression is because he is very unhappy with Mr. Yan's drama.

Mr. Kang's depression is because he is the second place with a price of 10 million.

10 million, I thought that this price would make him easily pocket the sponsorship of LCD TV.

The sponsorship of LCD TV,It's definitely not as good as the singer's car,Exposure,The degree of dazzling is not comparable,The attention of the program team is even worse。

The cost of Mercedes-Benz's sponsorship of the car is only 9.5 million, so, in anyone's opinion, he used 10 million to bid for LCD TV, which is definitely a sure thing.

It's a pity that people are not as good as heaven.

Rainbow Appliances will quote one, which is a higher price than his offer.

The most annoying thing is that if the price is higher than his hundreds of thousands, he will have absolutely no complaints, and sincerely congratulate Rainbow Home Appliances.

However, it was only four figures, only 8,888 yuan.

Even if it's 10,000, it's more than 8,000, which is the price of an LCD TV, this number is so low.

Mr. Kang felt that the four eights were like hats of shame, worn on his head one by one.

He was so pressured that he couldn't breathe, he looked up facelessly, and he didn't know how to face the boss's questioning and reprimanding after he went back.

Of course, with a hint of luck in the depression, he was very pleased that 7+1 did not put the second place, did not announce the Kangjia household appliances and his name to the public.

Otherwise, he may not even be embarrassed to continue to stay, and he may leave here as soon as possible with a red face.

The reason for the disgrace is not that it is second, nor that there is no sponsorship, but the price difference.

At the same time, he finally understood why Deputy Director Gai looked at him with such eyes.

Maybe in the eyes of Deputy Director Gai, he is a boss who can't even afford the money for a TV.

Such a bid, in addition to the happiness of the program team, Liu Guangren and Mercedes-Benz 8 are obviously the happiest.

Now it seems that they can use 9.5 million to bid for the sponsorship of the car category, which is simply a big bargain.

This cost performance is really too high.

Mercedes-Benz 8, which I already thought was inexpensive, was in a very good mood, and kept praising him: "Liu, your friend Mr. Chu is too powerful, and his strategy allows us to take a big advantage." ”

"yes, hehe, he's got a lot of ideas. However, it also depends on your trust, otherwise if you don't cooperate, we won't take advantage of it. ”

Liu Guangren is in a good mood, as a middleman caught in the middle, he not only completed Chu Qiankun's explanation, but also brought great benefits to his business partners, which is equivalent to leaving a good impression on both sides.

Chu Qiankun is okay over there, anyway, the company has his shares, and they are all family.

Mercedes-Benz 8, after this wave of operations, he also wants to get a lot of benefits, and getting closer to each other is only one of the points.

After this advertisement, the sales of Mercedes-Benz cars in his store should also go up to a higher level.

Since pulling Chu Qiankun into the chariot of Deren Automobile Dealership, Liu Guangren listened to several of his suggestions, not only taking advantage of the weak sales of the domestic car market, but also wantonly staking around the country and opening a lot of new 4S stores.

Then, he followed Chu Qiankun's suggestion and took out the brands of major luxury cars separately and set up stores for sale.

It's no longer the same as the previous Deren import car dealership, what brand of car is put in one store, and it's the same as a hodgepodge.

One store and one brand, the quality is obviously much higher.

In order to make Liu Guangren believe in his judgment and agree with his strategy, Chu Qiankun even lent him 100 million yuan of funds with deep pockets.

So that he can set up the brand of Deren in several major cities and major markets in the country as quickly as possible.

After going out, Liu Guangren also found that in several of the most economically developed cities, there are many peers selling luxury cars, and they are also trying to plan a strategy of one brand and one store, but their speed is much slower than his.

The brand of Mercedes-Benz has always been a brand that Liu Guangren has carefully cultivated, and after more than a year of hard work, he has become the third dealer of Mercedes-Benz in China.

But thirdly, by no means his end, the title of number one he has always coveted.

Not only Mercedes-Benz, BMW, Audi and other brands, are all within his ambition.

These ambitions, for Liu Guangren in the past, can only be thought about occasionally, and he does not dare to have any extravagant hopes.

However, since he met Chu Qiankun, the little flame of ambition in his heart was like being poured with gasoline, and the flames were rushing upward.

And the development of reality and the rising achievements have also made him more and more ambitious.

"Hahaha, in your words, I'm also a prescient person. "Mercedes-Benz 8 has been in China for many years, and it is a full China expert, and it is still good to speak Chinese:" You tell Mr. Chu to wait for the end of this show. The ten sponsored Mercedes-Benz GLS400s were given to him at a 50% discount. ”

I obviously got such a benefit, and Mercedes-Benz 8 naturally wanted to repay the favor.

Liu Guangren smiled slightly, this suggestion was actually put forward by Chu Qiankun, and then he relayed it to Mercedes-Benz 8.

However, Mercedes-Benz 8 has not agreed before, his idea is that the ten cars are cheap to deal with for sure, but the nine percent discount is already the lowest.

What Liu Guangren didn't expect was that Mercedes-Benz 8 now took the initiative to offer a 5% discount.

Ten GLS400s are not ten TVs, and with a 50% discount, Chu Qiankun can pay millions less.

The peach cast by Mercedes-Benz 8 is not small.

"Then thank you, Mr. Chu's 20 million business, you have to help me keep an eye on it later. The materials must be top-notch. Liu Guangren instructed.

Mercedes-Benz 8 nodded and said, "Liu, don't worry, I will solemnly inform the headquarters." However, some of his personal requirements are relatively high, and the time may be longer. ”

"This is no problem, slow work and careful work, he is not in a hurry for the time being. Liu Guangren waved his hand slightly: "These things, let's find time to talk about them specifically, let's continue to watch the play now." ”

The two of them chatted happily, and some disturbed others, so Liu Guangren stopped the topic in time.

Bids for car and TV sponsorships have made some waves, but the end result is good.

Kaibao Games continues, and the third sponsorship is a music cooperation platform.

The so-called platform is not limited to record companies or pure music websites, and there are many subjects involved, but the final flower falls on the head of Xingchen Media without a doubt.

The sponsorship fee of 8 million is beyond the reach of other music websites.

Such a high amount has exceeded the valuation of some small music websites, and for these domestic music websites, it is difficult to get 800,000 cash, let alone ten times.

Similarly, for a record company, what to do with eight million cash, sponsoring a music reality show, the brain is broken.

Xingchen Music's 8 million, when letting peers see their wealth, also proves the fairness of this bidding.

Among the companies that came to participate in the bidding on the spot, the largest number belonged to the beverage industry.

There are countless people who sell water, milk, carbonated drinks, and various functional drinks.

A box full of envelopes made Hong Guotao and them look through it for almost ten minutes before finally picking out the top three.

The smile on Hong Guotao's face has not been withdrawn, and he gave the clown 7+1 three envelopes with a smile: "The effect is not bad, this is a new high." ”

The clown 7+1 replied to him lightly: "General, nothing particularly outstanding." ”

For him, who is accustomed to seeing hundreds of millions of advertising sponsorships at every turn in later generations, there is nothing to be excited about with hundreds of millions of sponsorship fees.

The horizon determines the mood.

Hong Guotao glanced at his mouth speechlessly, and walked back to his place in a daze.

"Now what we want to reveal is the bottle of water or drink next to Mr. Hong. First, the list with the highest bid was shown to the crowd in the audience, and then he continued: "The final sponsor is our local beverage giant in Dongzhou, Lehaha Group's Lehaha mineral water. ”

"Congratulations to Le Haha, with a price of 15 million, I sponsored a bottle of water next to Mr. Hong. I believe that from next week, like Mr. Hong, there will be a lot more people who like to drink a sip of Lehaha before talking. ”

In the variety show "We Are Singers", the simplicity of advertising placement is none other than the bottle of water next to Mr. Hong.

In terms of the value of advertising placement, the topicality generated, and the attention of the audience, it is none other than this bottle of water.

It seems that in exchange for fifteen million in exchange for such a minimalist implantation, Lehaha seems to have suffered a big loss.

But as long as it is far-sighted, can see through the performance of the problem, and sees its essence, people will feel that Lehaha has made a lot of money.

A large number of representatives of beverage companies are very depressed, and they really regret seeing Lehaha's offer.

At the same time, it is also very unhappy with this dark label model.

In their opinion, if it is the same as the first round, everyone can increase each other's price face-to-face, and they will definitely have a chance to surpass Lehaha's offer.

However, they didn't think about it carefully, they were confident to exceed Lehaha's offer, so why didn't Lehaha have the confidence not to let them exceed?

Mr. Hua, who quoted a price of 10 million, had a bitter face and was in a very bad mood.

He is the product sales manager of Montshenggen Dairy Products, and he came to Dongzhou this time because he really wanted to sponsor the show "We Are Singers".

Of course, they also want to use this show to push their dairy sales in the Jiangnan area to a new level.

Unfortunately, this bid was much more fierce than he imagined.

Judging from the fact that Lehaha won the first place with a super high capital of 15 million, his offer of 10 million may not even be cannon fodder.

Looking at Mr. Kang, who had signed the agreement next to him, with a smile on his face, his face was full of lightness, and Mr. Hua's mood was even more depressed.

In the bidding for the sponsor quota of "We Are Singers", Hua Zong's journey has not been smooth.

First of all, I was careless, I ran to the wrong venue, and I habitually went to Tsunesa and Mango Terrace.

Then after some bumps, he finally caught up with the bidding meeting at the last moment, but one after another things made him repeatedly annoyed and depressed.

The more I thought about it, the more unhappy I became, and suddenly, without warning, Mr. Hua put on his briefcase and left the venue without looking back.

Behind him, there was a representative of Lehaha Group, who made a "winning" speech: "Thank you for your concessions, let us take the water next to Mr. Hong by luck." ”

The representative who spoke was a girl in her twenties, with baby fat on her face and long straight black hair representing purity.

Chu Qiankun behind the mask smiled happily, this is an acquaintance, the famous Bai Fumei, Zong Fuli, the heir of Le Haha.

Although his appearance alone is not amazing, he has a lot of pockets that make people envious, jealous and hateful, and he is a single dog and a non-single dog, and he wants to marry a girl back home.

PS: Thank you again for the monthly pass support of Jiang Zheng 1123. Weakly asked, Daoyou, is your monthly pass self-produced and self-sold?